The Dutch Marketing Software Market (2026)
45 marketing software companies have recorded headquarters in Netherlands in this directory, led by Bird (0.16% of recorded software spend). Rankings use trailing-12-month software spend share in the Cledara dataset. Unranked recorded vendors remain included. Data as of .
What this ranking measures
Location is the recorded headquarters, which may differ from where a company was founded or where its customers operate. Vendors are ordered by trailing-12-month software spend share in the Cledara dataset. Recorded products without a current paid observation remain in the directory; inclusion alone does not establish current paid usage.
Annual rank changes use the separate global popularity rank, based on payment activity. Missing calendar endpoints stay unavailable. Founding year, employee and funding fields are recorded enrichment facts, which can be incomplete or historical. Full source data is available from the CSV and JSON download links.
The headline and leader facts describe the complete published location. Search and category selections apply to the directory and its downloads.
Dutch marketing software companies ranked by software spend
| # | Product | Category | Founded | Employees | Funding | 12-mo activity rank change |
|---|---|---|---|---|---|---|
| 1 | Bird Bird is a leading email delivery platform. The platform offers features to help maintain optimal inbox placement, automated delivery optimization, and dedicated deliverability experts. With pre-configured settings for top inbox placement with providers like Gmail, users can monitor reputation and resolve issues like hitting spam traps and blocklists. The platform also leverages optimization models | Marketing & Growth | 501-1,000 employees | -39 | ||
| 2 | SparkPost SparkPost email sending and deliverability platform helpy you plan, execute, and optimize your email programs. | Marketing & Growth | 2014 | 501-1,000 employees | -77 | |
| 3 | WeCanTrack WeCanTrack is a platform designed to integrate affiliate marketing data into various marketing tools and analytics platforms. It collects and processes data from over 350 affiliate networks and makes this information accessible in a unified dashboard. This enables users to track and analyze the performance of affiliate campaigns, optimize marketing strategies, and make data-driven decisions. The p | Marketing & Growth | 2019 | 2-10 employees | +194 | |
| 4 | Referral Factory Referral Factory provides a platform that enables businesses to create and manage referral programs. It allows users to generate referral links, automate the referral process, and track the performance of their referral campaigns. The service integrates with various CRMs and offers customizable templates to suit different business needs. | Marketing & Growth | 2020 | 11-50 employees | -581 | |
| 5 | Promptwatch Promptwatch is a platform that tracks how large language models generate answers mentioning a brand, product or competitor across AI-search systems. It enables users to monitor, analyse and optimise their visibility in AI-driven search environments. | Marketing & Growth | 2025 | 2-10 employees | $1M - $5M | |
| 6 | Nameshift Nameshift.com is an online marketplace that allows individuals and businesses to list domain names for sale, receive offers from interested buyers, and complete domain transfers through an integrated transaction process, and the platform manages funds via escrow until the domain transfer is finalized. Nameshift.com also supports domain auctions and portfolio management so that users can negotiate | Marketing & Growth | 2-10 employees | |||
| 7 | Reditus Reditus connects B2B SaaS companies with affiliates, simplifying affiliate program setup, management, and revenue growth. | Marketing & Growth | 2021 | 2-10 employees | +1127 | |
| 8 | Tella Tella is an online platform designed for creating and sharing video content quickly and effectively. It allows users to record videos using a variety of layouts and customization options. The platform supports screen recording and integrates features for editing videos, such as trimming, adding subtitles, and selecting backgrounds. Users can export their finished videos in different formats or sha | Marketing & Growth | 2020 | 2-10 employees | $1M - $5M | -81 |
| 9 | Adpiler Adpiler is a platform designed for digital advertising professionals and teams. It provides tools for previewing, testing, and collaborating on digital display ads. Adpiler aims to streamline the ad creation and review process, making it easier for advertisers and designers to ensure that their digital advertisements are displayed correctly across various devices and platforms. | Marketing & Growth | 2016 | 2-10 employees | +272 | |
| 10 | Tabular Tabular is an email design tool that allows users to create responsive email templates for marketing campaigns. It provides a visual editor for desktop and mobile versions, reusable blocks for streamlined creation, and an algorithm that converts designs to HTML code for compatibility with 50+ email clients. | Marketing & Growth | 2021 | 2-10 employees | +714 | |
| 11 | Intellivy Intellivy is an e-commerce platform dedicated to helping users achieve their core selling goals, such as maximizing customer revenue and enhancing overall customer satisfaction. | Marketing & Growth | 2017 | 11-50 employees | +695 | |
