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    Data & methods
    Payments

    Individual anonymous payment events, not aggregate benchmarks. Source prepared 10 November 2026, 10:06 UTC. Payment times are UTC. Hover or focus pauses scrolling; the pause button also stops updates until resumed.

    SEMRushSEMRushUS$429|
    DonutDonutUS$195|
    ClaudeClaudeUS$61|
    ZapierZapierUS$599|
    ClaudeClaudeUS$59|
    ClaudeClaudeUS$61|
    OpenAIOpenAIUS$90|
    ClaudeClaudeUS$62|
    CledaraCledaraUS$130|
    CursorCursorUS$723|
    ClaudeClaudeUS$21|
    AnthropicAnthropicUS$81|
    ChatGPTChatGPTUS$451|
    MicrosoftMicrosoftUS$588|
    VonageVonageUS$50|
    AnthropicAnthropicUS$2,107|
    CircleCircleUS$19|
    MicrosoftMicrosoftUS$1,316|
    ZenRowsZenRowsUS$500|
    ClaudeClaudeUS$109|

    Cledara Research

    SaaS & AI Market Data from Cledara

    Latest AI spend observation

    22.7%

    of software spend now goes to AI-native tools

    Oct 2026 · Cledara software payments data

    See the history and source table

    See what companies really pay for in SaaS and AI. Rankings of the most-purchased software, AI adoption trends and spend benchmarks, built from real software payments made through Cledara.

    SaaS & AI tools tracked
    9,709
    New tools (90 days)
    354
    Purchases & renewals
    2,213,754
    Countries
    32
    The Rise of the AI-Native Stack

    AI-native share of software spend

    How much of company software spend now goes to AI-native tools, month by month.

    Latest reading: 22.7% of software spend is AI-native

    AnalysisWhat the numbers mean

    AI-native tools took 22.7% of software spend in October 2026. Up 1.6 percentage points on the previous month. Twelve months earlier the share was 9.0%, so it has risen 13.7 percentage points in a year.

    AI-native tools are products built around AI from the ground up: model providers, AI coding assistants, AI writing and research tools, and AI-first workflow software. This is the highest reading in the last 24 months, and the low was 4.5% in November 2024. The share has risen in every one of the last 12 months. For finance and IT leaders, this is the clearest single measure of how quickly AI is moving from experiment to a standing line in the software budget.

    AI-native share of software spend

    Jan 2022Nov 2022Sep 2023Jul 2024May 2025Mar 20260%6%12%18%24%22.7%

    Share of software spend going to AI-native tools. Source: Cledara software payments data. Published 10 November 2026, 12:37 UTC. Generate yours at data.cledara.com.

    Cledara
    View data table
    Monthly AI-native share of software spend
    DateAI-Native Spend %
    Jan 20220.4%
    Feb 20221.8%
    Mar 20221.1%
    Apr 20220.6%
    May 20221.1%
    Jun 20221.2%
    Jul 20221.9%
    Aug 20221.6%
    Sep 20221.7%
    Oct 20222.0%
    Nov 20222.0%
    Dec 20221.9%
    Jan 20231.9%
    Feb 20231.8%
    Mar 20231.9%
    Apr 20232.0%
    May 20232.2%
    Jun 20232.2%
    Jul 20232.1%
    Aug 20232.1%
    Sep 20232.3%
    Oct 20232.3%
    Nov 20232.2%
    Dec 20232.3%
    Jan 20242.5%
    Feb 20242.6%
    Mar 20242.9%
    Apr 20243.3%
    May 20243.3%
    Jun 20243.5%
    Jul 20243.4%
    Aug 20243.6%
    Sep 20243.9%
    Oct 20244.4%
    Nov 20244.5%
    Dec 20244.9%
    Jan 20255.0%
    Feb 20255.5%
    Mar 20255.9%
    Apr 20256.4%
    May 20256.4%
    Jun 20256.8%
    Jul 20257.4%
    Aug 20257.6%
    Sep 20258.2%
    Oct 20259.0%
    Nov 20259.5%
    Dec 202510.0%
    Jan 202610.7%
    Feb 202611.6%
    Mar 202612.9%
    Apr 202614.4%
    May 202615.6%
    Jun 202616.7%
    Jul 202618.3%
    Aug 202619.6%
    Sep 202621.1%
    Oct 202622.7%
    Market Dominance

    OpenAI and Anthropic: combined spend share

    How much software spend goes to the two leading AI model providers, month by month.

    Latest reading: 13.9% combined share

    AnalysisWhat the numbers mean

    OpenAI and Anthropic took 13.9% of spend combined in October 2026. Up 0.5 percentage points on the previous month. Twelve months earlier their combined share was 3.0%, so it has risen 10.9 percentage points in a year.

    OpenAI and Anthropic sell both API access and business subscriptions such as ChatGPT and Claude, so this figure captures company spend on the two leading frontier model providers across both. This is the highest reading in the last 24 months, and the low was 0.8% in November 2024. The share has risen in every one of the last 12 months. Tracking them together shows how much AI budget is concentrating at the model layer, alongside the wider AI-native share of spend above.

    OpenAI and Anthropic combined spend share

    Nov 2023May 2024Nov 2024May 2025Nov 2025May 20260%4%8%12%16%13.9%

    Combined OpenAI and Anthropic share of spend. Source: Cledara software payments data. Published 10 November 2026, 12:37 UTC. Generate yours at data.cledara.com.

    Cledara
    View data table
    Monthly combined OpenAI and Anthropic share of spend
    DateMarket Share %
    Nov 20230.3%
    Dec 20230.4%
    Jan 20240.6%
    Feb 20240.7%
    Mar 20240.6%
    Apr 20240.7%
    May 20240.6%
    Jun 20240.8%
    Jul 20240.7%
    Aug 20240.8%
    Sep 20240.8%
    Oct 20240.7%
    Nov 20240.8%
    Dec 20240.9%
    Jan 20251.4%
    Feb 20251.5%
    Mar 20251.4%
    Apr 20251.5%
    May 20251.7%
    Jun 20252.1%
    Jul 20252.3%
    Aug 20252.4%
    Sep 20253.0%
    Oct 20253.0%
    Nov 20253.4%
    Dec 20253.7%
    Jan 20264.7%
    Feb 20265.9%
    Mar 20266.7%
    Apr 20268.8%
    May 20269.3%
    Jun 20269.8%
    Jul 202610.9%
    Aug 202611.7%
    Sep 202613.4%
    Oct 202613.9%
    Innovation Velocity

    AI share of first-time software purchases

    The share of first-time software purchases that go to AI products, month by month.

    Latest reading: 26.3% of first-time purchases are AI

    AnalysisWhat the numbers mean

    AI products accounted for 26.3% of first-time software purchases in November 2026. Down 4.0 percentage points on the previous month. Twelve months earlier the AI share was 29.3%, so it has fallen 3.0 percentage points in a year.

    First-time purchases are the leading edge of software budgets: they show which tools companies are adding now, before those tools show up in renewals and total spend. The high over the last 24 months was 49.1% in June 2025, and the low was 21.3% in January 2025. The share rose in 5 of the last 12 months. The share shows how much of each month's new software buying goes to AI.

    AI share of first-time software purchases

    Jan 2022Nov 2022Sep 2023Jul 2024May 2025Mar 20260%15%30%45%60%26.3%

    AI share of first-time software purchases. Source: Cledara software payments data. Published 10 November 2026, 12:37 UTC. Generate yours at data.cledara.com.

    Cledara
    View data table
    Monthly AI share of first-time software purchases
    DateAI first-time share (%)
    Jan 202210.1%
    Feb 20229.5%
    Mar 20225.6%
    Apr 202210.2%
    May 20228.5%
    Jun 20228.8%
    Jul 20228.3%
    Aug 20226.5%
    Sep 202215.8%
    Oct 20224.0%
    Nov 202214.5%
    Dec 20228.7%
    Jan 202310.1%
    Feb 20238.3%
    Mar 202312.6%
    Apr 20237.5%
    May 202317.6%
    Jun 202317.6%
    Jul 20239.5%
    Aug 202318.4%
    Sep 202320.7%
    Oct 202317.2%
    Nov 202310.6%
    Dec 202312.8%
    Jan 202413.6%
    Feb 202424.7%
    Mar 202419.7%
    Apr 202426.6%
    May 202430.7%
    Jun 202429.7%
    Jul 202431.1%
    Aug 202421.4%
    Sep 202420.8%
    Oct 202423.2%
    Nov 202422.2%
    Dec 202431.4%
    Jan 202521.3%
    Feb 202539.8%
    Mar 202532.9%
    Apr 202538.2%
    May 202533.0%
    Jun 202549.1%
    Jul 202525.6%
    Aug 202537.4%
    Sep 202533.1%
    Oct 202531.5%
    Nov 202529.3%
    Dec 202526.6%
    Jan 202625.7%
    Feb 202628.7%
    Mar 202624.9%
    Apr 202633.0%
    May 202646.0%
    Jun 202637.7%
    Jul 202626.9%
    Aug 202629.2%
    Sep 202644.1%
    Oct 202630.3%
    Nov 202626.3%
    Market Activity: Daily & Weekly

    The Pulse: Most Purchased or Renewed SaaS Products

    Real-time rankings of the most purchased and renewed software tools

    Latest reading: #1 yesterday: Anthropic/Claude | #1 this week: Anthropic/Claude

    AnalysisWhat the numbers mean

    Anthropic/Claude was the most-purchased or renewed software tool on Nov 9, 2026, ahead of OpenAI/ChatGPT and Microsoft. Over the last seven days Anthropic/Claude leads, followed by OpenAI/ChatGPT and Microsoft.

    6 of yesterday's top 10 also sit in the weekly top 10, including Anthropic/Claude, OpenAI/ChatGPT and Microsoft, which marks them as the tools with the steadiest day-to-day demand.

    The Pulse ranks the software companies are paying for right now, from AI model providers to the collaboration, design and developer tools that run every business. It refreshes daily, so it is the quickest place to spot a tool gaining momentum.

    Most Purchased or Renewed SaaS Products

    Nov 9, 2026

    1
    Anthropic/Claude

    Anthropic/Claude

    2
    OpenAI/ChatGPT

    OpenAI/ChatGPT

    3
    Microsoft

    Microsoft

    4
    Atlassian

    Atlassian

    5
    Slack

    Slack

    6
    Fivetran

    Fivetran

    7
    GitHub

    GitHub

    8
    Cursor

    Cursor

    9
    Pinggy

    Pinggy

    10
    ElevenLabs

    ElevenLabs

    Last 7 Days

    1
    Anthropic/Claude

    Anthropic/Claude

    2
    OpenAI/ChatGPT

    OpenAI/ChatGPT

    3
    Microsoft

    Microsoft

    4
    Atlassian

    Atlassian

    5
    Vercel

    Vercel

    6
    Cursor

    Cursor

    7
    SendGrid

    SendGrid

    8
    GitHub

    GitHub

    9
    Xero

    Xero

    10
    OpenRouter

    OpenRouter

    Source: Cledara software payments data, updated daily. Published 10 November 2026, 12:37 UTC. Generate yours at data.cledara.com.

