Asana vs Trello: Market Share & Adoption Data (September 2026)

Asana logoAsana#87 by adoption#51 by spend
Trello logoTrello#106 by adoption#147 by spend

Asana holds 0.16% of SaaS market share by adoption (#87 overall); Trello holds 0.12% (#106), and has dropped 23 rank positions in the last 12 months.

Asana vs Trello market share over time

Monthly market share by adoption and by spend, full history. Share is each product's percentage of all SaaS purchasing activity tracked in the dataset that month.

MonthAsana adoption shareTrello adoption shareAsana spend shareTrello spend share
Jan-20220.42%0.24%0.33%0.37%
Feb-20220.45%0.26%0.38%0.34%
Mar-20220.46%0.25%0.40%0.29%
Apr-20220.50%0.26%0.64%0.26%
May-20220.51%0.27%0.66%0.25%
Jun-20220.50%0.27%0.72%0.23%
Jul-20220.51%0.27%0.70%0.20%
Aug-20220.53%0.28%0.83%0.19%
Sep-20220.52%0.27%0.83%0.18%
Oct-20220.52%0.27%0.85%0.17%
Nov-20220.53%0.27%0.87%0.17%
Dec-20220.53%0.27%0.87%0.17%
Jan-20230.52%0.27%0.87%0.16%
Feb-20230.51%0.26%0.86%0.15%
Mar-20230.51%0.26%0.84%0.15%
Apr-20230.50%0.26%0.82%0.15%
May-20230.49%0.25%0.80%0.14%
Jun-20230.49%0.24%0.80%0.14%
Jul-20230.51%0.25%0.85%0.16%
Aug-20230.49%0.24%0.77%0.15%
Sep-20230.47%0.24%0.75%0.18%
Oct-20230.47%0.23%0.74%0.17%
Nov-20230.45%0.22%0.72%0.16%
Dec-20230.45%0.22%0.69%0.15%
Jan-20240.43%0.21%0.67%0.17%
Feb-20240.42%0.21%0.66%0.17%
Mar-20240.41%0.20%0.66%0.18%
Apr-20240.40%0.20%0.63%0.17%
May-20240.38%0.19%0.61%0.17%
Jun-20240.37%0.20%0.61%0.17%
Jul-20240.36%0.19%0.59%0.17%
Aug-20240.35%0.19%0.59%0.16%
Sep-20240.34%0.18%0.56%0.15%
Oct-20240.33%0.18%0.52%0.15%
Nov-20240.33%0.18%0.52%0.15%
Dec-20240.32%0.18%0.51%0.14%
Jan-20250.31%0.18%0.50%0.14%
Feb-20250.30%0.18%0.49%0.14%
Mar-20250.29%0.18%0.45%0.13%
Apr-20250.28%0.18%0.44%0.13%
May-20250.27%0.18%0.43%0.14%
Jun-20250.27%0.17%0.45%0.13%
Jul-20250.26%0.17%0.44%0.12%
Aug-20250.25%0.17%0.42%0.13%
Sep-20250.25%0.17%0.42%0.13%
Oct-20250.24%0.16%0.42%0.13%
Nov-20250.23%0.16%0.41%0.13%
Dec-20250.22%0.15%0.41%0.12%
Jan-20260.22%0.15%0.41%0.12%
Feb-20260.21%0.15%0.40%0.12%
Mar-20260.20%0.14%0.39%0.11%
Apr-20260.20%0.14%0.38%0.11%
May-20260.19%0.14%0.36%0.10%
Jun-20260.18%0.13%0.30%0.10%
Jul-20260.17%0.13%0.29%0.10%
Aug-20260.17%0.12%0.28%0.09%
Sep-20260.16%0.12%0.27%0.10%

Spend rank vs adoption rank

ProductRank by adoptionRank by spendAdoption shareSpend share12-mo rank change
Asana#87#510.16%0.27%-25
Trello#106#1470.12%0.10%-23

Asana ranks higher by spend (#51) than by adoption (#87) — customers pay more per company than its adoption rank suggests.

Trello ranks higher by adoption (#106) than by spend (#147) — it is widely adopted at a comparatively low price point.

Do companies use Asana and Trello together?

22.0% of companies paying for Trello also pay for Asana.

Overlap is measured on companies with active paid subscriptions to both products — a high overlap means the two tools are often complements rather than strict substitutes.

Which stack does each tool live in?

Tools most often found alongside Asana

ToolCategoryOverlap with companies paying for Asana
OpenAIAI Platforms & Model Ops75.6%
AdobeMarketing & Growth72.9%
FigmaMarketing & Growth70.7%
LinkedInPeople Ops & Talent69.8%
SlackCollaboration & Productivity68.4%

Tools most often found alongside Trello

ToolCategoryOverlap with companies paying for Trello
OpenAIAI Platforms & Model Ops80.5%
AdobeMarketing & Growth79.7%
LinkedInPeople Ops & Talent73.7%
GitHubEngineering & DevOps72.0%
SlackCollaboration & Productivity72.0%

Analyst take: what the data says about Asana vs Trello

Asana has the clearer adoption lead as of September 2026, ranking #87 overall compared with Trello at #106. Trello is closing the gap: it dropped 23 positions, while Asana dropped 25 positions. By spend, Asana ranks higher (#51 versus #147), which shows where more of the measured software budget currently sits. The overlap data also shows that this is not always an either-or decision; some companies pay for both products. The practical takeaway is to separate market position from product fit: the rankings show which tool is more established and where buying momentum is moving, but they do not measure features, price, or quality. Use those signals to build a shortlist, then decide against your own workflows and requirements.

Asana and Trello at a glance

Asana: Asana is a web and mobile application designed to help teams organise, track, and manage their work.

Trello: Trello is a tool that helps teams manage their projects and workflows. It offers a platform where users can create boards, lists, and cards to keep track of tasks and collaborate effectively. Trello can be used by any type of team, regardless of the project or workflow.

ProductCategorySubcategoryPrimary teamAI classification
AsanaCollaboration & ProductivityProductivityProduct ManagementAI-Embedded
TrelloCollaboration & ProductivityProject ManagementProduct ManagementTraditional

Asana vs Trello: frequently asked questions

Which is more popular, Asana or Trello?

Asana is more widely adopted in this data as of September 2026. It ranks #87 overall, while Trello ranks #106. This measures observed software adoption, not product quality or suitability for a particular company.

Which is growing faster, Asana or Trello?

Trello has dropped 23 rank positions in the last 12 months, while Asana dropped 25 positions. This is a change in relative adoption rank; it does not prove that companies are leaving one product for the other.

Can you use Asana and Trello together?

Yes. In the measured data, 22.0% of companies paying for Trello also pay for Asana. That shows the products can coexist, although the data does not explain why a company uses both or whether they serve the same workflow.

Which is bigger by spend, Asana or Trello?

Asana ranks higher by measured spend. Asana is #51 and Trello is #147. Spend rank shows where more of the observed software budget sits; it does not explain pricing or value.

Is Asana better than Trello for work mgmt use cases?

This data cannot determine which product is better. It measures adoption, spend position, momentum, and—in some cases—overlap. Use those signals to understand market position, then compare the products against your own workflows, requirements, and budget.