The 392 SaaS Tools Product Teams Use Most (2026)
392 SaaS tools used by product teams are ranked in Cledara's current dataset using real company purchase data rather than surveys, reviews or web traffic. The most-used are Figma, Notion and Miro; the largest software categories by spend share are Collaboration & Productivity and Marketing & Growth.
AI-assisted ideation and lightweight PM workflow tools are rising sharply while older niche utilities slide. Biggest movers are AI-enhanced challengers: Genspark (+1867) and Banani (+228), plus Magic Patterns (+206). Alongside them, smaller feedback/doc tools also surge—UserJot (+864) and Paper.design (+582). Declines skew toward legacy point solutions: 42matters (-1081) and Mindomo (-718), with even an AI tool (ChitChat, -610) falling—suggesting “AI” alone isn’t enough. Signal: PM leaders should prioritize AI-native tools that compress discovery-to-spec cycles and integrate cleanly with existing stacks, not standalone novelty. Shortlist fast climbers (Genspark +1867, UserJot +864) for pilots, and set churn triggers for sliding incumbents (42matters -1081, Mindomo -718). Watch whether winners consolidate fragmented categories or stay as interchangeable add-ons.
The most-used software for product teams
Figma leads the current ranking for product teams, followed by Notion and Miro, among 392 SaaS tools measured from real company purchases tracked by Cledara.
| Product | Website | Subcategory | Description | Popularity rank | Spend rank | Popularity share | Spend share | AI classification |
|---|---|---|---|---|---|---|---|---|
| Figma | figma.com | Design | Figma is a collaborative interface design tool that provides a platform where team members can design, align, and build digital products in real-time. It allows for seamless communication and feedback | #10 | #10 | 1.32% | 1.53% | AI-Embedded |
| Notion | notion.so | Productivity | Notion is a note-taking and collaboration application with markdown support that also integrates tasks, wikis, and databases. | #19 | #13 | 0.75% | 1.15% | AI-Embedded |
| Miro | miro.com | Productivity | Miro is an online collaborative whiteboard platform that enables teams to work together in real-time. It provides a digital canvas where users can collaborate on activities such as brainstorming, mind | #23 | #20 | 0.70% | 0.65% | AI-Embedded |
| Airtable | airtable.com | Productivity | Airtable is a platform that offers a next-gen app-building platform to transform workflows and solve various business problems. With the power of AI, Airtable enables teams to build custom business ap | #50 | #63 | 0.27% | 0.23% | AI-Embedded |
| monday | monday.com | Productivity | monday.com facilitates project management, task tracking, team collaboration, and workflow automation. It allows teams to create and customize their own workflows, set deadlines, assign tasks, and tra | #51 | #37 | 0.27% | 0.39% | AI-Embedded |
| Hotjar | hotjar.com | Analytics | Hotjar provides website heatmaps and behavior analytics tools. It helps businesses solve the problem of understanding their website visitors' behaviors and preferences. With Hotjar, businesses can ana | #83 | #107 | 0.18% | 0.13% | AI-Embedded |
| Asana | asana.com | Productivity | Asana is a web and mobile application designed to help teams organise, track, and manage their work. | #87 | #51 | 0.17% | 0.28% | AI-Embedded |
| Lucidchart | lucidchart.com | Whiteboards & Visual Thinking | Lucidchart is a web-based diagramming application that allows users to visually collaborate on drawing, revising and sharing charts and diagrams, and improve processes, systems, and organizational str | #103 | #86 | 0.13% | 0.16% | Traditional |
| Trello | trello.com | Project Management | Trello is a tool that helps teams manage their projects and workflows. It offers a platform where users can create boards, lists, and cards to keep track of tasks and collaborate effectively. Trello c | #108 | #139 | 0.13% | 0.10% | Traditional |
| PostHog | posthog.com | Analytics | PostHog is an open-source product analytics platform designed for developers and product teams. It enables the analysis of user behavior on websites or applications through features such as event trac | #121 | #79 | 0.12% | 0.18% | AI-Embedded |
| Mobbin | mobbin.com | Knowledge Management | Mobbin provides a digital platform that curates and organizes mobile and web app interface screenshots for reference. It enables product designers to discover and search interface patterns in one plac | #138 | #414 | 0.10% | 0.02% | Traditional |
| Mixpanel | mixpanel.com | Analytics | Mixpanel offers analytics for mobile and web applications, allowing teams to see every moment of the customer experience clearly, thus being able to identify and address problems, make data-driven dec | #141 | #41 | 0.10% | 0.35% | AI-Embedded |
| Scribe | scribehow.com | Productivity | Scribe is a platform that provides a knowledge management system for businesses. It allows users to create, organize, and share internal documentation, procedures, and best practices. The platform off | #152 | #376 | 0.08% | 0.03% | Traditional |