    Cledara
    View data table
    Most purchased or renewed SaaS products yesterday
    RankTool
    1Anthropic/Claude
    2OpenAI/ChatGPT
    3Microsoft
    4Atlassian
    5Slack
    6Fivetran
    7GitHub
    8Cursor
    9Pinggy
    10ElevenLabs
    View data table
    Most purchased or renewed SaaS products in the last 7 days
    RankTool
    1Anthropic/Claude
    2OpenAI/ChatGPT
    3Microsoft
    4Atlassian
    5Vercel
    6Cursor
    7SendGrid
    8GitHub
    9Xero
    10OpenRouter
    Subscription Leaderboard

    Top 10 New Software Subscriptions

    Monthly rankings of the most popular first-time software subscriptions

    Latest reading: #1 this month: Anthropic/Claude

    AnalysisWhat the numbers mean

    Anthropic/Claude, Google/Gemini and Grok lead new software subscriptions for November so far. Google/Gemini led in October. New to the top 10 this month: Grok, Apify and Higgsfield. Anthropic/Claude, Google/Gemini, OpenAI/ChatGPT and Microsoft 365 have made the top 10 in every one of the last 4 months.

    This leaderboard ranks the software companies are signing up to for the first time, so it shows which tools are winning new business.

    Top 10 New Software Subscriptions

    November MTD

    1
    Anthropic/Claude

    Anthropic/Claude

    2
    Google/Gemini

    Google/Gemini

    3
    Grok

    Grok

    4
    OpenAI/ChatGPT

    OpenAI/ChatGPT

    5
    Microsoft 365

    Microsoft 365

    6
    ElevenLabs

    ElevenLabs

    7
    Apify

    Apify

    8
    GitHub

    GitHub

    9
    Higgsfield

    Higgsfield

    10
    OpenRouter

    OpenRouter

    October

    1
    Google/Gemini

    Google/Gemini

    2
    Anthropic/Claude

    Anthropic/Claude

    3
    Microsoft 365

    Microsoft 365

    4
    OpenAI/ChatGPT

    OpenAI/ChatGPT

    5
    TypeSafe AI

    TypeSafe AI

    6
    ElevenLabs

    ElevenLabs

    7
    OpenRouter

    OpenRouter

    8
    GitHub

    GitHub

    9
    Vercel

    Vercel

    10
    Figma

    Figma

    September

    1
    Google/Gemini

    Google/Gemini

    2
    OpenAI/ChatGPT

    OpenAI/ChatGPT

    3
    Microsoft 365

    Microsoft 365

    4
    Anthropic/Claude

    Anthropic/Claude

    5
    TypeSafe AI

    TypeSafe AI

    6
    GitHub

    GitHub

    7
    Grok

    Grok

    8
    OpenRouter

    OpenRouter

    9
    Adobe

    Adobe

    10
    Cursor

    Cursor

    August

    1
    Google/Gemini

    Google/Gemini

    2
    Anthropic/Claude

    Anthropic/Claude

    3
    OpenAI/ChatGPT

    OpenAI/ChatGPT

    4
    Microsoft 365

    Microsoft 365

    5
    OpenRouter

    OpenRouter

    6
    GitHub

    GitHub

    7
    Vercel

    Vercel

    8
    Wispr Flow

    Wispr Flow

    9
    Xero

    Xero

    10
    Atlassian

    Atlassian

    Source: Cledara software payments data. Published 10 November 2026, 12:37 UTC. Generate yours at data.cledara.com.

    Cledara
    View data table
    Top 10 new software subscriptions by month
    MonthRankTool
    November MTD1Anthropic/Claude
    November MTD2Google/Gemini
    November MTD3Grok
    November MTD4OpenAI/ChatGPT
    November MTD5Microsoft 365
    November MTD6ElevenLabs
    November MTD7Apify
    November MTD8GitHub
    November MTD9Higgsfield
    November MTD10OpenRouter
    October1Google/Gemini
    October2Anthropic/Claude
    October3Microsoft 365
    October4OpenAI/ChatGPT
    October5TypeSafe AI
    October6ElevenLabs
    October7OpenRouter
    October8GitHub
    October9Vercel
    October10Figma
    SaaS popularity tracker

    Compare software popularity over time

    Search up to five tools and compare how their popularity rank has moved, month by month

    AnalysisWhat the numbers mean

    Global popularity rank by software purchases and renewals over the trailing 12 months, month by month. Rank 1 is the most-purchased tool.

    Reset tracker

    Compare software popularity

    Search for any software tool, then select up to five to compare their monthly popularity ranks.

    Tracker dataset and publication date

    Dataset published .

    b5c03be63b9afc46350b6dc205fc8f0cb77338ac4430aa44fb5d5aab40cb5fbb
    View the latest published popularity rankings
    SaaS popularity rankings: 2026-10
    RankProductWebsite
    1Anthropic/Claudeclaude.ai
    2OpenAI/ChatGPTopenai.com
    3Microsoft 365microsoft.com
    4Google Workspaceworkspace.google.com
    5Cursorcursor.com
    7GitHubgithub.com
    9Xeroxero.com
    10Figmafigma.com
    11Slackslack.com
    12Webflowwebflow.com
    13Zoomzoom.us
    14Hubspothubspot.com
    15Sentrysentry.io
    16Zapierzapier.com
    17Vercelvercel.com
    19Notionnotion.so
    20Canvacanva.com
    211Password1password.com
    23Miromiro.com
    24CircleCIcircleci.com
    25Intuit Mailchimpmailchimp.com
    26ElevenLabselevenlabs.io
    27Lovablelovable.dev
    28Typeformtypeform.com
    29OpenRouteropenrouter.ai
    30Datadogdatadoghq.com
    31SignRequestsignrequest.com
    32Calendlycalendly.com
    33n8nn8n.io
    34Bullhornbullhorn.com
    35SEMRushsemrush.com
    36SendGridsendgrid.com
    37DocuSigndocusign.com
    38Cookiebot by Usercentricscookiebot.com
    39Sinch Mailgunmailgun.com
    40Netlifynetlify.com
    41Apollo.ioapollo.io
    42Perplexity AIperplexity.ai
    43Loomloom.com
    44Makemake.com
    45Intercomintercom.com
    46BrowserStackbrowserstack.com
    47Hypertide.iohypertide.io
    48Ahrefsahrefs.com
    49Zendeskzendesk.com
    50BambooHRbamboohr.com
    51Airtableairtable.com
    52Lemlistlemlist.com
    53Fathomfathomhq.com
    54Replitreplit.com
    55Firefliesfireflies.ai
    56Dropboxdropbox.com
    57Dockerdocker.com
    58Postmanpostman.com
    59QuickBooksquickbooks.intuit.com
    60Higgsfieldhiggsfield.ai
    61mondaymonday.com
    62CapCutcapcut.com
    64Midjourneymidjourney.com
    65Pipedrivepipedrive.com
    66Linearlinear.app
    67Auth0 by Oktaauth0.com
    68Freshworksfreshworks.com
    69DeepLdeepl.com
    70Framer Studioframer.com
    71CodeRabbitcoderabbit.ai
    72Solarwindssolarwinds.com
    73npmnpmjs.com
    74Ringoverringover.com
    75CookieYescookieyes.com
    76Postmarkpostmarkapp.com
    77CharlieHRcharliehr.com
    78NordVPNnordvpn.com
    80Clay Labsclay.com
    81Instantlyinstantly.ai
    82PagerDutypagerduty.com
    83Supabasesupabase.com
    85Zohozohocorp.com
    86Bitwardenbitwarden.com
    87HeyGenheygen.com
    88Asanaasana.com
    89WP Enginewpengine.com
    90Hotjarhotjar.com
    91Granolagranola.ai
    92Windsurfwindsurf.com
    93Aircallaircall.io
    94Rapidrapidapi.com
    95Apifyapify.com
    96Wispr Flowwisprflow.ai
    97Hibobhibob.com
    98Customer.iocustomer.io
    99ClickUpclickup.com
    100Fivetranfivetran.com
    101MaxMindmaxmind.com
    102Vimeovimeo.com
    103Frame.ioframe.io
    104Lucidchartlucidchart.com
    105CloudTalkcloudtalk.io
    106Trellotrello.com
    107Klaviyoklaviyo.com
    New on the market

    Emerging SaaS: First-Time Discoveries

    The newest software tools companies have started paying for

    Latest reading: Most recent: Microlink

    AnalysisWhat the numbers mean

    The newest tools companies have started paying for include Microlink (today), Guardio (today) and AuditBadger (4 days ago). Microlink is a developer-focused API platform for extracting, transforming, and enriching website metadata, screenshots, PDFs, and other web content at scale. Guardio is a browser-based cybersecurity service that protects users from phishing, malicious websites, scams, and browser hijacking.

    Each product here was bought through Cledara for the first time on the date shown. Watching this list is one of the earliest ways to see new AI and SaaS products reaching business buyers, before they climb the main popularity rankings.

    Emerging SaaS: First-Time Discoveries

    Microlink is a developer-focused API platform for extracting, transforming, and enriching website metadata, screenshots, PDFs, and other web content at scale. It helps teams automate link previews, web scraping, and content capture workflows.

    Guardio
    Guardio

    Today

    Guardio is a browser-based cybersecurity service that protects users from phishing, malicious websites, scams, and browser hijacking. It offers real-time threat detection and protection for safer web browsing.

    AuditBadger
    AuditBadger

    4 days ago

    AuditBadger is a cloud-based audit management platform for planning, executing, and reporting internal audits. It helps audit teams streamline workflows, manage findings, and maintain audit documentation in one system.

    Renidly
    Renidly

    4 days ago

    Renidly is a cloud-based property management and vacation rental software platform that helps hosts and property managers manage bookings, guest communication, operations, and channel distribution. It is designed to streamline short-term rental business workflows from a single system.

    Gcore
    Gcore

    4 days ago

    Gcore is a cloud and edge computing platform that provides CDN, cloud infrastructure, security, streaming, and AI services for building and delivering digital applications globally. It serves businesses needing high-performance content delivery, hosting, and edge services.