| 12 | Adformatic Adformatic develops custom online marketing tools, specializing in data and technology solutions for marketing challenges. The platform offers various services and tools including Google Ads scripts, Google Analytics add-ons, and dashboards for insights. | Marketing & Growth | 2017 | |||
| 13 | AdGlare AdGlare is an ad server platform that enables publishers and advertisers to manage and deliver display, native, and video advertisements across digital channels. It provides tools for campaign scheduling, geotargeting, event tracking, and performance optimization, supporting formats such as JPG, PNG, GIF, HTML5, and MP4. | Marketing & Growth | 2011 | |||
| 14 | Blender | Marketing & Growth | 2002 | 11-50 employees | $1M - $5M | |
| 15 | Brainvine Brainvine is an AI-powered platform that helps users to create unique content in their own voice, adding neuromarketing techniques for a distinctive edge in their texts. | Marketing & Growth | 2023 | 2-10 employees | ||
| 16 | Channable Channable is a product designed to support eCommerce growth by addressing challenges related to online selling and advertising. It provides a variety of features to help businesses streamline their eCommerce operations and enhance revenue. | Marketing & Growth | 2014 | 201-500 employees | $50M - $100M | |
| 17 | ContentCore ContentCore is a platform that lets users create visual content (images and videos) in-browser and then export the rendered outputs as downloadable files. | Marketing & Growth | 2024 | 2-10 employees | ||
| 18 | ConvertCalculator ConvertCalculator is a no-code platform that enables users to create interactive calculators and forms for lead generation, pricing, and quotes, integrating with CRMs and payment systems. | Marketing & Growth | 2018 | 2-10 employees | ||
| 19 | Copernica Copernica provides a marketing automation platform for creating and managing multi-channel campaigns across email, SMS, and web. It includes tools for advanced data segmentation, personalized customer journeys, and high-volume email delivery through specialized products like MailerQ and SMTPeter. | Marketing & Growth | 2000 | 11-50 employees | ||
| 20 | Dan.com | Marketing & Growth | 2013 | 51-200 employees | Under $1M | |
| 21 | Drukwerk Deal | Marketing & Growth | 2005 | 201-500 employees | ||
| 22 | Foleon Foleon is a platform that enables users to create, design, and publish interactive digital content. | Marketing & Growth | 2013 | 51-200 employees | $10M - $25M | |
| 23 | Framer Studio Framer is a platform that helps users design and publish websites quickly and easily. The product offers a freeform canvas for designing sites, with the ability to add animations, interactions, and a CMS (Content Management System). Framer provides tools to design sites of any size, whether for freelancers, agencies, startups, marketing purposes, scaleups, or personal use. | Marketing & Growth | 2014 | 51-200 employees | $100M - $250M | |
| 24 | Friends of Search | Marketing & Growth | 2014 | 2-10 employees | ||
| 25 | Linkody Linkody is a backlink tracker and monitoring tool designed for marketing agencies, SEO experts, and webmasters. It enables users to manage link building campaigns, monitor backlinks, analyze link profiles, and compare competitor link strategies. The tool also includes features for identifying and disavowing bad links, generating reports, and receiving email notifications. | Marketing & Growth | 2012 | Self-employed | ||
| 26 | Linksome Linksome is a Link Management Platform where users can collect all important links in a fully customizable feed. | Marketing & Growth | 2012 | 2-10 employees | ||
| 27 | Mapcreator Mapcreator is a platform that facilitates the creation of custom maps for various media including web, print, and broadcast. It allows users to design detailed maps with annotations and custom branding options. The tool supports creating interactive, static, and animated maps, and integrates with other applications via an API. Users can tailor maps to specific storytelling or informational needs w | Marketing & Growth | 2008 | 11-50 employees | ||
| 28 | MarktMentor MarktMentor integrates with bol.com seller accounts to provide analytics on sales, profitability, and product visibility. It offers tools for keyword optimization, competitor analysis, and automates tasks like invoice uploads and customer emails. | Marketing & Growth | 2021 | 2-10 employees | ||
| 29 | MessageBird MessageBird is a leading email delivery platform. The platform offers features to help maintain optimal inbox placement, automated delivery optimization, and dedicated deliverability experts. With pre-configured settings for top inbox placement with providers like Gmail, users can monitor reputation and resolve issues like hitting spam traps and blocklists. The platform also leverages optimization | Marketing & Growth | 2011 | 501-1,000 employees | ||
| 30 | Mister Mail Mister Mail provides custom email marketing solutions, processing client databases for targeted campaigns, ensuring compliance with GDPR and ISO 27001 standards. | Marketing & Growth | 1998 | 2-10 employees | ||
| 31 | pr.co Pr.co is a platform offering beautifully designed online newsrooms for brands. These newsrooms facilitate easy publishing of news, managing PR workflows, and engaging with audiences through stories, media kits, and more. The platform supports scalable features like multi-language newsrooms and integrates seamlessly with brand guidelines. | Marketing & Growth | 2013 | 11-50 employees | Under $1M | |