| Lokalise | lokalise.com | Content | Lokalise focuses on helping businesses with their localization needs. It offers features such as AI translation, AI quality assurance, collaborative translation, localization workflow management, loca | #156 | #148 | 0.08% | 0.10% | Traditional |
| Lyssna | lyssna.com | Feedback & Surveys | Lyssna is a user research and usability testing platform that aims to help teams deeply understand their audience and make informed decisions. The platform allows businesses to conduct user research a | #181 | #212 | 0.07% | 0.06% | Traditional |
| Excalidraw+ | plus.excalidraw.com | Whiteboards & Visual Thinking | Excalidraw Plus is an online collaborative drawing tool that allows users to sketch diagrams in a hand-drawn style. It's designed to facilitate real-time collaboration, providing a simple, intuitive i | #194 | #679 | 0.06% | 0.01% | Traditional |
| Dovetail | dovetail.com | Knowledge Management | Dovetail is a customer insights hub platform that helps businesses analyze data, store insights, and scale research. The platform aims to streamline the process of gathering insights and centralizing | #213 | #432 | 0.06% | 0.02% | AI-Embedded |
| Whimsical | whimsical.com | Whiteboards & Visual Thinking | Whimsical is a platform that serves as a hub for visual collaboration. It combines various tools such as flowcharts, mind maps, wireframes, and docs in a unified platform, making it easy for teams to | #223 | #653 | 0.05% | 0.01% | Traditional |
| GitBook | gitbook.com | Knowledge Management | GitBook is a platform that simplifies knowledge management for technical teams. It allows users to plan, centralize, and share knowledge throughout the entire product development process. The product | #247 | #208 | 0.05% | 0.06% | Traditional |
| Toggl | toggl.com | Project Management | Toggl is a platform designed for time tracking and productivity purposes. It offers users the ability to monitor and record the time dedicated to different tasks and projects. Users can manually input | #249 | #453 | 0.05% | 0.02% | Traditional |
| Amplitude | amplitude.com | Analytics | Amplitude is a platform that offers a comprehensive product analytics and event tracking platform. It helps businesses understand the full user journey by providing in-depth analytics and insights. Th | #250 | #169 | 0.05% | 0.08% | AI-Embedded |
| Beamer | getbeamer.com | Product Adoption & Onboarding | Beamer is a platform that helps product teams improve user engagement and communication. The product address the challenge of keeping users updated and engaged by offering various features and tools. | #292 | #330 | 0.04% | 0.03% | Traditional |
| Maze | maze.co | Feedback & Surveys | Maze is a platform that offers a continuous product discovery platform for businesses. It helps companies scale customer insights with AI-powered research, allowing them to build the right products fa | #305 | #663 | 0.04% | 0.01% | AI-Embedded |
| Productboard | productboard.com | Project Management | Productboard is a product management software that helps teams prioritize and align on product development. The software's key features include the ability to build roadmaps that connect the backlog a | #309 | #295 | 0.04% | 0.04% | Traditional |
| EnjoyHQ | getenjoyhq.com | Knowledge Management | EnjoyHQ is a tool that allows users to search, organize and share all your customer feedback and user research in one place. | #315 | #241 | 0.05% | 0.04% | Traditional |
| Shortcut | shortcut.ai | Project Management | Shortcut is a platform that provides project management and issue tracking tools for software development teams to plan, track, and manage work. | #317 | #470 | 0.04% | 0.02% | Traditional |
| Cal.com | cal.com | Scheduling & Calendar | Cal.com is a scheduling platform that provides open-source infrastructure for booking meetings. It allows users to send a link to schedule a meeting and includes features like routing forms, workflows | #324 | #380 | 0.04% | 0.03% | Traditional |
| Mintlify | mintlify.com | Dev Tools | Mintlify is a documentation platform that enables users to create, edit, and publish documentation using a drag-and-drop interface, supporting API integration and multi-language content. | #335 | #218 | 0.04% | 0.06% | AI-Embedded |
| GrowthBook | growthbook.io | Dev Tools | GrowthBook is a platform that provides both feature flagging and experiment analysis functionalities. It is designed to be modular, allowing for use in various combinations according to the needs of t | #338 | #454 | 0.04% | 0.02% | Traditional |
| LottieFiles | lottiefiles.com | Creative & Design | LottieFiles is a platform that facilitates the creation, editing, and management of Lottie animations, which are vector-based animations stored in JSON format. The platform also includes functionality | #347 | #399 | 0.03% | 0.03% | Traditional |
| Shortcut | shortcut.com | Project Management | Shortcut is a SaaS product that brings product and engineering teams together by providing a range of collaborative features to streamline work processes. The product helps solve business problems rel | #354 | #605 | 0.04% | 0.01% | Traditional |
| POEditor | poeditor.com | Dev Tools | POEditor is a localization management platform and translation software that aims to simplify the process of localizing software. | #361 | #560 | 0.03% | 0.01% | Traditional |