    Talarian
    Talarian

    4 days ago

    Talarian provides AI-powered sales automation software that helps teams identify prospects, enrich lead data, and streamline outbound sales workflows. It is designed to improve pipeline generation and sales efficiency.

    LaunchPoint
    LaunchPoint

    4 days ago

    LaunchPoint is a cloud-based onboarding and workflow automation platform that helps businesses automate customer onboarding, approvals, document collection, and internal processes. It is used to streamline operational workflows and improve handoffs across teams.

    BetterMe
    BetterMe

    4 days ago

    BetterMe is a digital wellness and fitness platform that provides personalized workout, nutrition, and health programs through mobile apps and online services. It focuses on helping individuals improve fitness, weight management, and overall wellbeing.

    MySalesCoach
    MySalesCoach

    4 days ago

    MySalesCoach is a sales coaching and enablement platform that helps sales teams improve performance through coaching workflows, feedback, and analytics. It is designed to support managers and reps with structured development and performance improvement tools.

    Optiseller
    Optiseller

    4 days ago

    Optiseller provides eCommerce listing optimization and management software for online marketplace sellers, helping merchants improve product visibility, automate listing workflows, and manage multichannel marketplace operations.

    a-leads
    a-leads

    5 days ago

    a-leads is a B2B lead generation and sales prospecting service platform that helps companies identify and connect with potential customers. It focuses on delivering qualified leads and outbound sales support for growth-focused teams.

    Hyperline
    Hyperline

    5 days ago

    Hyperline is a subscription management and billing platform that helps B2B SaaS companies handle pricing, billing operations, invoicing, and revenue workflows. It is designed to support finance and operations teams in managing recurring revenue processes.

    Advanced Graphing Solutions Corporation develops technical charting and financial market analysis software and tools for traders and investors. Its offerings focus on market data visualization, charting, and related trading analytics capabilities.

    BlueLobster
    BlueLobster

    5 days ago

    BlueLobster is an AI-powered software platform that helps organizations automate and improve sales and go-to-market workflows. It provides tools focused on revenue operations, prospecting, and sales productivity.

    Capy
    Capy

    5 days ago

    Capy is an AI-powered customer support automation platform that helps businesses handle support interactions and workflows more efficiently. It is designed to streamline support operations using conversational AI and automation.

    Refuse Less
    Refuse Less

    1 week ago

    Refuse Less is a sustainability-focused service that helps households and communities reduce waste by promoting low-waste living and reuse practices. It does not appear to be a software or SaaS product.

    Trybe
    Trybe

    1 week ago

    Trybe is an employee lifecycle and people operations platform that helps HR teams manage onboarding, offboarding, employee journeys, and internal processes. It provides workflow automation and centralized tools for improving the employee experience.

    Paradev
    Paradev

    1 week ago

    Paradev is a software development and engineering partner that helps companies build digital products by providing remote development teams and technical talent. It focuses on product engineering and nearshore software development services for startups and growing businesses.

    Boat
    Boat

    1 week ago

    Boat is a developer tool for building and deploying AI-powered applications and workflows. It provides infrastructure and tooling for engineers to create, test, and run production AI systems.

    Eddie AI
    Eddie AI

    1 week ago

    Eddie AI is an AI-powered video editing assistant that helps creators and teams turn long-form video and audio into edited clips and publish-ready content more quickly. It is designed to streamline post-production workflows with generative editing and content repurposing features.

    Source: Cledara software payments data, updated daily. Published 10 November 2026, 12:37 UTC. Generate yours at data.cledara.com.

    Cledara
    View data table
    The newest software tools companies are paying for
    RankToolDiscovered
    1MicrolinkToday
    2GuardioToday
    3AuditBadger4 days ago
    4Renidly4 days ago
    5Gcore4 days ago
    6Talarian4 days ago
    7LaunchPoint4 days ago
    8BetterMe4 days ago
    9MySalesCoach4 days ago
    10Optiseller4 days ago
    11a-leads5 days ago
    12Hyperline5 days ago
    13Advanced Graphing Solutions Corporation5 days ago
    14BlueLobster5 days ago
    15Capy5 days ago
    16Refuse Less1 week ago
    17Trybe1 week ago
    18Paradev1 week ago
    19Boat1 week ago
    20Eddie AI1 week ago
    View category, team and historical market-share data

    Latest month: October 2026. Payment-activity share is each group's share of all software purchases and renewals over the last 12 months; spend share is its share of all software spend.

