The UK Customer Support Software Market (2026)

29 UK customer support software companies are actively bought by businesses tracked on Cledara, led by WidgetBot. Rankings reflect real purchasing data — what companies actually pay for — not analyst estimates. Updated monthly. Data as of 18 August 2026, 22:20 UTC.

Most popular UK customer support software companies

#ProductCategoryDescriptionFoundedEmployeesFunding12-mo rank
1WidgetBotCustomer Success & SupportWidgetBot provides an embeddable chat widget that connects websites to Discord servers, allowing users to view and participate in Discord channels directly from a webpage. The platform also supports integrations and analytics for community engagement.2,01811-50 employees
2Inline ManualCustomer Success & SupportA digital adoption platform that provides in-app guidance, tooltips, and analytics to enhance user onboarding and support, requiring integration with customer applications.2,01411-50 employees-88
3PingpongCustomer Success & SupportPingPong is a UX research platform that automates user testing and interviews, managing scheduling and participant compensation.2,0172-10 employees+108
4My AskAICustomer Success & SupportA cloud-based AI agent platform that ingests website content, uploaded documents and external knowledge sources (e.g. Notion, Confluence, Google Drive), indexes them via vector embeddings stored in Qdrant on GCP (us‑west1), and uses GPT‑4o models via API to answer support queries. It resolves up to ~75% of routine tickets. Requires valid API key, JSON‑formatted Query and optional User Data API (≤ 2,0222-10 employees-231
5AnamCustomer Success & SupportAnam provides a platform to build digital personas. The platform enables real-time interaction through AI-generated video interfaces that process inputs and return responses.2,02311-50 employees$10M - $25M
6Molin AICustomer Success & SupportMolin AI is a SaaS platform for e-commerce businesses that automates customer support and sales tasks. It integrates with platforms like Shopify and WooCommerce, processes multilingual customer queries using AI language models, and performs actions such as order modifications and refunds.2,0232-10 employees+719
7Customer ThermometerCustomer Success & SupportCustomer Thermometer is a survey tool offering email surveys that integrate into customer emails. It includes features like 1-click survey creation, real-time dashboards, email alerts, and integrations with platforms like Salesforce and Zendesk.2,01011-50 employees+448
8WonderingCustomer Success & SupportWondering is an AI-driven user research platform enabling in-product surveys and moderated interviews.2,02011-50 employees$1M - $5M+750
9InfobipCustomer Success & SupportInfobip is a global cloud communications platform that offers messaging and voice services for businesses. The platform provides solutions for SMS messaging, voice communication, and various omnichannel communication tools. Businesses use Infobip to connect with their customers through different channels, facilitating communication and engagement.2,0061,001-5,000 employees$250M+
10LoopedInCustomer Success & SupportLoopedIn is a platform that helps businesses to collect feedback, manage ideas, and announce updates.2,0202-10 employees
11PlainCustomer Success & SupportPlain is a platform that allows companies to handle customer support requests through APIs and a connected dashboard. It routes issues to the appropriate internal systems and teams for resolution.2,02011-50 employees$10M - $25M
12UpscopeCustomer Success & SupportUpscope offers a platform for screen sharing and co-browsing designed to assist customer support and onboarding processes. It allows teams to view and interact with a customer's screen in real time without requiring the customer to install any software. By integrating with major live chat and CRM systems, Upscope fits into existing workflows.2,01711-50 employees
13SmartSurveyCustomer Success & SupportSmartSurvey is a SaaS platform offering tools to create, share, and analyze online surveys and forms. The service includes customizable templates, advanced analysis features, and extensive integration options, catering to diverse sectors such as academia, government, and enterprise.2,01011-50 employees
14CloudsetCustomer Success & SupportCloudset offers process-driven apps and web services that integrate with Zendesk. These tools aim to enhance customer service by simplifying workflows, ensuring accurate data contextualization, and providing SLA/OLA metrics and measurements. The products focus on process optimization, aiding agents in managing and navigating complex workflows.2,0092-10 employees
15BallparkCustomer Success & SupportBallpark is a feedback collection platform that focuses on helping businesses and product teams gather valuable insights on various aspects, including questions, marketing materials, designs, and prototypes. It achieves this by utilizing tasks and video to capture user feedback effectively.2,02211-50 employees
16Flow XOCustomer Success & SupportFlow XO is a chatbot platform that integrates with 100+ apps, automating lead capture and customer support via AI-driven interactions.2,0142-10 employees
17UserfeelCustomer Success & SupportUserfeel is a usability testing platform that allows businesses to gather feedback from real users about their websites, apps, and prototypes. It provides remote usability testing services, where testers perform tasks and provide feedback on the user experience, helping companies identify areas for improvement.2,01051-200 employees
18ConversoCustomer Success & SupportConverso is an AI-powered helpdesk platform that integrates AI agents with human teams to automate customer support across multiple channels, including webchat, WhatsApp, and SMS. It aims to reduce agent workload and enhance communication efficiency. 2,0182-10 employees
19FeedbackifyCustomer Success & SupportFeedbackify is a platform designed to streamline the process of collecting valuable feedback from website visitors. It provides businesses and website owners with tools to create and embed feedback forms, surveys, and widgets on their websites.2,0132-10 employees
20MavaCustomer Success & SupportMava is a web application that facilitates community support across various channels through a centralized and secure dashboard. The platform also offers instant insights into user behavior based on on-chain activity, enhancing the efficiency of support query management.2,0222-10 employees$1M - $5M
21ChatbotKitCustomer Success & SupportChatbotKit is a platform that enables users to build and deploy chatbots.2,0212-10 employees
22ResponseiQCustomer Success & SupportCustomer engagement and live chat software for businesses that helps engage with website visitors in real time, offering personalized assistance and support. The platform allows to track and monitor website visitors, initiate proactive chat conversations, and provide instant responses to customer inquiries.2,01611-50 employees$1M - $5M
23EvaluAgentCustomer Success & SupportEvaluAgent is a cloud-based Call Centre Quality Assurance Software empowers call centers to evaluate, coach and engage front-line agents.2,01251-200 employees$10M - $25M
24True AICustomer Success & SupportTrue AI is a London-based artificial intelligence company developing TypeGenie. TypeGenie enables users to respond faster to customers.2,01511-50 employees
25SkoolCustomer Success & SupportSkool provides an online platform for hosting communities with discussion, chat, and course content. It supports group administration and paid memberships for access to groups and content.2,0232-10 employees
26Ticket TailorCustomer Success & SupportTicket Tailor provides an online platform for event organisers to sell tickets. It allows users to create event listings, manage ticket sales, and process payments for events.2,01111-50 employees
27Primo DiallerCustomer Success & SupportPrimoDialler is a cloud-based call center and outbound dialer platform that provides predictive, power, and preview dialing along with campaign and agent management tools for contact centres. It helps teams automate outbound calling, manage lead lists, and monitor agent performance.2,01511-50 employees
28Tamar TelecomCustomer Success & SupportTamar Telecommunications provides virtual phone number and VoIP services including virtual landline, number routing, and a control panel dashboard for managing call flows and voice features. It offers white-label and API options for resellers and partners.2,00211-50 employees
29MoneypennyCustomer Success & Support2,0001,001-5,000 employees