| Peec AI | peec.ai | HR | Peec AI is a platform that collects real-time user feedback on websites and applications through embedded widgets. It organizes and presents the feedback for analysis to support product and design dec | #363 | #417 | 0.03% | 0.02% | AI-Native |
| Lucid Software | lucid.co | Whiteboards & Visual Thinking | Lucid is a software platform designed for visualizing and organizing complex information. It provides a range of tools and templates for creating diagrams, charts, and visual representations of data, | #365 | #515 | 0.03% | 0.02% | AI-Embedded |
| Contentsquare | contentsquare.com | Product Analytics | Contentsquare is a platform that collects and analyzes user interaction data on websites and applications. It provides insights into user behavior to help teams understand how people navigate and enga | #392 | #467 | 0.03% | 0.02% | AI-Embedded |
| Appbot | appbot.co | Feedback & Surveys | Appbot is a SaaS product that offers a comprehensive suite of tools for mobile teams to analyze and manage their app reviews and ratings. The product is designed to save product managers, technical te | #400 | #629 | 0.03% | 0.01% | AI-Native |
| Zeplin | zeplin.io | Design | Zeplin is a collaboration tool for designers and developers | #416 | #731 | 0.03% | 0.01% | Traditional |
| Crowdin | crowdin.com | Other | Crowdin is a localization management platform. It aims to streamline the translation process and automate the localization of content. The product offers solutions for different team roles, including | #417 | #275 | 0.03% | 0.04% | AI-Embedded |
| Userflow | userflow.com | Product Adoption & Onboarding | Userflow is a platform that facilitates the creation and optimization of user onboarding experiences within digital products and services. It allows businesses to design, implement, and analyze onboar | #418 | #150 | 0.03% | 0.10% | Traditional |
| Basecamp | basecamp.com | Project Management | Basecamp is a project management software and online collaboration tool that is designed to help small teams move faster and make more progress. It aims to solve the struggles of juggling people, proj | #419 | #623 | 0.03% | 0.01% | Traditional |
| Canny | canny.io | Feedback & Surveys | Canny is a customer feedback management platform. It aims to help businesses collect, analyze, and act on customer feedback effectively. The product solves the problem of managing and organizing feedb | #443 | #421 | 0.03% | 0.02% | Traditional |
| AppFollow | appfollow.io | Feedback & Surveys | AppFollow is a platform that specializes in app performance monitoring and review management. It provides tools for tracking and analyzing app reviews, managing customer feedback, and conducting App S | #455 | #349 | 0.03% | 0.03% | Traditional |
| TeamRetro | teamretro.com | Project Management | TeamRetro is a platform that supports agile retrospectives and team health checks, aiming to streamline the process of conducting these sessions for teams. It offers features for running retrospective | #457 | #910 | 0.03% | 0.01% | Traditional |
| Coda | coda.io | Productivity | Coda is a platform that combines the functionality of documents, spreadsheets, and applications into a single workspace. It allows users to create interactive documents, spreadsheets, and databases th | #462 | #699 | 0.02% | 0.01% | AI-Embedded |
| LogRocket | logrocket.com | Product Analytics | LogRocket is a product designed to elevate the development and optimization process for websites and applications. It provides session replay, product analytics, and error tracking, catering to the di | #467 | #496 | 0.02% | 0.02% | Traditional |
| xAI | x.ai | AI Assistants & Copilots | xAI is an artificial intelligence tool, with its primary product, Grok. An AI chatbot integrated with the X platform, designed to answer a wide range of questions and assist users in various tasks. | #475 | #703 | 0.02% | 0.01% | AI-Native |
| Aha! | aha.io | Productivity | Aha! is a development software platform that helps teams streamline product development, align strategy, capture customer feedback, centralize product information, and manage agile delivery. The softw | #496 | #425 | 0.02% | 0.02% | Traditional |
| Product Fruits | productfruits.com | Product Adoption & Onboarding | Product Fruits is a platform providing AI-powered onboarding, support, and analytics tools. It includes features like interactive guided tours, onboarding checklists, hints and tooltips, feedback widg | #520 | #442 | 0.02% | 0.02% | AI-Embedded |
| Balsamiq | balsamiq.com | Whiteboards & Visual Thinking | Balsamiq is a low-fidelity wireframing software that aims to improve user interface design. The product is designed for a wide range of users, including business owners, product managers, business ana | #528 | #973 | 0.02% | 0.01% | Traditional |
| Rive | rive.app | Creative & Design | Rive is a design tool that allows users to create functional graphics with motion and interactivity, suitable for products, apps, websites, and games. | #539 | #494 | 0.02% | 0.02% | Traditional |
Which software categories Product teams spend on most
Collaboration & Productivity is the largest product software category by spend share at 3.7%, followed by Marketing & Growth at 1.7%, across 392 tools tracked from real company purchases.