    Category market shares: Oct-2026
    CategoryPayment-activity share (%)Spend share (%)
    Collaboration & Productivity20.7225.48
    AI Platforms & Model Ops20.5114.12
    Engineering & DevOps20.3215.28
    Marketing & Growth18.9219.37
    IT & Security5.637.04
    Data & Analytics4.438.05
    Sales & Revenue4.366.52
    Finance & Accounting3.914.19
    People Ops & Talent3.525.56
    Customer Success & Support3.405.70
    Legal, Risk & Compliance2.592.53
    Operations & Supply Chain1.492.26
    Unknown0.030.00
    Team market shares: Oct-2026
    TeamPayment-activity share (%)Spend share (%)
    Data / AI21.1315.95
    Engineering19.7917.02
    Marketing / Growth12.628.38
    Cross-functional11.5716.88
    IT / Ops6.546.04
    Product Management6.106.75
    Sales / RevOps5.188.85
    Finance3.712.86
    Customer Success / Support2.403.77
    People / HR2.393.85
    Legal / Compliance1.961.26
    Executive Leadership0.150.18
    Published category market-share history
    MonthCategoryPayment-activity share (%)Spend share (%)
    Jan-2022AI Platforms & Model Ops0.040.00
    Jan-2022Collaboration & Productivity24.4823.15
    Jan-2022Customer Success & Support4.2210.30
    Jan-2022Data & Analytics4.795.04
    Jan-2022Engineering & DevOps16.0310.09
    Jan-2022Finance & Accounting5.307.20
    Jan-2022IT & Security5.285.26
    Jan-2022Legal, Risk & Compliance2.521.69
    Jan-2022Marketing & Growth19.4114.89
    Jan-2022Operations & Supply Chain0.512.05
    Jan-2022People Ops & Talent4.735.26
    Jan-2022Sales & Revenue5.476.42
    Jan-2022Unknown0.000.00
    Feb-2022AI Platforms & Model Ops0.040.00
    Feb-2022Collaboration & Productivity24.3622.83
    Feb-2022Customer Success & Support4.339.89
    Feb-2022Data & Analytics4.815.67
    Feb-2022Engineering & DevOps16.0010.35
    Feb-2022Finance & Accounting5.256.35
    Feb-2022IT & Security5.345.49
    Feb-2022Legal, Risk & Compliance2.392.09
    Feb-2022Marketing & Growth19.5415.07
    Feb-2022Operations & Supply Chain0.491.22
    Feb-2022People Ops & Talent4.846.20
    Feb-2022Sales & Revenue5.387.41
    Feb-2022Unknown0.000.00
    Mar-2022AI Platforms & Model Ops0.040.01
    Mar-2022Collaboration & Productivity24.1223.12
    Mar-2022Customer Success & Support6.2710.86
    Mar-2022Data & Analytics4.786.27
    Mar-2022Engineering & DevOps15.599.42
    Mar-2022Finance & Accounting4.966.39
    Mar-2022IT & Security5.365.02
    Mar-2022Legal, Risk & Compliance2.331.87
    Mar-2022Marketing & Growth19.1515.83
    Mar-2022Operations & Supply Chain0.491.83
    Mar-2022People Ops & Talent4.645.69
    Mar-2022Sales & Revenue5.236.79
    Mar-2022Unknown0.000.00
    Apr-2022AI Platforms & Model Ops0.050.02
    Apr-2022Collaboration & Productivity24.7024.00
    Apr-2022Customer Success & Support4.329.10
    Apr-2022Data & Analytics4.926.67
    Apr-2022Engineering & DevOps15.8510.23
    Apr-2022Finance & Accounting5.026.11
    Apr-2022IT & Security5.484.97
    Apr-2022Legal, Risk & Compliance2.291.80
    Apr-2022Marketing & Growth19.8217.39
    Apr-2022Operations & Supply Chain0.481.18
    Apr-2022People Ops & Talent4.495.57
    Apr-2022Sales & Revenue5.105.92
    Apr-2022Unknown0.000.00
    May-2022AI Platforms & Model Ops0.040.03
    May-2022Collaboration & Productivity24.6523.82
    May-2022Customer Success & Support4.408.81
    May-2022Data & Analytics4.917.25
    May-2022Engineering & DevOps15.7410.14
    May-2022Finance & Accounting4.825.51
    May-2022IT & Security5.645.21
    May-2022Legal, Risk & Compliance2.371.92
    May-2022Marketing & Growth20.0017.33
    May-2022Operations & Supply Chain0.521.13
    May-2022People Ops & Talent4.345.79
    May-2022Sales & Revenue5.025.99
    May-2022Unknown0.000.00
    Jun-2022AI Platforms & Model Ops0.050.04
    Jun-2022Collaboration & Productivity24.7624.31
    Jun-2022Customer Success & Support4.508.91
    Jun-2022Data & Analytics4.976.68
    Jun-2022Engineering & DevOps15.9010.96
    Jun-2022Finance & Accounting4.685.13
    Jun-2022IT & Security5.574.77
    Jun-2022Legal, Risk & Compliance2.312.09
    Jun-2022Marketing & Growth19.8516.91
    Jun-2022Operations & Supply Chain0.531.35
    Jun-2022People Ops & Talent4.305.81
    Jun-2022Sales & Revenue4.855.94
    Jun-2022Unknown0.000.00
    Jul-2022AI Platforms & Model Ops0.050.06
    Jul-2022Collaboration & Productivity24.7624.08
    Jul-2022Customer Success & Support4.569.38
    Jul-2022Data & Analytics5.067.28
    Jul-2022Engineering & DevOps15.809.79
    Jul-2022Finance & Accounting4.624.89
    Jul-2022IT & Security5.614.71
    Jul-2022Legal, Risk & Compliance2.321.83
    Jul-2022Marketing & Growth19.6817.28
    Jul-2022Operations & Supply Chain0.571.30
    Jul-2022People Ops & Talent4.315.71
    Jul-2022Sales & Revenue4.776.21
    Jul-2022Unknown0.000.00
    Aug-2022AI Platforms & Model Ops0.050.05
    Aug-2022Collaboration & Productivity24.7725.10
    Aug-2022Customer Success & Support4.598.94
    Aug-2022Data & Analytics4.967.13
    Aug-2022Engineering & DevOps15.819.56
    Aug-2022Finance & Accounting4.484.58
    Aug-2022IT & Security5.554.49
    Aug-2022Legal, Risk & Compliance2.341.75
    Aug-2022Marketing & Growth19.9117.87
    Aug-2022Operations & Supply Chain0.560.72
    Aug-2022People Ops & Talent4.386.17
    Aug-2022Sales & Revenue4.585.87
    Aug-2022Unknown0.000.00
    Sep-2022AI Platforms & Model Ops0.060.06
    Sep-2022Collaboration & Productivity24.5924.53
    Sep-2022Customer Success & Support4.608.81
    Sep-2022Data & Analytics4.877.20
    Sep-2022Engineering & DevOps15.979.37
    Sep-2022Finance & Accounting4.454.57
    Sep-2022IT & Security5.594.52
    Sep-2022Legal, Risk & Compliance2.361.86
    Sep-2022Marketing & Growth19.9018.82
    Sep-2022Operations & Supply Chain0.630.89
    Sep-2022People Ops & Talent4.256.13
    Sep-2022Sales & Revenue4.605.74
    Sep-2022Unknown0.000.00
    Oct-2022AI Platforms & Model Ops0.070.14
    Oct-2022Collaboration & Productivity24.3123.92
    Oct-2022Customer Success & Support4.568.66
    Oct-2022Data & Analytics4.957.81
    Oct-2022Engineering & DevOps15.969.28
    Oct-2022Finance & Accounting4.494.36
    Oct-2022IT & Security5.634.59
    Oct-2022Legal, Risk & Compliance2.331.64
    Oct-2022Marketing & Growth19.9718.45
    Oct-2022Operations & Supply Chain0.650.89
    Oct-2022People Ops & Talent4.226.57
    Oct-2022Sales & Revenue4.635.84
    Oct-2022Unknown0.000.00
    Nov-2022AI Platforms & Model Ops0.080.07
    Nov-2022Collaboration & Productivity24.3324.21
    Nov-2022Customer Success & Support4.588.34
    Nov-2022Data & Analytics4.977.88
    Nov-2022Engineering & DevOps15.569.47
    Nov-2022Finance & Accounting4.524.41
    Nov-2022IT & Security5.714.57
    Nov-2022Legal, Risk & Compliance2.361.60
    Nov-2022Marketing & Growth20.1318.78
    Nov-2022Operations & Supply Chain0.681.01
    Nov-2022People Ops & Talent4.246.32
    Nov-2022Sales & Revenue4.605.80
    Nov-2022Unknown0.000.00
    Dec-2022AI Platforms & Model Ops0.090.07
    Dec-2022Collaboration & Productivity24.2724.04
    Dec-2022Customer Success & Support4.578.85
    Dec-2022Data & Analytics5.068.14
    Dec-2022Engineering & DevOps15.629.54
    Dec-2022Finance & Accounting4.454.27
    Dec-2022IT & Security5.714.69
    Dec-2022Legal, Risk & Compliance2.281.32
    Dec-2022Marketing & Growth20.2418.62
    Dec-2022Operations & Supply Chain0.760.98
    Dec-2022People Ops & Talent4.196.43
    Dec-2022Sales & Revenue4.505.49
    Dec-2022Unknown0.000.00
    Jan-2023AI Platforms & Model Ops0.110.13
    Jan-2023Collaboration & Productivity24.1124.12
    Jan-2023Customer Success & Support4.578.42
    Jan-2023Data & Analytics5.057.22
    Jan-2023Engineering & DevOps15.579.58
    Jan-2023Finance & Accounting4.434.22
    Jan-2023IT & Security5.734.93
    Jan-2023Legal, Risk & Compliance2.321.46
    Jan-2023Marketing & Growth20.4119.19
    Jan-2023Operations & Supply Chain0.750.92
    Jan-2023People Ops & Talent4.236.48
    Jan-2023Sales & Revenue4.395.26
    Jan-2023Unknown0.000.00
    Feb-2023AI Platforms & Model Ops0.180.14
    Feb-2023Collaboration & Productivity23.9823.79
    Feb-2023Customer Success & Support4.618.22
    Feb-2023Data & Analytics5.117.99
    Feb-2023Engineering & DevOps15.739.65
    Feb-2023Finance & Accounting4.414.27
    Feb-2023IT & Security5.665.01
    Feb-2023Legal, Risk & Compliance2.331.56
    Feb-2023Marketing & Growth20.4019.27
    Feb-2023Operations & Supply Chain0.821.00
    Feb-2023People Ops & Talent4.196.16
    Feb-2023Sales & Revenue4.345.10
    Feb-2023Unknown0.000.00
    Mar-2023AI Platforms & Model Ops0.390.16
    Mar-2023Collaboration & Productivity23.6623.05
    Mar-2023Customer Success & Support4.628.27
    Mar-2023Data & Analytics5.128.03
    Mar-2023Engineering & DevOps15.649.74
    Mar-2023Finance & Accounting4.404.22
    Mar-2023IT & Security5.805.22
    Mar-2023Legal, Risk & Compliance2.341.57
    Mar-2023Marketing & Growth20.3418.82
    Mar-2023Operations & Supply Chain0.850.84
    Mar-2023People Ops & Talent4.146.45
    Mar-2023Sales & Revenue4.315.41
    Mar-2023Unknown0.000.00
    Apr-2023AI Platforms & Model Ops0.680.20
    Apr-2023Collaboration & Productivity23.5423.10
    Apr-2023Customer Success & Support4.618.21
