Skip to research
    Use this research
    Cite

    Include the source URL and the data date in your citation.

    Chart

    Export a displayed figure with its source, dates, definition and reuse licence.

    Chart exports are beside the figures below and require JavaScript. CSV and JSON downloads are under Data & methods.

    Data & methods

    Head to head · Automation

    n8n vs Zapier: Market Share & Payment Activity (October 2026)

    Updated · Latest data October 2026

    n8n
    Data for October 2026
    Payment-activity rank
    #33
    Spend rank
    #94
    versus
    Zapier
    Data for October 2026
    Payment-activity rank
    #16
    Spend rank
    #27

    Zapier accounts for 0.76% of all software purchases on Cledara (#16 overall); n8n holds 0.41% (#33), and has climbed 46 rank positions in the last 12 months.

    Quick answer

    As of October 2026, Zapier ranks #16 and n8n #33 in Cledara's software popularity ranking. They account for 0.76% and 0.41% of all software purchases respectively. Over the last 12 months, Zapier held its rank and n8n climbed 46 positions, based on real software purchases by companies using Cledara.

    Market share

    Market share over time

    Each product's monthly share of all software payment activity on Cledara, so you can see who is gaining ground and when.

    n8nZapierShare (%)
    Jan 2022Nov 2022Sep 2023Jul 2024May 2025Mar 20260%0.55%1.1%1.65%2.2%
    View the chart data
    Monthly market share by payment activity (%)
    Monthn8nZapier
    Jan 20220%2%
    Feb 20220%1.9%
    Mar 20220%1.8%
    Apr 2022No data1.8%
    May 2022No data1.7%
    Jun 2022No data1.6%
    Jul 2022No data1.6%
    Aug 2022No data1.5%
    Sep 20220%1.5%
    Oct 20220%1.5%
    Nov 20220%1.5%
    Dec 20220%1.4%
    Jan 20230%1.4%
    Feb 20230%1.4%
    Mar 20230%1.3%
    Apr 20230%1.3%
    May 20230%1.3%
    Jun 20230%1.3%
    Jul 20230%1.3%
    Aug 20230%1.3%
    Sep 20230%1.2%
    Oct 20230%1.2%
    Nov 20230%1.2%
    Dec 20230%1.2%
    Jan 20240%1.2%
    Feb 20240%1.1%
    Mar 20240%1.1%
    Apr 20240%1.1%
    May 20240%1.1%
    Jun 20240%1.1%
    Jul 20240%1.1%
    Aug 20240%1.1%
    Sep 20240%1.1%
    Oct 20240%1.1%
    Nov 20240%1%
    Dec 20240%1%
    Jan 20250%1%
    Feb 20250%1%
    Mar 20250%1%
    Apr 20250%1%
    May 20250.1%1%
    Jun 20250.1%1%
    Jul 20250.1%1%
    Aug 20250.1%1%
    Sep 20250.2%1%
    Oct 20250.2%1%
    Nov 20250.2%1%
    Dec 20250.3%1%
    Jan 20260.3%0.9%
    Feb 20260.3%0.9%
    Mar 20260.3%0.9%
    Apr 20260.4%0.9%
    May 20260.4%0.9%
    Jun 20260.4%0.8%
    Jul 20260.4%0.8%
    Aug 20260.4%0.8%
    Sep 20260.4%0.8%
    Oct 20260.4%0.8%
    Ranks

    Spend rank vs payment-activity rank

    n8n
    Payment-activity rank#33
    Spend rank#94
    Payment-activity share0.4%
    Spend share0.1%
    12-month payment-activity rank change: up 46
    Zapier
    Payment-activity rank#16
    Spend rank#27
    Payment-activity share0.8%
    Spend share0.5%
    12-month payment-activity rank change: down 0
    Overlap

    How many companies pay for both n8n and Zapier?

    60%

    of companies paying for n8n also pay for Zapier

    Each figure is measured from that product’s own buyers across their full payment history, so the two percentages read in opposite directions. A high overlap means the tools are often bought together; a low one means companies tend to pick one.

    Stacks

    Which stack does each tool live in?

    n8n

    • OpenAI 94.5%
    • Anthropic 91.5%
    • Figma 83%
    • Adobe 78.8%
    • LinkedIn 78.8%

    Zapier

    • Figma 76.9%
    • OpenAI 76.9%
    • Adobe 74.9%
    • LinkedIn 74.9%
    • GitHub 74.4%
    Analysis

    What the data shows for n8n vs Zapier

    Zapier is the more popular of the two, ranking #16 as of October 2026, ahead of n8n at #33. n8n is closing the gap: it climbed 46 positions over the past year, while Zapier held its rank. Over the past year, Zapier's share of all software purchases has fallen from 0.98% to 0.76%, while n8n's has risen from 0.19% to 0.41%. Zapier also ranks higher by spend (#27 versus #94), so it leads on both how often companies buy it and how much they pay. By spend, Zapier takes 0.48% of all software spend and n8n 0.15%. 60.0% of companies paying for n8n also pay for Zapier, so for many teams this is not an either-or choice. For buyers, the rankings show which product the market is choosing and which has the momentum; pair that with a trial against your own workflows and budget to make the final call.

    n8n vs Zapier: frequently asked questions

    Which is more popular, n8n or Zapier?

    Zapier is more popular: it ranks #16 in Cledara's software popularity ranking, ahead of n8n at #33 as of October 2026. The ranking counts every purchase and renewal over the last 12 months, so it reflects the tool companies keep paying for.

    How have n8n and Zapier changed in popularity?

    n8n has climbed 46 rank positions in the last 12 months, while Zapier held its rank. That has narrowed the gap between n8n and the leader, Zapier.

    Can you use n8n and Zapier together?

    Yes, and many companies do: 60.0% of companies paying for n8n also pay for Zapier. For many teams the two are not an either-or choice.

    Which is bigger by spend, n8n or Zapier?

    Zapier ranks higher by spend: n8n is #94 and Zapier #27. The spend ranking orders every software product by how much companies pay for it over the last 12 months.

    Is n8n better than Zapier for automation use cases?

    Zapier is the more popular choice (#16 against #33), and Zapier wins more of the budget by spend. Use that market signal to shortlist, then trial both against your own automation workflows and budget.

    How does your company compare?

    This page shows the market. Cledara shows how your own software stack and spend compare, and helps you manage every subscription in one place.

    Learn more about Cledara

    Cledara for your company

    Make your software stack easier to manage

    See how Cledara helps your company manage software purchasing, spend and renewals. Book a demo with the Cledara team.

    Book a demo