Vercel vs Supabase: Market Share & Adoption Data (August 2026)

Vercel logoVercel#22 by adoption#35 by spend
Supabase logoSupabase#94 by adoption#404 by spend

Vercel holds 0.71% of SaaS market share by adoption (#22 overall); Supabase holds 0.15% (#94), and has held its rank over the last 12 months.

Vercel vs Supabase market share over time

Monthly market share by adoption and by spend, full history. Share is each product's percentage of all SaaS purchasing activity tracked in the dataset that month.

MonthVercel adoption shareSupabase adoption shareVercel spend shareSupabase spend share
Aug-20220.33%0.00%0.21%0.00%
Sep-20220.32%0.00%0.19%0.00%
Oct-20220.31%0.00%0.18%0.00%
Nov-20220.32%0.00%0.18%0.00%
Dec-20220.32%0.01%0.18%0.00%
Jan-20230.33%0.01%0.19%0.00%
Feb-20230.33%0.01%0.19%0.00%
Mar-20230.34%0.01%0.20%0.00%
Apr-20230.34%0.01%0.21%0.00%
May-20230.34%0.01%0.22%0.00%
Jun-20230.35%0.01%0.24%0.00%
Jul-20230.37%0.01%0.25%0.00%
Aug-20230.36%0.01%0.24%0.00%
Sep-20230.36%0.02%0.23%0.00%
Oct-20230.36%0.02%0.24%0.00%
Nov-20230.36%0.02%0.27%0.00%
Dec-20230.37%0.02%0.28%0.00%
Jan-20240.37%0.02%0.28%0.00%
Feb-20240.37%0.02%0.31%0.00%
Mar-20240.37%0.02%0.30%0.00%
Apr-20240.39%0.02%0.34%0.00%
May-20240.39%0.02%0.33%0.00%
Jun-20240.40%0.02%0.34%0.00%
Jul-20240.41%0.02%0.36%0.00%
Aug-20240.41%0.02%0.35%0.00%
Sep-20240.41%0.02%0.36%0.00%
Oct-20240.42%0.02%0.40%0.00%
Nov-20240.42%0.02%0.38%0.00%
Dec-20240.43%0.02%0.37%0.00%
Jan-20250.43%0.02%0.39%0.00%
Feb-20250.44%0.02%0.40%0.01%
Mar-20250.46%0.02%0.40%0.01%
Apr-20250.46%0.02%0.38%0.01%
May-20250.48%0.03%0.39%0.01%
Jun-20250.49%0.03%0.38%0.01%
Jul-20250.51%0.04%0.38%0.01%
Aug-20250.52%0.04%0.38%0.01%
Sep-20250.54%0.05%0.38%0.01%
Oct-20250.55%0.06%0.37%0.01%
Nov-20250.57%0.06%0.37%0.01%
Dec-20250.58%0.07%0.37%0.01%
Jan-20260.60%0.08%0.39%0.02%
Feb-20260.61%0.09%0.35%0.02%
Mar-20260.61%0.10%0.40%0.02%
Apr-20260.62%0.11%0.40%0.02%
May-20260.63%0.12%0.40%0.02%
Jun-20260.65%0.13%0.41%0.02%
Jul-20260.67%0.14%0.42%0.03%
Aug-20260.71%0.15%0.43%0.03%

Spend rank vs adoption rank

ProductRank by adoptionRank by spendAdoption shareSpend share12-mo rank change
Vercel#22#350.71%0.43%—
Supabase#94#4040.15%0.03%—

Vercel ranks higher by adoption (#22) than by spend (#35) — it is widely adopted at a comparatively low price point.

Supabase ranks higher by adoption (#94) than by spend (#404) — it is widely adopted at a comparatively low price point.

Do companies use Vercel and Supabase together?

51.3% of companies paying for Supabase also pay for Vercel.

Overlap is measured on companies with active paid subscriptions to both products — a high overlap means the two tools are often complements rather than strict substitutes.

Which stack does each tool live in?

Tools most often found alongside Vercel

ToolCategoryOverlap with companies paying for Vercel
OpenAIAI Platforms & Model Ops87.2%
FigmaMarketing & Growth82.7%
GitHubEngineering & DevOps81.2%
Google WorkspaceCollaboration & Productivity78.9%
AdobeMarketing & Growth73.3%

Tools most often found alongside Supabase

ToolCategoryOverlap with companies paying for Supabase
AnthropicAI Platforms & Model Ops91.0%
OpenAIAI Platforms & Model Ops89.7%
FigmaMarketing & Growth82.1%
GitHubEngineering & DevOps82.1%
Google WorkspaceCollaboration & Productivity79.5%

Analyst take: what the data says about Vercel vs Supabase

Vercel has the clearer adoption lead as of August 2026, ranking #22 overall compared with Supabase at #94. Their adoption ranks have moved at the same pace over the past year. By spend, Vercel ranks higher (#35 versus #404), which shows where more of the measured software budget currently sits. The overlap data also shows that this is not always an either-or decision; some companies pay for both products. The practical takeaway is to separate market position from product fit: the rankings show which tool is more established and where buying momentum is moving, but they do not measure features, price, or quality. Use those signals to build a shortlist, then decide against your own workflows and requirements.

Vercel and Supabase at a glance

Vercel: Vercel is a cloud platform for static sites and Serverless Functions that enables developers to deploy, preview, and scale their websites and applications with ease. It's optimized for frontend frameworks like Next.js, offering features such as automatic scaling, global CDN, zero-configuration deplo

Supabase: Supabase is an open-source platform that serves as an alternative to Firebase. It provides developers with a set of tools including a Postgres database, authentication, real-time subscriptions, storage, and edge functions. The platform is designed to offer a backend solution with instant APIs and in

ProductCategorySubcategoryPrimary teamAI classification
VercelEngineering & DevOpsDev ToolsEngineeringAI-Embedded
SupabaseEngineering & DevOpsDev ToolsEngineeringTraditional

Vercel vs Supabase: frequently asked questions

Which is more popular, Vercel or Supabase?

Vercel is more widely adopted in this data as of August 2026. It ranks #22 overall, while Supabase ranks #94. This measures observed software adoption, not product quality or suitability for a particular company.

Which is growing faster, Vercel or Supabase?

Vercel has held its rank over the last 12 months, while Supabase held its rank. This is a change in relative adoption rank; it does not prove that companies are leaving one product for the other.

Can you use Vercel and Supabase together?

Yes. In the measured data, 51.3% of companies paying for Supabase also pay for Vercel. That shows the products can coexist, although the data does not explain why a company uses both or whether they serve the same workflow.

Which is bigger by spend, Vercel or Supabase?

Vercel ranks higher by measured spend. Vercel is #35 and Supabase is #404. Spend rank shows where more of the observed software budget sits; it does not explain pricing or value.

Is Vercel better than Supabase for cross-category: hosting vs backend use cases?

This data cannot determine which product is better. It measures adoption, spend position, momentum, and—in some cases—overlap. Use those signals to understand market position, then compare the products against your own workflows, requirements, and budget.