    Apr-2023Data & Analytics5.107.55
    Apr-2023Engineering & DevOps15.7110.09
    Apr-2023Finance & Accounting4.374.22
    Apr-2023IT & Security5.685.12
    Apr-2023Legal, Risk & Compliance2.311.52
    Apr-2023Marketing & Growth20.3118.79
    Apr-2023Operations & Supply Chain0.870.93
    Apr-2023People Ops & Talent4.126.45
    Apr-2023Sales & Revenue4.295.53
    Apr-2023Unknown0.000.00
    May-2023AI Platforms & Model Ops0.980.25
    May-2023Collaboration & Productivity23.3422.73
    May-2023Customer Success & Support4.608.34
    May-2023Data & Analytics5.097.95
    May-2023Engineering & DevOps15.7610.52
    May-2023Finance & Accounting4.314.18
    May-2023IT & Security5.685.10
    May-2023Legal, Risk & Compliance2.321.77
    May-2023Marketing & Growth20.3018.44
    May-2023Operations & Supply Chain0.910.94
    May-2023People Ops & Talent4.056.12
    May-2023Sales & Revenue4.285.48
    May-2023Unknown0.000.00
    Jun-2023AI Platforms & Model Ops1.250.27
    Jun-2023Collaboration & Productivity23.2722.60
    Jun-2023Customer Success & Support4.558.62
    Jun-2023Data & Analytics5.027.88
    Jun-2023Engineering & DevOps15.8610.11
    Jun-2023Finance & Accounting4.324.02
    Jun-2023IT & Security5.765.09
    Jun-2023Legal, Risk & Compliance2.291.76
    Jun-2023Marketing & Growth20.2118.80
    Jun-2023Operations & Supply Chain0.910.98
    Jun-2023People Ops & Talent4.006.46
    Jun-2023Sales & Revenue4.295.36
    Jun-2023Unknown0.000.00
    Jul-2023AI Platforms & Model Ops1.430.22
    Jul-2023Collaboration & Productivity23.5923.47
    Jul-2023Customer Success & Support4.237.90
    Jul-2023Data & Analytics4.947.75
    Jul-2023Engineering & DevOps16.0910.40
    Jul-2023Finance & Accounting4.434.37
    Jul-2023IT & Security5.595.09
    Jul-2023Legal, Risk & Compliance2.211.87
    Jul-2023Marketing & Growth20.2219.06
    Jul-2023Operations & Supply Chain0.820.84
    Jul-2023People Ops & Talent3.825.76
    Jul-2023Sales & Revenue4.145.15
    Jul-2023Unknown0.000.00
    Aug-2023AI Platforms & Model Ops1.630.26
    Aug-2023Collaboration & Productivity23.2323.17
    Aug-2023Customer Success & Support4.277.92
    Aug-2023Data & Analytics4.917.44
    Aug-2023Engineering & DevOps16.1310.49
    Aug-2023Finance & Accounting4.444.36
    Aug-2023IT & Security5.785.18
    Aug-2023Legal, Risk & Compliance2.251.98
    Aug-2023Marketing & Growth20.0918.87
    Aug-2023Operations & Supply Chain0.870.61
    Aug-2023People Ops & Talent3.936.50
    Aug-2023Sales & Revenue4.105.04
    Aug-2023Unknown0.000.00
    Sep-2023AI Platforms & Model Ops1.930.37
    Sep-2023Collaboration & Productivity22.9422.94
    Sep-2023Customer Success & Support4.309.12
    Sep-2023Data & Analytics4.887.42
    Sep-2023Engineering & DevOps16.0410.20
    Sep-2023Finance & Accounting4.524.41
    Sep-2023IT & Security5.795.32
    Sep-2023Legal, Risk & Compliance2.251.73
    Sep-2023Marketing & Growth20.0718.03
    Sep-2023Operations & Supply Chain0.940.90
    Sep-2023People Ops & Talent3.976.48
    Sep-2023Sales & Revenue4.195.19
    Sep-2023Unknown0.000.00
    Oct-2023AI Platforms & Model Ops2.260.42
    Oct-2023Collaboration & Productivity22.9423.26
    Oct-2023Customer Success & Support4.258.75
    Oct-2023Data & Analytics4.907.51
    Oct-2023Engineering & DevOps16.0710.24
    Oct-2023Finance & Accounting4.524.34
    Oct-2023IT & Security5.875.50
    Oct-2023Legal, Risk & Compliance2.201.73
    Oct-2023Marketing & Growth19.7917.77
    Oct-2023Operations & Supply Chain0.920.86
    Oct-2023People Ops & Talent3.996.42
    Oct-2023Sales & Revenue4.075.04
    Oct-2023Unknown0.000.00
    Nov-2023AI Platforms & Model Ops2.650.48
    Nov-2023Collaboration & Productivity22.8223.45
    Nov-2023Customer Success & Support4.208.89
    Nov-2023Data & Analytics4.857.14
    Nov-2023Engineering & DevOps16.0710.31
    Nov-2023Finance & Accounting4.534.29
    Nov-2023IT & Security5.795.62
    Nov-2023Legal, Risk & Compliance2.171.76
    Nov-2023Marketing & Growth19.9017.98
    Nov-2023Operations & Supply Chain0.890.67
    Nov-2023People Ops & Talent3.906.29
    Nov-2023Sales & Revenue4.014.86
    Nov-2023Unknown0.000.00
    Dec-2023AI Platforms & Model Ops3.050.49
    Dec-2023Collaboration & Productivity22.6923.65
    Dec-2023Customer Success & Support4.188.60
    Dec-2023Data & Analytics4.827.08
    Dec-2023Engineering & DevOps15.9610.43
    Dec-2023Finance & Accounting4.594.38
    Dec-2023IT & Security5.885.55
    Dec-2023Legal, Risk & Compliance2.151.75
    Dec-2023Marketing & Growth19.8418.31
    Dec-2023Operations & Supply Chain0.880.64
    Dec-2023People Ops & Talent3.875.79
    Dec-2023Sales & Revenue3.914.83
    Dec-2023Unknown0.000.00
    Jan-2024AI Platforms & Model Ops3.470.61
    Jan-2024Collaboration & Productivity22.5023.83
    Jan-2024Customer Success & Support4.128.52
    Jan-2024Data & Analytics4.807.13
    Jan-2024Engineering & DevOps15.9210.61
    Jan-2024Finance & Accounting4.674.36
    Jan-2024IT & Security5.865.37
    Jan-2024Legal, Risk & Compliance2.121.70
    Jan-2024Marketing & Growth19.6417.90
    Jan-2024Operations & Supply Chain1.000.97
    Jan-2024People Ops & Talent3.895.90
    Jan-2024Sales & Revenue3.814.88
    Jan-2024Unknown0.000.00
    Feb-2024AI Platforms & Model Ops3.870.76
    Feb-2024Collaboration & Productivity22.3823.66
    Feb-2024Customer Success & Support4.078.82
    Feb-2024Data & Analytics4.737.13
    Feb-2024Engineering & DevOps15.8510.61
    Feb-2024Finance & Accounting4.654.17
    Feb-2024IT & Security5.895.45
    Feb-2024Legal, Risk & Compliance2.131.84
    Feb-2024Marketing & Growth19.5517.50
    Feb-2024Operations & Supply Chain1.070.89
    Feb-2024People Ops & Talent3.785.95
    Feb-2024Sales & Revenue3.814.56
    Feb-2024Unknown0.000.00
    Mar-2024AI Platforms & Model Ops4.200.87
    Mar-2024Collaboration & Productivity22.2624.13
    Mar-2024Customer Success & Support3.958.38
    Mar-2024Data & Analytics4.697.00
    Mar-2024Engineering & DevOps15.8110.43
    Mar-2024Finance & Accounting4.684.14
    Mar-2024IT & Security5.955.49
    Mar-2024Legal, Risk & Compliance2.131.75
    Mar-2024Marketing & Growth19.5217.62
    Mar-2024Operations & Supply Chain1.081.03
    Mar-2024People Ops & Talent3.796.00
    Mar-2024Sales & Revenue3.794.56
    Mar-2024Unknown0.000.00
    Apr-2024AI Platforms & Model Ops4.451.04
    Apr-2024Collaboration & Productivity22.1324.26
    Apr-2024Customer Success & Support3.897.94
    Apr-2024Data & Analytics4.667.25
    Apr-2024Engineering & DevOps15.9010.64
    Apr-2024Finance & Accounting4.724.14
    Apr-2024IT & Security5.895.55
    Apr-2024Legal, Risk & Compliance2.101.48
    Apr-2024Marketing & Growth19.4817.60
    Apr-2024Operations & Supply Chain1.121.05
    Apr-2024People Ops & Talent3.745.96
    Apr-2024Sales & Revenue3.704.52
    Apr-2024Unknown0.000.00
    May-2024AI Platforms & Model Ops4.661.13
    May-2024Collaboration & Productivity22.1224.99
    May-2024Customer Success & Support3.807.90
    May-2024Data & Analytics4.627.16
    May-2024Engineering & DevOps15.9010.68
    May-2024Finance & Accounting4.744.07
    May-2024IT & Security5.885.48
    May-2024Legal, Risk & Compliance2.171.49
    May-2024Marketing & Growth19.3617.16
    May-2024Operations & Supply Chain1.121.11
    May-2024People Ops & Talent3.755.73
    May-2024Sales & Revenue3.664.48
    May-2024Unknown0.000.00
    Jun-2024AI Platforms & Model Ops4.851.21
    Jun-2024Collaboration & Productivity21.9624.65
    Jun-2024Customer Success & Support3.767.44
    Jun-2024Data & Analytics4.567.13
    Jun-2024Engineering & DevOps15.8610.36
    Jun-2024Finance & Accounting4.824.25
    Jun-2024IT & Security5.925.84
    Jun-2024Legal, Risk & Compliance2.161.45
    Jun-2024Marketing & Growth19.2417.40
    Jun-2024Operations & Supply Chain1.141.13
    Jun-2024People Ops & Talent3.735.92
    Jun-2024Sales & Revenue3.684.44
    Jun-2024Unknown0.000.00
    Jul-2024AI Platforms & Model Ops5.031.30
    Jul-2024Collaboration & Productivity21.9925.18
    Jul-2024Customer Success & Support3.687.62
    Jul-2024Data & Analytics4.536.78
    Jul-2024Engineering & DevOps15.9510.65
    Jul-2024Finance & Accounting4.724.16
    Jul-2024IT & Security5.885.62
    Jul-2024Legal, Risk & Compliance2.181.55
    Jul-2024Marketing & Growth19.2917.60
    Jul-2024Operations & Supply Chain1.161.12
    Jul-2024People Ops & Talent3.615.62
    Jul-2024Sales & Revenue3.634.02
    Jul-2024Unknown0.000.00
    Aug-2024AI Platforms & Model Ops5.171.37
    Aug-2024Collaboration & Productivity21.9125.26
    Aug-2024Customer Success & Support3.657.47
    Aug-2024Data & Analytics4.547.14
    Aug-2024Engineering & DevOps15.9010.67
    Aug-2024Finance & Accounting4.664.02
    Aug-2024IT & Security5.935.55
    Aug-2024Legal, Risk & Compliance2.191.61
    Aug-2024Marketing & Growth19.2317.61
    Aug-2024Operations & Supply Chain1.161.13
    Aug-2024People Ops & Talent3.575.41
    Aug-2024Sales & Revenue3.664.06
    Aug-2024Unknown0.000.00
    Sep-2024AI Platforms & Model Ops5.291.44
    Sep-2024Collaboration & Productivity21.7925.54
    Sep-2024Customer Success & Support3.586.00
    Sep-2024Data & Analytics4.527.07
    Sep-2024Engineering & DevOps16.0610.91
    Sep-2024Finance & Accounting4.553.90