| Category | Products | Popularity share | Spend share |
|---|---|---|---|
| Collaboration & Productivity | 183 | 3.47% | 3.68% |
| Marketing & Growth | 44 | 1.51% | 1.69% |
| Data & Analytics | 46 | 0.53% | 0.84% |
| Customer Success & Support | 67 | 0.42% | 0.36% |
| Engineering & DevOps | 18 | 0.15% | 0.12% |
| AI Platforms & Model Ops | 15 | 0.05% | 0.04% |
| People Ops & Talent | 2 | 0.04% | 0.03% |
| Operations & Supply Chain | 9 | 0.01% | 0.00% |
| Finance & Accounting | 5 | 0.00% | 0.01% |
| Legal, Risk & Compliance | 2 | 0.00% | 0.00% |
| Sales & Revenue | 1 | 0.00% | 0.00% |
How Product software popularity has changed over time
Product tools currently account for 6.2% of popularity share and 6.8% of spend share across 392 products; the chart shows how that footprint has changed month by month.
The fastest-rising tools in product stacks
Genspark and Banani are the fastest-rising tools in product stacks among 392 products tracked; they currently rank #677 and #877 by popularity in Cledara's latest team data.
| Product | Website | Subcategory | Description | Popularity rank | Spend rank | Popularity share | Spend share | AI classification |
|---|---|---|---|---|---|---|---|---|
| Genspark | genspark.ai | AI Platform | GenSpark is an AI-powered search platform that uses a multi-agent system to generate real-time, customized summaries called Sparkpages. These pages consolidate information from various sources, provi | #677 | #1,330 | 0.01% | 0.00% | AI-Native |
| Banani | banani.co | Whiteboards & Visual Thinking | Banani is an AI-powered platform that converts text descriptions and design prompts into editable user interface layouts, wireframes, and interactive prototypes for web and mobile products. | #877 | #1,458 | 0.01% | 0.00% | AI-Native |
| Paper.design | paper.design | Whiteboards & Visual Thinking | Paper.design is a digital platform that lets users create, share, and collaborate on visual designs and documents through a web-based canvas that supports design workflows. The platform integrates fea | #1,137 | #1,507 | 0.01% | 0.00% | Traditional |
| Magic Patterns | magicpatterns.com | Whiteboards & Visual Thinking | Magic Patterns is a platform that generates user interface prototypes from text prompts or screenshots and organizes them into interactive, shareable designs. It connects to existing components and pr | #957 | #1,687 | 0.01% | 0.00% | AI-Native |
| Cookie3 | cookie3.com | Legal | Cookie3 offers a suite of analytics tools for Web3 applications, providing insights into user behaviour and application performance. | #1,054 | #559 | 0.01% | 0.02% | Traditional |
Frequently asked questions
What software do product teams use most in 2026?
Figma is the most-used tool in product team stacks (1.3% market share), followed by Notion and Miro, based on real purchasing data from Cledara.
How many tools does a typical product team use?
Cledara tracks 392 products in active use by product teams across 11 categories. The full ranked list above updates monthly.
Which tools are product teams adopting right now?
Genspark and Banani are the fastest-rising tools in product stacks over the last 90 days by rank velocity.
Where does this data come from?
From anonymized, aggregated software purchasing data across companies that manage their software with Cledara — real payments, not surveys. Last updated 11 September 2026, 02:07 UTC.