The US Marketing Software Market (2026)

766 US marketing software companies are actively bought by businesses tracked on Cledara, led by Hubspot (4.19% market share). Rankings reflect real purchasing data — what companies actually pay for — not analyst estimates. Updated monthly. Data as of 27 July 2026, 18:35 UTC.

Most popular US marketing software companies

#ProductCategoryFoundedEmployeesFunding12-mo rank
1HubspotMarketing & Growth2,0065,001-10,000 employees$25M - $50M-1
2FigmaMarketing & Growth2,0121,001-5,000 employees$250M+-2
3Customer.ioMarketing & Growth2,012201-500 employees+9
4SEMRushMarketing & Growth2,0081,001-5,000 employees$25M - $50M-6
5ScenarioMarketing & Growth2,02111-50 employees$5M - $10M+250
6KlaviyoMarketing & Growth2,0121,001-5,000 employees$250M+-28
7Intuit MailchimpMarketing & Growth2,0011,001-5,000 employees-4
8WebflowMarketing & Growth2,013501-1,000 employees$100M - $250M+2
9Sinch MailgunMarketing & Growth2,010201-500 employees-3
10G2Marketing & Growth2,012501-1,000 employees$100M - $250M+194
11PandaDocMarketing & Growth2,014501-1,000 employees-9
12ActiveCampaignMarketing & Growth2,0031,001-5,000 employees$100M - $250M-90
13ZoomInfoMarketing & Growth2,0001,001-5,000 employees$1M - $5M-259
14VimeoMarketing & Growth2,0041,001-5,000 employees$250M+-18
15Sprout SocialMarketing & Growth2,0101,001-5,000 employees$25M - $50M-100
16FeedonomicsMarketing & Growth2,014201-500 employees+540
17LokaliseMarketing & Growth2,017201-500 employees$50M - $100M-46
18AppsFlyerMarketing & Growth2,0111,001-5,000 employees-227
19PostmarkMarketing & Growth2,0091,001-5,000 employees$100M - $250M-7
20HiggsfieldMarketing & Growth2,02311-50 employees$50M - $100M+2,335
21MNTNMarketing & Growth2,018201-500 employees$100M - $250M
22ClutchMarketing & Growth2,01351-200 employees-9
23OutreachMarketing & Growth2,014501-1,000 employees-6
24EverflowMarketing & Growth2,01651-200 employees+167
25Sanity.ioMarketing & Growth2,018201-500 employees$50M - $100M+15
26KreaMarketing & Growth2,0222-10 employees$25M - $50M+1,181
27MidjourneyMarketing & Growth2,02211-50 employees-17
28WistiaMarketing & Growth2,00651-200 employees$10M - $25M+7
29StreamMarketing & Growth2,01551-200 employees-69
30AdsyMarketing & Growth2,01351-200 employees+586
31CAKEMarketing & Growth2,01051-200 employees+147
32BranchMarketing & Growth2,014201-500 employees$250M+-316
33LottieFilesMarketing & Growth2,01851-200 employees$25M - $50M+81
34HeyGenMarketing & Growth2,02051-200 employees$50M - $100M+74
35DescriptMarketing & Growth2,01751-200 employees$50M - $100M-19
36HyrosMarketing & Growth2,01951-200 employees-747
37Helium10Marketing & Growth2,01551-200 employees+100
38MailerLiteMarketing & Growth2,01051-200 employees-40
39SquarespaceMarketing & Growth2,0031,001-5,000 employees-51
40BitlyMarketing & Growth2,008-38
41LocalizeMarketing & Growth2,01511-50 employees$1M - $5M+264
42Magellan AIMarketing & Growth2,01611-50 employees+314
43SalesloftMarketing & Growth2,011501-1,000 employees$100M - $250M-658
44GoToWebinarMarketing & Growth2,0031,001-5,000 employees$1M - $5M-172
45BeefreeMarketing & Growth2,01451-200 employees-38
46ArcadeMarketing & Growth2,02111-50 employees$25M - $50M+89
47AdManage.aiMarketing & Growth2,0242-10 employees+1,189
48RunwayMarketing & Growth2,01851-200 employees$250M+-50
49SEONMarketing & Growth2,017201-500 employees$100M - $250M-108
50SpyFuMarketing & Growth2,00511-50 employees+343

Showing the top 50 of 766 companies. The interactive page loads the full ranking, and the complete list is available as <a href="/api/export/startups/united-states/marketing-and-growth.csv">CSV</a> or <a href="/api/export/startups/united-states/marketing-and-growth.json">JSON</a>.

Marketing Software subcategories in United States

Creative & Design companies in United States

Other companies in United States

Email & Marketing Automation companies in United States

Website & Landing Pages companies in United States

Social Media Management companies in United States

SEO & Content Optimization companies in United States

Content companies in United States

Paid Ads & Attribution companies in United States

Marketing companies in United States

Design companies in United States

ABM & Personalization companies in United States

Rising US marketing software companies

EstiBot.com and Planly show the strongest rank gains over the last 90 days.

EstiBot.com is the fastest-rising US marketing software product this quarter.

The oldest is Monotype (founded 1887); the newest, Trupeer AI (2025).

Disclosed funding is led by Figma ($250M+); 277 of 766 have disclosed a round.

How United States compares globally

the United States accounts for 127.9% of the marketing software products tracked globally on Cledara (766 of 599).

The top US product, Hubspot, ranks #1 worldwide in the category.

Frequently asked questions

Who are the biggest US marketing software companies?

Hubspot, Figma and Customer.io lead the US marketing software market in 2026, ranked by real adoption among companies on Cledara. Last updated 27 July 2026, 18:35 UTC.

How big is the US marketing software market?

Within Cledara's dataset of real company purchases, 766 US marketing software products are in active paid use, led by Hubspot. This measures actual adoption — it is not a revenue TAM estimate.

Which US marketing software companies are growing fastest?

EstiBot.com and Planly show the strongest rank gains over the last 90 days among US products in the category.

Where does this data come from?

From anonymized, aggregated purchasing data across companies that manage their software with Cledara — real payments, not surveys or web traffic. Updated monthly.