    Sep-2024IT & Security5.875.60
    Sep-2024Legal, Risk & Compliance2.191.55
    Sep-2024Marketing & Growth19.2718.05
    Sep-2024Operations & Supply Chain1.171.18
    Sep-2024People Ops & Talent3.575.51
    Sep-2024Sales & Revenue3.714.09
    Sep-2024Unknown0.000.00
    Oct-2024AI Platforms & Model Ops5.421.57
    Oct-2024Collaboration & Productivity21.8325.45
    Oct-2024Customer Success & Support3.545.85
    Oct-2024Data & Analytics4.526.92
    Oct-2024Engineering & DevOps15.9110.62
    Oct-2024Finance & Accounting4.513.85
    Oct-2024IT & Security5.885.59
    Oct-2024Legal, Risk & Compliance2.161.63
    Oct-2024Marketing & Growth19.4118.21
    Oct-2024Operations & Supply Chain1.211.21
    Oct-2024People Ops & Talent3.485.65
    Oct-2024Sales & Revenue3.764.35
    Oct-2024Unknown0.000.00
    Nov-2024AI Platforms & Model Ops5.471.62
    Nov-2024Collaboration & Productivity21.8925.50
    Nov-2024Customer Success & Support3.505.62
    Nov-2024Data & Analytics4.567.24
    Nov-2024Engineering & DevOps15.8510.62
    Nov-2024Finance & Accounting4.503.77
    Nov-2024IT & Security5.865.65
    Nov-2024Legal, Risk & Compliance2.171.70
    Nov-2024Marketing & Growth19.3618.20
    Nov-2024Operations & Supply Chain1.171.16
    Nov-2024People Ops & Talent3.465.58
    Nov-2024Sales & Revenue3.804.31
    Nov-2024Unknown0.000.00
    Dec-2024AI Platforms & Model Ops5.521.76
    Dec-2024Collaboration & Productivity21.9425.38
    Dec-2024Customer Success & Support3.495.85
    Dec-2024Data & Analytics4.526.88
    Dec-2024Engineering & DevOps15.7910.50
    Dec-2024Finance & Accounting4.493.74
    Dec-2024IT & Security5.835.36
    Dec-2024Legal, Risk & Compliance2.181.83
    Dec-2024Marketing & Growth19.3018.29
    Dec-2024Operations & Supply Chain1.221.22
    Dec-2024People Ops & Talent3.405.65
    Dec-2024Sales & Revenue3.834.40
    Dec-2024Unknown0.000.00
    Jan-2025AI Platforms & Model Ops5.581.89
    Jan-2025Collaboration & Productivity21.9825.71
    Jan-2025Customer Success & Support3.455.79
    Jan-2025Data & Analytics4.607.50
    Jan-2025Engineering & DevOps15.7810.25
    Jan-2025Finance & Accounting4.483.75
    Jan-2025IT & Security5.895.77
    Jan-2025Legal, Risk & Compliance2.151.70
    Jan-2025Marketing & Growth19.1618.07
    Jan-2025Operations & Supply Chain1.191.22
    Jan-2025People Ops & Talent3.335.43
    Jan-2025Sales & Revenue3.883.96
    Jan-2025Unknown0.010.00
    Feb-2025AI Platforms & Model Ops5.682.02
    Feb-2025Collaboration & Productivity22.0125.84
    Feb-2025Customer Success & Support3.465.77
    Feb-2025Data & Analytics4.567.28
    Feb-2025Engineering & DevOps15.9310.75
    Feb-2025Finance & Accounting4.433.75
    Feb-2025IT & Security5.925.54
    Feb-2025Legal, Risk & Compliance2.181.86
    Feb-2025Marketing & Growth19.0418.05
    Feb-2025Operations & Supply Chain1.141.09
    Feb-2025People Ops & Talent3.275.07
    Feb-2025Sales & Revenue3.924.15
    Feb-2025Unknown0.010.00
    Mar-2025AI Platforms & Model Ops5.822.16
    Mar-2025Collaboration & Productivity21.9525.94
    Mar-2025Customer Success & Support3.405.52
    Mar-2025Data & Analytics4.567.28
    Mar-2025Engineering & DevOps16.1110.50
    Mar-2025Finance & Accounting4.373.64
    Mar-2025IT & Security5.945.89
    Mar-2025Legal, Risk & Compliance2.161.73
    Mar-2025Marketing & Growth19.0318.20
    Mar-2025Operations & Supply Chain1.151.12
    Mar-2025People Ops & Talent3.265.25
    Mar-2025Sales & Revenue3.884.25
    Mar-2025Unknown0.010.00
    Apr-2025AI Platforms & Model Ops6.062.33
    Apr-2025Collaboration & Productivity21.9226.15
    Apr-2025Customer Success & Support3.425.53
    Apr-2025Data & Analytics4.547.15
    Apr-2025Engineering & DevOps16.2710.65
    Apr-2025Finance & Accounting4.333.40
    Apr-2025IT & Security5.905.88
    Apr-2025Legal, Risk & Compliance2.201.65
    Apr-2025Marketing & Growth18.8318.24
    Apr-2025Operations & Supply Chain1.141.11
    Apr-2025People Ops & Talent3.225.17
    Apr-2025Sales & Revenue3.934.08
    Apr-2025Unknown0.020.00
    May-2025AI Platforms & Model Ops6.272.50
    May-2025Collaboration & Productivity21.9026.60
    May-2025Customer Success & Support3.415.58
    May-2025Data & Analytics4.497.16
    May-2025Engineering & DevOps16.4810.60
    May-2025Finance & Accounting4.283.56
    May-2025IT & Security5.885.63
    May-2025Legal, Risk & Compliance2.211.77
    May-2025Marketing & Growth18.8118.16
    May-2025Operations & Supply Chain0.950.90
    May-2025People Ops & Talent3.184.97
    May-2025Sales & Revenue3.944.09
    May-2025Unknown0.020.00
    Jun-2025AI Platforms & Model Ops6.542.71
    Jun-2025Collaboration & Productivity21.8826.63
    Jun-2025Customer Success & Support3.385.46
    Jun-2025Data & Analytics4.497.18
    Jun-2025Engineering & DevOps16.5610.23
    Jun-2025Finance & Accounting4.223.44
    Jun-2025IT & Security5.805.79
    Jun-2025Legal, Risk & Compliance2.231.73
    Jun-2025Marketing & Growth18.6118.02
    Jun-2025Operations & Supply Chain1.091.02
    Jun-2025People Ops & Talent3.135.15
    Jun-2025Sales & Revenue3.944.17
    Jun-2025Unknown0.030.00
    Jul-2025AI Platforms & Model Ops6.782.92
    Jul-2025Collaboration & Productivity21.8126.62
    Jul-2025Customer Success & Support3.365.39
    Jul-2025Data & Analytics4.437.48
    Jul-2025Engineering & DevOps16.7810.36
    Jul-2025Finance & Accounting4.183.50
    Jul-2025IT & Security5.785.33
    Jul-2025Legal, Risk & Compliance2.211.65
    Jul-2025Marketing & Growth18.4517.85
    Jul-2025Operations & Supply Chain1.070.99
    Jul-2025People Ops & Talent3.115.15
    Jul-2025Sales & Revenue3.964.44
    Jul-2025Unknown0.030.00
    Aug-2025AI Platforms & Model Ops7.163.20
    Aug-2025Collaboration & Productivity21.8427.18
    Aug-2025Customer Success & Support3.385.36
    Aug-2025Data & Analytics4.357.25
    Aug-2025Engineering & DevOps16.9810.49
    Aug-2025Finance & Accounting4.123.47
    Aug-2025IT & Security5.725.75
    Aug-2025Legal, Risk & Compliance2.211.68
    Aug-2025Marketing & Growth18.3817.34
    Aug-2025Operations & Supply Chain1.030.91
    Aug-2025People Ops & Talent3.044.99
    Aug-2025Sales & Revenue3.854.07
    Aug-2025Unknown0.000.00
    Sep-2025AI Platforms & Model Ops7.543.53
    Sep-2025Collaboration & Productivity21.6827.20
    Sep-2025Customer Success & Support3.365.22
    Sep-2025Data & Analytics4.307.27
    Sep-2025Engineering & DevOps17.1710.53
    Sep-2025Finance & Accounting4.063.23
    Sep-2025IT & Security5.725.67
    Sep-2025Legal, Risk & Compliance2.241.79
    Sep-2025Marketing & Growth18.1517.15
    Sep-2025Operations & Supply Chain1.040.95
    Sep-2025People Ops & Talent3.055.03
    Sep-2025Sales & Revenue3.814.04
    Sep-2025Unknown0.000.00
    Oct-2025AI Platforms & Model Ops7.873.84
    Oct-2025Collaboration & Productivity21.6427.25
    Oct-2025Customer Success & Support3.335.17
    Oct-2025Data & Analytics4.226.95
    Oct-2025Engineering & DevOps17.3610.79
    Oct-2025Finance & Accounting3.993.28
    Oct-2025IT & Security5.635.58
    Oct-2025Legal, Risk & Compliance2.251.72
    Oct-2025Marketing & Growth18.0317.08
    Oct-2025Operations & Supply Chain1.020.99
    Oct-2025People Ops & Talent3.014.97
    Oct-2025Sales & Revenue3.824.04
    Oct-2025Unknown0.000.00
    Nov-2025AI Platforms & Model Ops8.314.19
    Nov-2025Collaboration & Productivity21.5127.08
    Nov-2025Customer Success & Support3.305.05
    Nov-2025Data & Analytics4.197.49
    Nov-2025Engineering & DevOps17.6411.08
    Nov-2025Finance & Accounting3.933.18
    Nov-2025IT & Security5.555.24
    Nov-2025Legal, Risk & Compliance2.311.97
    Nov-2025Marketing & Growth17.9116.79
    Nov-2025Operations & Supply Chain0.980.93
    Nov-2025People Ops & Talent2.944.71
    Nov-2025Sales & Revenue3.733.91
    Nov-2025Unknown0.030.00
    Dec-2025AI Platforms & Model Ops8.724.43
    Dec-2025Collaboration & Productivity21.3126.78
    Dec-2025Customer Success & Support3.335.00
    Dec-2025Data & Analytics4.137.20
    Dec-2025Engineering & DevOps17.8711.40
    Dec-2025Finance & Accounting3.873.18
    Dec-2025IT & Security5.495.56
    Dec-2025Legal, Risk & Compliance2.311.62
    Dec-2025Marketing & Growth17.7016.45
    Dec-2025Operations & Supply Chain1.011.07
    Dec-2025People Ops & Talent2.944.59
    Dec-2025Sales & Revenue3.754.08
    Dec-2025Unknown0.000.00
    Jan-2026AI Platforms & Model Ops9.384.85
    Jan-2026Collaboration & Productivity21.0527.18
    Jan-2026Customer Success & Support3.264.76
    Jan-2026Data & Analytics3.976.69
    Jan-2026Engineering & DevOps18.0811.28
    Jan-2026Finance & Accounting3.863.19
    Jan-2026IT & Security5.464.95
    Jan-2026Legal, Risk & Compliance2.321.64
    Jan-2026Marketing & Growth17.5416.95
    Jan-2026Operations & Supply Chain1.031.12
    Jan-2026People Ops & Talent2.924.99
    Jan-2026Sales & Revenue3.704.00
    Jan-2026Unknown0.000.00
    Feb-2026AI Platforms & Model Ops10.285.32
    Feb-2026Collaboration & Productivity20.7327.09
    Feb-2026Customer Success & Support3.244.70
    Feb-2026Data & Analytics3.916.91
    Feb-2026Engineering & DevOps18.2211.43
    Feb-2026Finance & Accounting3.772.95
    Feb-2026IT & Security5.344.82
    Feb-2026Legal, Risk & Compliance2.361.95
    Feb-2026Marketing & Growth17.0916.17
