Head to head · Office suites
Google Workspace vs Microsoft 365: Market Share & Payment Activity (October 2026)
- Payment-activity rank
- #4
- Spend rank
- #2
- Payment-activity rank
- #3
- Spend rank
- #3
Microsoft 365 accounts for 4.44% of all software purchases on Cledara (#3 overall); Google Workspace holds 3.53% (#4), and has dropped 1 rank position in the last 12 months.
Quick answer
As of October 2026, Microsoft 365 ranks #3 and Google Workspace #4 in Cledara's software popularity ranking. They account for 4.44% and 3.53% of all software purchases respectively. Over the last 12 months, Microsoft 365 dropped 1 position and Google Workspace dropped 1 position, based on real software purchases by companies using Cledara.
Market share over time
Each product's monthly share of all software payment activity on Cledara, so you can see who is gaining ground and when.
View the chart data
| Month | Google Workspace | Microsoft 365 |
|---|---|---|
| Jan 2022 | 1.9% | 2.3% |
| Feb 2022 | 1.8% | 2.3% |
| Mar 2022 | 1.7% | 2.2% |
| Apr 2022 | 1.8% | 2.3% |
| May 2022 | 1.8% | 2.3% |
| Jun 2022 | 1.8% | 2.3% |
| Jul 2022 | 1.9% | 2.4% |
| Aug 2022 | 1.9% | 2.4% |
| Sep 2022 | 1.9% | 2.4% |
| Oct 2022 | 2% | 2.4% |
| Nov 2022 | 2.1% | 2.4% |
| Dec 2022 | 2.1% | 2.4% |
| Jan 2023 | 2.2% | 2.4% |
| Feb 2023 | 2.2% | 2.4% |
| Mar 2023 | 2.3% | 2.5% |
| Apr 2023 | 2.3% | 2.5% |
| May 2023 | 2.3% | 2.5% |
| Jun 2023 | 2.4% | 2.6% |
| Jul 2023 | 2.6% | 2.7% |
| Aug 2023 | 2.5% | 2.7% |
| Sep 2023 | 2.5% | 2.7% |
| Oct 2023 | 2.5% | 2.9% |
| Nov 2023 | 2.5% | 2.9% |
| Dec 2023 | 2.5% | 3.1% |
| Jan 2024 | 2.5% | 3.1% |
| Feb 2024 | 2.5% | 3.2% |
| Mar 2024 | 2.5% | 3.3% |
| Apr 2024 | 2.5% | 3.4% |
| May 2024 | 2.5% | 3.4% |
| Jun 2024 | 2.5% | 3.5% |
| Jul 2024 | 2.5% | 3.5% |
| Aug 2024 | 2.5% | 3.6% |
| Sep 2024 | 2.5% | 3.6% |
| Oct 2024 | 2.5% | 3.6% |
| Nov 2024 | 2.5% | 3.7% |
| Dec 2024 | 2.5% | 3.8% |
| Jan 2025 | 2.5% | 3.9% |
| Feb 2025 | 2.6% | 3.9% |
| Mar 2025 | 2.6% | 4% |
| Apr 2025 | 2.6% | 4.1% |
| May 2025 | 2.7% | 4.2% |
| Jun 2025 | 2.8% | 4.3% |
| Jul 2025 | 2.8% | 4.4% |
| Aug 2025 | 2.9% | 4.5% |
| Sep 2025 | 3% | 4.5% |
| Oct 2025 | 3% | 4.5% |
| Nov 2025 | 3.1% | 4.6% |
| Dec 2025 | 3.2% | 4.6% |
| Jan 2026 | 3.2% | 4.6% |
| Feb 2026 | 3.2% | 4.6% |
| Mar 2026 | 3.2% | 4.5% |
| Apr 2026 | 3.2% | 4.5% |
| May 2026 | 3.2% | 4.4% |
| Jun 2026 | 3.2% | 4.3% |
| Jul 2026 | 3.2% | 4.3% |
| Aug 2026 | 3.2% | 4.2% |
| Sep 2026 | 3.4% | 4.3% |
| Oct 2026 | 3.5% | 4.4% |
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Spend rank vs payment-activity rank
How many companies pay for both Google Workspace and Microsoft 365?
of companies paying for Google Workspace also pay for Microsoft 365
of companies paying for Microsoft 365 also pay for Google Workspace
Each figure is measured from that product’s own buyers across their full payment history, so the two percentages read in opposite directions. A high overlap means the tools are often bought together; a low one means companies tend to pick one.
Which stack does each tool live in?
Google Workspace
- OpenAI 74.4%
- Figma 71.5%
- Slack 71.1%
- GitHub 70%
- Adobe 69.8%
Microsoft 365
- OpenAI 76.6%
- Adobe 73.7%
- Figma 71.5%
- LinkedIn 70.9%
- GitHub 70.4%
What the data shows for Google Workspace vs Microsoft 365
Microsoft 365 is the more popular of the two, ranking #3 as of October 2026, ahead of Google Workspace at #4. Both products dropped 1 position in the popularity ranking over the past year. Over the past year, Microsoft 365's share of all software purchases has fallen from 4.52% to 4.44%, while Google Workspace's has risen from 3.04% to 3.53%. By spend the order reverses: Google Workspace ranks #2, ahead of Microsoft 365 at #3, so Google Workspace wins fewer purchases but bigger budgets. By spend, Microsoft 365 takes 6.38% of all software spend and Google Workspace 7.15%. 67.5% of companies paying for Google Workspace also pay for Microsoft 365, so for many teams this is not an either-or choice. For buyers, the rankings show which product the market is choosing and which has the momentum; pair that with a trial against your own workflows and budget to make the final call.
Google Workspace vs Microsoft 365: frequently asked questions
Which is more popular, Google Workspace or Microsoft 365?
Microsoft 365 is more popular: it ranks #3 in Cledara's software popularity ranking, ahead of Google Workspace at #4 as of October 2026. The ranking counts every purchase and renewal over the last 12 months, so it reflects the tool companies keep paying for.
How have Google Workspace and Microsoft 365 changed in popularity?
Google Workspace has dropped 1 rank position in the last 12 months, while Microsoft 365 dropped 1 position.
Can you use Google Workspace and Microsoft 365 together?
Yes, and many companies do: 67.5% of companies paying for Google Workspace also pay for Microsoft 365, and 67.3% of companies paying for Microsoft 365 also pay for Google Workspace. For many teams the two are not an either-or choice.
Which is bigger by spend, Google Workspace or Microsoft 365?
Google Workspace ranks higher by spend: Google Workspace is #2 and Microsoft 365 #3. The spend ranking orders every software product by how much companies pay for it over the last 12 months.
Is Google Workspace better than Microsoft 365 for productivity suites use cases?
Microsoft 365 is the more popular choice (#3 against #4), and Google Workspace wins more of the budget by spend. Use that market signal to shortlist, then trial both against your own productivity suites workflows and budget.
How does your company compare?
This page shows the market. Cledara shows how your own software stack and spend compare, and helps you manage every subscription in one place.