| 32 | Presscloud Presscloud.ai is an AI-driven platform aiming to streamline press release creation and distribution, offering tools for writing, compiling press lists, and media monitoring. | Marketing & Growth | 2020 | 2-10 employees | ||
| 33 | Publitas Publitas is a cloud-based solution, which helps brands publish online catalogs and encourage shoppers to buy products by facilitating catalog browsing from any device. | Marketing & Growth | 2006 | 51-200 employees | ||
| 34 | RecordOnce RecordOnce is a platform that utilizes artificial intelligence to simplify the creation of video tutorials. It offers editing capabilities that automatically correct mistakes and enhance the quality of recordings. | Marketing & Growth | 2019 | 2-10 employees | ||
| 35 | Spotler Spotler is a digital marketing and automation platform. It is primarily used for email marketing, marketing automation, and lead generation. Spotler helps businesses manage their marketing campaigns, track customer interactions, and automate various marketing processes to streamline customer engagement. | Marketing & Growth | 2004 | 201-500 employees | $25M - $50M | |
| 36 | SUUS.ai Suus is an artificial intelligence (AI) trained tool that writes original and creative content. Pre-trained to use language models that leverages deep learning to generate human content. | Marketing & Growth | 2022 | 2-10 employees | ||
| 37 | Swydo Swydo is a tool that offers reporting, monitoring and workflow for online marketers. | Marketing & Growth | 2013 | 11-50 employees | ||
| 38 | Taggrs | Marketing & Growth | 2022 | 11-50 employees | $1M - $5M | |
| 39 | Tapfiliate Tapfiliate is a cloud-based affiliate tracking platform that lets businesses set up, track, and manage affiliate, referral, and influencer marketing programs. It supports recurring, lifetime, fixed, or percentage commissions and integrates with ecommerce and subscription tools. | Marketing & Growth | 2014 | 2-10 employees | ||
| 40 | Timepath Timepath is a platform that aids in creating timelines and liveblogs, requiring no coding skills. It enables users to design, customize, and share interactive timelines or live updates for events, suitable for websites and news articles. The tool allows media integration, provides template options, and supports collaboration among team members. | Marketing & Growth | 2021 | 2-10 employees | ||
| 41 | Voicebooking.com | Marketing & Growth | 2011 | 11-50 employees | Under $1M | |
| 42 | Webtastic AI Webtastic.ai is a platform that provides lead generation services aimed at digital agencies. It collects and utilizes company information alongside specific signals to indicate potential client engagement opportunities. The platform incorporates features for CRM integration. | Marketing & Growth | 2024 | 2-10 employees | ||
| 43 | Whatagraph Whatagraph is a marketing data platform that integrates over 55 data sources, automates reporting, and visualizes metrics in customizable dashboards for marketing teams. | Marketing & Growth | 2015 | 51-200 employees | ||
| 44 | WPZOOM | Marketing & Growth | 2008 | 2-10 employees | ||
| 45 | Yoast | Marketing & Growth | 2010 | 51-200 employees |
Marketing Software subcategories in Netherlands
Email & Marketing Automation companies in Netherlands
- Bird — Bird is a leading email delivery platform. The platform offers features to help maintain optimal inbox placement, automa…
- SparkPost — SparkPost email sending and deliverability platform helpy you plan, execute, and optimize your email programs.
- Tabular — Tabular is an email design tool that allows users to create responsive email templates for marketing campaigns. It provi…
- Copernica — Copernica provides a marketing automation platform for creating and managing multi-channel campaigns across email, SMS, …
- MessageBird — MessageBird is a leading email delivery platform. The platform offers features to help maintain optimal inbox placement,…
- Mister Mail — Mister Mail provides custom email marketing solutions, processing client databases for targeted campaigns, ensuring comp…
- Spotler — Spotler is a digital marketing and automation platform. It is primarily used for email marketing, marketing automation, …
Paid Ads & Attribution companies in Netherlands
- WeCanTrack — WeCanTrack is a platform designed to integrate affiliate marketing data into various marketing tools and analytics platf…
- Adformatic — Adformatic develops custom online marketing tools, specializing in data and technology solutions for marketing challenge…
- AdGlare — AdGlare is an ad server platform that enables publishers and advertisers to manage and deliver display, native, and vide…
- Channable — Channable is a product designed to support eCommerce growth by addressing challenges related to online selling and adver…
Other companies in Netherlands
- Referral Factory — Referral Factory provides a platform that enables businesses to create and manage referral programs. It allows users to …
- Nameshift — Nameshift.com is an online marketplace that allows individuals and businesses to list domain names for sale, receive off…
- Reditus — Reditus connects B2B SaaS companies with affiliates, simplifying affiliate program setup, management, and revenue growth…
- Presscloud — Presscloud.ai is an AI-driven platform aiming to streamline press release creation and distribution, offering tools for …
- Swydo — Swydo is a tool that offers reporting, monitoring and workflow for online marketers.