The complete list is available as <a href="/api/export/startups/united-kingdom/customer-success-and-support.csv">CSV</a> or <a href="/api/export/startups/united-kingdom/customer-success-and-support.json">JSON</a>.

Customer Support Software subcategories in United Kingdom

Feedback & Surveys companies in United Kingdom

Live Chat & Messaging companies in United Kingdom

Support companies in United Kingdom

Helpdesk & Ticketing companies in United Kingdom

Rising UK customer support software companies

Anam and WidgetBot show the strongest rank gains over the last 90 days.

Anam is the fastest-rising UK customer support software product this quarter.

The oldest is Moneypenny (founded 2000); the newest, Anam (2023).

Disclosed funding is led by Infobip ($250M+); 7 of 29 have disclosed a round.

How United Kingdom compares globally

the United Kingdom accounts for 20.3% of the customer support software products tracked globally on Cledara (29 of 143).

The top UK product, WidgetBot, ranks #65 worldwide in the category.

Frequently asked questions

Who are the biggest UK customer support software companies?

WidgetBot, Inline Manual and Pingpong lead the UK customer support software market in 2026, ranked by real adoption among companies on Cledara. Last updated 18 August 2026, 22:20 UTC.

How big is the UK customer support software market?

Within Cledara's dataset of real company purchases, 29 UK customer support software products are in active paid use, led by WidgetBot. This measures actual adoption — it is not a revenue TAM estimate.

Which UK customer support software companies are growing fastest?

Anam and WidgetBot show the strongest rank gains over the last 90 days among UK products in the category.

Where does this data come from?

From anonymized, aggregated purchasing data across companies that manage their software with Cledara — real payments, not surveys or web traffic. Updated monthly.