    Feb-2026Operations & Supply Chain1.051.15
    Feb-2026People Ops & Talent2.844.67
    Feb-2026Sales & Revenue3.674.03
    Feb-2026Unknown0.000.00
    Mar-2026AI Platforms & Model Ops11.586.18
    Mar-2026Collaboration & Productivity20.3026.51
    Mar-2026Customer Success & Support3.094.46
    Mar-2026Data & Analytics3.806.48
    Mar-2026Engineering & DevOps18.2411.82
    Mar-2026Finance & Accounting3.683.00
    Mar-2026IT & Security5.224.90
    Mar-2026Legal, Risk & Compliance2.361.77
    Mar-2026Marketing & Growth16.8016.22
    Mar-2026Operations & Supply Chain1.061.31
    Mar-2026People Ops & Talent2.814.70
    Mar-2026Sales & Revenue3.653.99
    Mar-2026Unknown0.030.00
    Apr-2026AI Platforms & Model Ops12.937.11
    Apr-2026Collaboration & Productivity19.8826.25
    Apr-2026Customer Success & Support3.014.34
    Apr-2026Data & Analytics3.776.48
    Apr-2026Engineering & DevOps18.2511.97
    Apr-2026Finance & Accounting3.653.06
    Apr-2026IT & Security5.144.72
    Apr-2026Legal, Risk & Compliance2.311.76
    Apr-2026Marketing & Growth16.3915.78
    Apr-2026Operations & Supply Chain1.031.20
    Apr-2026People Ops & Talent2.774.66
    Apr-2026Sales & Revenue3.513.97
    Apr-2026Unknown0.000.00
    May-2026AI Platforms & Model Ops14.167.99
    May-2026Collaboration & Productivity19.4925.38
    May-2026Customer Success & Support2.964.24
    May-2026Data & Analytics3.706.39
    May-2026Engineering & DevOps18.3212.40
    May-2026Finance & Accounting3.572.88
    May-2026IT & Security5.074.95
    May-2026Legal, Risk & Compliance2.281.77
    May-2026Marketing & Growth16.1415.35
    May-2026Operations & Supply Chain1.021.22
    May-2026People Ops & Talent2.704.53
    May-2026Sales & Revenue3.423.95
    May-2026Unknown0.000.00
    Jun-2026AI Platforms & Model Ops15.338.97
    Jun-2026Collaboration & Productivity19.2324.99
    Jun-2026Customer Success & Support2.924.52
    Jun-2026Data & Analytics3.646.27
    Jun-2026Engineering & DevOps18.2912.63
    Jun-2026Finance & Accounting3.553.09
    Jun-2026IT & Security4.944.77
    Jun-2026Legal, Risk & Compliance2.251.63
    Jun-2026Marketing & Growth15.9615.25
    Jun-2026Operations & Supply Chain0.941.22
    Jun-2026People Ops & Talent2.654.33
    Jun-2026Sales & Revenue3.333.75
    Jun-2026Unknown0.000.00
    Jul-2026AI Platforms & Model Ops16.5010.01
    Jul-2026Collaboration & Productivity18.9624.58
    Jul-2026Customer Success & Support2.864.35
    Jul-2026Data & Analytics3.596.34
    Jul-2026Engineering & DevOps18.2412.64
    Jul-2026Finance & Accounting3.432.75
    Jul-2026IT & Security4.904.92
    Jul-2026Legal, Risk & Compliance2.221.55
    Jul-2026Marketing & Growth15.6614.82
    Jul-2026Operations & Supply Chain0.931.16
    Jul-2026People Ops & Talent2.614.33
    Jul-2026Sales & Revenue3.314.04
    Jul-2026Unknown0.000.00
    Aug-2026AI Platforms & Model Ops17.4111.08
    Aug-2026Collaboration & Productivity18.7323.68
    Aug-2026Customer Success & Support2.744.17
    Aug-2026Data & Analytics3.586.65
    Aug-2026Engineering & DevOps18.3212.80
    Aug-2026Finance & Accounting3.342.72
    Aug-2026IT & Security4.874.68
    Aug-2026Legal, Risk & Compliance2.211.61
    Aug-2026Marketing & Growth15.6215.00
    Aug-2026Operations & Supply Chain0.681.02
    Aug-2026People Ops & Talent2.574.22
    Aug-2026Sales & Revenue3.334.09
    Aug-2026Unknown0.000.00
    Sep-2026AI Platforms & Model Ops18.8012.48
    Sep-2026Collaboration & Productivity18.6223.04
    Sep-2026Customer Success & Support2.674.16
    Sep-2026Data & Analytics3.476.39
    Sep-2026Engineering & DevOps18.1813.04
    Sep-2026Finance & Accounting3.292.83
    Sep-2026IT & Security4.794.85
    Sep-2026Legal, Risk & Compliance2.131.40
    Sep-2026Marketing & Growth15.2714.79
    Sep-2026Operations & Supply Chain0.580.85
    Sep-2026People Ops & Talent2.484.06
    Sep-2026Sales & Revenue3.273.98
    Sep-2026Unknown0.000.00
    Oct-2026AI Platforms & Model Ops20.1413.82
    Oct-2026Collaboration & Productivity18.6523.65
    Oct-2026Customer Success & Support2.583.93
    Oct-2026Data & Analytics3.396.45
    Oct-2026Engineering & DevOps18.0913.05
    Oct-2026Finance & Accounting3.212.41
    Oct-2026IT & Security4.674.72
    Oct-2026Legal, Risk & Compliance2.101.34
    Oct-2026Marketing & Growth14.7514.03
    Oct-2026Operations & Supply Chain0.520.82
    Oct-2026People Ops & Talent2.353.73
    Oct-2026Sales & Revenue3.083.85
    Oct-2026Unknown0.000.00
    Published team market-share history
    MonthTeamPayment-activity share (%)Spend share (%)
    Jan-2022Cross-functional10.3410.53
    Jan-2022Customer Success / Support4.3010.54
    Jan-2022Data / AI1.672.44
    Jan-2022Engineering15.9912.31
    Jan-2022Executive Leadership0.430.12
    Jan-2022Finance5.537.38
    Jan-2022IT / Ops9.738.00
    Jan-2022Legal / Compliance2.231.60
    Jan-2022Marketing / Growth16.8510.22
    Jan-2022People / HR4.865.37
    Jan-2022Product Management10.679.97
    Jan-2022Sales / RevOps10.1712.88
    Feb-2022Cross-functional10.3310.50
    Feb-2022Customer Success / Support4.3510.10
    Feb-2022Data / AI1.642.20
    Feb-2022Engineering15.9212.53
    Feb-2022Executive Leadership0.410.11
    Feb-2022Finance5.506.53
    Feb-2022IT / Ops9.717.18
    Feb-2022Legal / Compliance2.112.14
    Feb-2022Marketing / Growth16.8210.48
    Feb-2022People / HR5.006.30
    Feb-2022Product Management10.8310.79
    Feb-2022Sales / RevOps10.1413.72
    Mar-2022Cross-functional10.0610.85
    Mar-2022Customer Success / Support4.2510.14
    Mar-2022Data / AI1.612.11
    Mar-2022Engineering15.4911.54
    Mar-2022Executive Leadership0.380.11
    Mar-2022Finance5.236.53
    Mar-2022IT / Ops9.717.64
    Mar-2022Legal / Compliance2.071.96
    Mar-2022Marketing / Growth16.5310.41
    Mar-2022People / HR4.845.80
    Mar-2022Product Management12.8311.88
    Mar-2022Sales / RevOps9.9614.09
    Apr-2022Cross-functional10.2911.28
    Apr-2022Customer Success / Support4.269.56
    Apr-2022Data / AI1.802.49
    Apr-2022Engineering15.7712.03
    Apr-2022Executive Leadership0.300.11
    Apr-2022Finance5.336.32
    Apr-2022IT / Ops9.706.96
    Apr-2022Legal / Compliance2.091.73
    Apr-2022Marketing / Growth17.0510.24
    Apr-2022People / HR4.735.69
    Apr-2022Product Management11.2111.42
    Apr-2022Sales / RevOps10.0015.13
    May-2022Cross-functional10.1710.98
    May-2022Customer Success / Support4.289.05
    May-2022Data / AI1.822.70
    May-2022Engineering15.7711.98
    May-2022Executive Leadership0.340.12
    May-2022Finance5.135.68
    May-2022IT / Ops9.807.32
    May-2022Legal / Compliance2.132.02
    May-2022Marketing / Growth17.1810.34
    May-2022People / HR4.606.09
    May-2022Product Management11.2811.79
    May-2022Sales / RevOps9.9414.86
    Jun-2022Cross-functional10.1111.05
    Jun-2022Customer Success / Support4.319.06
    Jun-2022Data / AI1.782.54
    Jun-2022Engineering16.0412.91
    Jun-2022Executive Leadership0.300.12
    Jun-2022Finance5.005.29
    Jun-2022IT / Ops9.757.25
    Jun-2022Legal / Compliance2.122.18
    Jun-2022Marketing / Growth17.3110.48
    Jun-2022People / HR4.606.11
    Jun-2022Product Management11.3911.60
    Jun-2022Sales / RevOps9.5514.30
    Jul-2022Cross-functional10.1711.19
    Jul-2022Customer Success / Support4.369.33
    Jul-2022Data / AI1.842.74
    Jul-2022Engineering16.0612.20
    Jul-2022Executive Leadership0.280.11
    Jul-2022Finance4.915.08
    Jul-2022IT / Ops9.757.36
    Jul-2022Legal / Compliance2.131.90
    Jul-2022Marketing / Growth17.2410.50
    Jul-2022People / HR4.625.97
    Jul-2022Product Management11.4011.41
    Jul-2022Sales / RevOps9.3414.73
    Aug-2022Cross-functional10.1812.05
    Aug-2022Customer Success / Support4.429.10
    Aug-2022Data / AI1.772.65
    Aug-2022Engineering16.1911.87
    Aug-2022Executive Leadership0.280.12
    Aug-2022Finance4.774.74
    Aug-2022IT / Ops9.566.66
    Aug-2022Legal / Compliance2.151.83
    Aug-2022Marketing / Growth17.5310.20
    Aug-2022People / HR4.646.37
    Aug-2022Product Management11.5111.61
    Aug-2022Sales / RevOps8.9815.04
    Sep-2022Cross-functional9.9811.72
    Sep-2022Customer Success / Support4.418.96
    Sep-2022Data / AI1.712.53
    Sep-2022Engineering16.4611.81
    Sep-2022Executive Leadership0.280.14
    Sep-2022Finance4.754.73
    Sep-2022IT / Ops9.586.78
    Sep-2022Legal / Compliance2.161.92
    Sep-2022Marketing / Growth17.7110.46
    Sep-2022People / HR4.516.31
    Sep-2022Product Management11.5011.47
    Sep-2022Sales / RevOps8.8115.66
    Oct-2022Cross-functional9.9311.54
    Oct-2022Customer Success / Support4.398.90
    Oct-2022Data / AI1.732.63
    Oct-2022Engineering16.5312.07
    Oct-2022Executive Leadership0.270.15
    Oct-2022Finance4.814.56
    Oct-2022IT / Ops9.586.93
    Oct-2022Legal / Compliance2.141.66
    Oct-2022Marketing / Growth17.8510.21
    Oct-2022People / HR4.456.72
    Oct-2022Product Management11.4811.29
    Oct-2022Sales / RevOps8.6015.51
    Nov-2022Cross-functional9.9111.50
    Nov-2022Customer Success / Support4.398.67
    Nov-2022Data / AI1.742.62
    Nov-2022Engineering16.8312.40
    Nov-2022Executive Leadership0.260.14
    Nov-2022Finance4.874.62
    Nov-2022IT / Ops9.057.14
    Nov-2022Legal / Compliance2.171.64
    Nov-2022Marketing / Growth18.0710.61