- Taggrs
- Tapfiliate — Tapfiliate is a cloud-based affiliate tracking platform that lets businesses set up, track, and manage affiliate, referr…
- Whatagraph — Whatagraph is a marketing data platform that integrates over 55 data sources, automates reporting, and visualizes metric…
SEO & Content Optimization companies in Netherlands
- Promptwatch — Promptwatch is a platform that tracks how large language models generate answers mentioning a brand, product or competit…
- Friends of Search
- Linkody — Linkody is a backlink tracker and monitoring tool designed for marketing agencies, SEO experts, and webmasters. It enabl…
- MarktMentor — MarktMentor integrates with bol.com seller accounts to provide analytics on sales, profitability, and product visibility…
- Yoast
Creative & Design companies in Netherlands
- Tella — Tella is an online platform designed for creating and sharing video content quickly and effectively. It allows users to …
- Adpiler — Adpiler is a platform designed for digital advertising professionals and teams. It provides tools for previewing, testin…
- Blender
- Brainvine — Brainvine is an AI-powered platform that helps users to create unique content in their own voice, adding neuromarketing …
- ContentCore — ContentCore is a platform that lets users create visual content (images and videos) in-browser and then export the rende…
- Drukwerk Deal
- Foleon — Foleon is a platform that enables users to create, design, and publish interactive digital content.
- Mapcreator — Mapcreator is a platform that facilitates the creation of custom maps for various media including web, print, and broadc…
- RecordOnce — RecordOnce is a platform that utilizes artificial intelligence to simplify the creation of video tutorials. It offers ed…
- SUUS.ai — Suus is an artificial intelligence (AI) trained tool that writes original and creative content. Pre-trained to use langu…
- Voicebooking.com
Website & Landing Pages companies in Netherlands
- Intellivy — Intellivy is an e-commerce platform dedicated to helping users achieve their core selling goals, such as maximizing cust…
- ConvertCalculator — ConvertCalculator is a no-code platform that enables users to create interactive calculators and forms for lead generati…
- Dan.com
- Framer Studio — Framer is a platform that helps users design and publish websites quickly and easily. The product offers a freeform canv…
- Linksome — Linksome is a Link Management Platform where users can collect all important links in a fully customizable feed.
- pr.co — Pr.co is a platform offering beautifully designed online newsrooms for brands. These newsrooms facilitate easy publishin…
- Publitas — Publitas is a cloud-based solution, which helps brands publish online catalogs and encourage shoppers to buy products by…
- Timepath — Timepath is a platform that aids in creating timelines and liveblogs, requiring no coding skills. It enables users to de…
- WPZOOM
Marketing companies in Netherlands
- Webtastic AI — Webtastic.ai is a platform that provides lead generation services aimed at digital agencies. It collects and utilizes co…
Rising Dutch marketing software companies
Nameshift and Adformatic show the strongest payment-activity rank gains over the three-calendar-month comparison.
How Netherlands compares globally
the Netherlands accounts for 2.1% of the marketing software products tracked globally on Cledara (45 of 2,184).
The top Dutch product, Bird, ranks #17 by recorded software spend in the global category dataset.
Frequently asked questions
Which Dutch marketing software vendors lead the spend ranking?
Bird, SparkPost and WeCanTrack lead the Dutch marketing software market in 2026, ordered by recorded software spend share in the Cledara dataset. Last updated 23 October 2026, 01:19 UTC.
How big is the Dutch marketing software market?
This directory records 45 marketing software products headquartered in Netherlands, led by Bird in recorded software spend share. Inclusion does not establish current paid usage. This is a dataset count, not a market-size or revenue estimate.
Which Dutch marketing software vendors gained payment-activity rank?
Nameshift and Adformatic show the strongest global payment-activity rank gains over three calendar months among vendors in this headquarters/category group.
Where does this data come from?
From anonymized, aggregated purchasing data across companies that manage their software with Cledara — real payments, not surveys or web traffic. Updated monthly.