    Nov-2022People / HR4.496.48
    Nov-2022Product Management11.5511.55
    Nov-2022Sales / RevOps8.4515.10
    Dec-2022Cross-functional9.8711.37
    Dec-2022Customer Success / Support4.379.20
    Dec-2022Data / AI1.802.68
    Dec-2022Engineering16.9812.68
    Dec-2022Executive Leadership0.260.18
    Dec-2022Finance4.814.47
    Dec-2022IT / Ops9.077.08
    Dec-2022Legal / Compliance2.091.36
    Dec-2022Marketing / Growth18.1910.79
    Dec-2022People / HR4.446.56
    Dec-2022Product Management11.5911.57
    Dec-2022Sales / RevOps8.2814.51
    Jan-2023Cross-functional9.8511.60
    Jan-2023Customer Success / Support4.308.64
    Jan-2023Data / AI1.812.78
    Jan-2023Engineering16.9712.93
    Jan-2023Executive Leadership0.260.18
    Jan-2023Finance4.804.42
    Jan-2023IT / Ops9.117.22
    Jan-2023Legal / Compliance2.131.47
    Jan-2023Marketing / Growth18.3811.12
    Jan-2023People / HR4.486.63
    Jan-2023Product Management11.5510.93
    Jan-2023Sales / RevOps8.0414.03
    Feb-2023Cross-functional9.8211.35
    Feb-2023Customer Success / Support4.288.38
    Feb-2023Data / AI1.892.74
    Feb-2023Engineering17.1513.24
    Feb-2023Executive Leadership0.260.19
    Feb-2023Finance4.824.52
    Feb-2023IT / Ops9.087.25
    Feb-2023Legal / Compliance2.141.57
    Feb-2023Marketing / Growth18.4611.49
    Feb-2023People / HR4.426.30
    Feb-2023Product Management11.4911.41
    Feb-2023Sales / RevOps7.9413.72
    Mar-2023Cross-functional9.7611.01
    Mar-2023Customer Success / Support4.268.43
    Mar-2023Data / AI2.082.67
    Mar-2023Engineering17.1013.39
    Mar-2023Executive Leadership0.250.19
    Mar-2023Finance4.814.46
    Mar-2023IT / Ops9.277.28
    Mar-2023Legal / Compliance2.151.53
    Mar-2023Marketing / Growth18.3710.99
    Mar-2023People / HR4.376.58
    Mar-2023Product Management11.3911.34
    Mar-2023Sales / RevOps7.8013.91
    Apr-2023Cross-functional9.8111.14
    Apr-2023Customer Success / Support4.228.27
    Apr-2023Data / AI2.312.60
    Apr-2023Engineering17.1713.96
    Apr-2023Executive Leadership0.240.16
    Apr-2023Finance4.784.45
    Apr-2023IT / Ops9.157.22
    Apr-2023Legal / Compliance2.131.48
    Apr-2023Marketing / Growth18.4211.25
    Apr-2023People / HR4.346.58
    Apr-2023Product Management11.3310.79
    Apr-2023Sales / RevOps7.7013.79
    May-2023Cross-functional9.7910.96
    May-2023Customer Success / Support4.218.40
    May-2023Data / AI2.582.51
    May-2023Engineering17.2314.40
    May-2023Executive Leadership0.240.18
    May-2023Finance4.734.46
    May-2023IT / Ops9.187.22
    May-2023Legal / Compliance2.141.73
    May-2023Marketing / Growth18.4010.81
    May-2023People / HR4.266.29
    May-2023Product Management11.2711.15
    May-2023Sales / RevOps7.5913.70
    Jun-2023Cross-functional9.8911.16
    Jun-2023Customer Success / Support4.158.70
    Jun-2023Data / AI2.782.48
    Jun-2023Engineering17.3414.02
    Jun-2023Executive Leadership0.240.18
    Jun-2023Finance4.774.30
    Jun-2023IT / Ops9.197.38
    Jun-2023Legal / Compliance2.101.72
    Jun-2023Marketing / Growth18.3010.99
    Jun-2023People / HR4.206.64
    Jun-2023Product Management11.2210.69
    Jun-2023Sales / RevOps7.5513.70
    Jul-2023Cross-functional10.2711.84
    Jul-2023Customer Success / Support3.928.03
    Jul-2023Data / AI2.952.45
    Jul-2023Engineering17.5014.25
    Jul-2023Executive Leadership0.230.16
    Jul-2023Finance4.834.62
    Jul-2023IT / Ops8.957.37
    Jul-2023Legal / Compliance2.011.77
    Jul-2023Marketing / Growth17.9510.87
    Jul-2023People / HR4.005.91
    Jul-2023Product Management11.4210.83
    Jul-2023Sales / RevOps7.4913.78
    Aug-2023Cross-functional10.1311.66
    Aug-2023Customer Success / Support3.908.04
    Aug-2023Data / AI3.102.45
    Aug-2023Engineering17.5714.54
    Aug-2023Executive Leadership0.230.17
    Aug-2023Finance4.864.63
    Aug-2023IT / Ops9.167.06
    Aug-2023Legal / Compliance2.041.88
    Aug-2023Marketing / Growth18.0511.14
    Aug-2023People / HR4.116.68
    Aug-2023Product Management11.1210.26
    Aug-2023Sales / RevOps7.3613.33
    Sep-2023Cross-functional9.9811.63
    Sep-2023Customer Success / Support3.889.22
    Sep-2023Data / AI3.372.40
    Sep-2023Engineering17.1814.08
    Sep-2023Executive Leadership0.210.17
    Sep-2023Finance5.034.80
    Sep-2023IT / Ops9.487.45
    Sep-2023Legal / Compliance2.071.71
    Sep-2023Marketing / Growth18.1810.98
    Sep-2023People / HR4.206.67
    Sep-2023Product Management10.9210.32
    Sep-2023Sales / RevOps7.3312.69
    Oct-2023Cross-functional10.1011.90
    Oct-2023Customer Success / Support3.818.84
    Oct-2023Data / AI3.742.44
    Oct-2023Engineering17.2514.07
    Oct-2023Executive Leadership0.210.16
    Oct-2023Finance5.034.62
    Oct-2023IT / Ops9.447.60
    Oct-2023Legal / Compliance2.021.69
    Oct-2023Marketing / Growth17.8810.92
    Oct-2023People / HR4.236.64
    Oct-2023Product Management10.8910.56
    Oct-2023Sales / RevOps7.1812.42
    Nov-2023Cross-functional10.2012.22
    Nov-2023Customer Success / Support3.799.00
    Nov-2023Data / AI4.092.40
    Nov-2023Engineering17.3114.30
    Nov-2023Executive Leadership0.210.18
    Nov-2023Finance5.054.59
    Nov-2023IT / Ops9.297.52
    Nov-2023Legal / Compliance1.991.74
    Nov-2023Marketing / Growth17.8410.86
    Nov-2023People / HR4.136.48
    Nov-2023Product Management10.7710.10
    Nov-2023Sales / RevOps7.1212.34
    Dec-2023Cross-functional10.2712.55
    Dec-2023Customer Success / Support3.768.69
    Dec-2023Data / AI4.452.32
    Dec-2023Engineering17.3614.30
    Dec-2023Executive Leadership0.200.15
    Dec-2023Finance5.104.65
    Dec-2023IT / Ops9.127.41
    Dec-2023Legal / Compliance1.961.73
    Dec-2023Marketing / Growth17.8610.91
    Dec-2023People / HR4.126.05
    Dec-2023Product Management10.6610.38
    Dec-2023Sales / RevOps6.9712.38
    Jan-2024Cross-functional10.2912.68
    Jan-2024Customer Success / Support3.728.65
    Jan-2024Data / AI4.872.32
    Jan-2024Engineering17.3314.38
    Jan-2024Executive Leadership0.210.18
    Jan-2024Finance5.214.64
    Jan-2024IT / Ops9.187.86
    Jan-2024Legal / Compliance1.941.70
    Jan-2024Marketing / Growth17.6110.57
    Jan-2024People / HR4.156.18
    Jan-2024Product Management10.4610.13
    Jan-2024Sales / RevOps6.8312.49
    Feb-2024Cross-functional10.3612.87
    Feb-2024Customer Success / Support3.668.95
    Feb-2024Data / AI5.252.42
    Feb-2024Engineering17.2914.47
    Feb-2024Executive Leadership0.210.15
    Feb-2024Finance5.184.43
    Feb-2024IT / Ops9.177.65
    Feb-2024Legal / Compliance1.941.87
    Feb-2024Marketing / Growth17.5510.23
    Feb-2024People / HR4.046.19
    Feb-2024Product Management10.389.99
    Feb-2024Sales / RevOps6.7612.10
    Mar-2024Cross-functional10.3813.15
    Mar-2024Customer Success / Support3.578.54
    Mar-2024Data / AI5.592.48
    Mar-2024Engineering17.2714.50
    Mar-2024Executive Leadership0.200.16
    Mar-2024Finance5.234.40
    Mar-2024IT / Ops9.207.97
    Mar-2024Legal / Compliance1.951.82
    Mar-2024Marketing / Growth17.5010.51
    Mar-2024People / HR4.076.26
    Mar-2024Product Management10.189.62
    Mar-2024Sales / RevOps6.6911.97
    Apr-2024Cross-functional10.4613.48
    Apr-2024Customer Success / Support3.538.12
    Apr-2024Data / AI5.832.52
    Apr-2024Engineering17.4215.10
    Apr-2024Executive Leadership0.190.12
    Apr-2024Finance5.294.44
    Apr-2024IT / Ops9.097.75
    Apr-2024Legal / Compliance1.921.56
    Apr-2024Marketing / Growth17.4110.29
    Apr-2024People / HR4.026.29
    Apr-2024Product Management10.069.76
    Apr-2024Sales / RevOps6.5712.00
    May-2024Cross-functional10.5114.22
    May-2024Customer Success / Support3.488.07
    May-2024Data / AI6.042.65
    May-2024Engineering17.4214.64
    May-2024Executive Leadership0.200.12
    May-2024Finance5.344.36
    May-2024IT / Ops9.057.88
    May-2024Legal / Compliance1.991.60
    May-2024Marketing / Growth17.3410.06
    May-2024People / HR4.025.97
    May-2024Product Management9.9410.02
    May-2024Sales / RevOps6.4711.78
    Jun-2024Cross-functional10.5014.42
    Jun-2024Customer Success / Support3.467.59
    Jun-2024Data / AI6.212.68
    Jun-2024Engineering17.4714.59
    Jun-2024Executive Leadership0.190.10
    Jun-2024Finance5.444.61
    Jun-2024IT / Ops9.048.02
    Jun-2024Legal / Compliance1.971.57
    Jun-2024Marketing / Growth17.1610.12
    Jun-2024People / HR3.986.19
    Jun-2024Product Management9.819.64
    Jun-2024Sales / RevOps6.4711.70
    Jul-2024Cross-functional10.5814.81
    Jul-2024Customer Success / Support3.427.81
    Jul-2024Data / AI6.352.79
    Jul-2024Engineering17.5814.66
    Jul-2024Executive Leadership0.190.17
    Jul-2024Finance5.344.43
    Jul-2024IT / Ops9.017.97
    Jul-2024Legal / Compliance2.001.69
    Jul-2024Marketing / Growth17.1210.11
    Jul-2024People / HR3.875.82
    Jul-2024Product Management9.769.56
    Jul-2024Sales / RevOps6.4211.40
    Aug-2024Cross-functional10.5914.92
    Aug-2024Customer Success / Support3.427.66
    Aug-2024Data / AI6.472.89
    Aug-2024Engineering17.5814.89
    Aug-2024Executive Leadership0.200.18
    Aug-2024Finance5.264.30
    Aug-2024IT / Ops9.027.78
    Aug-2024Legal / Compliance2.021.77
    Aug-2024Marketing / Growth17.0510.40
    Aug-2024People / HR3.825.54
    Aug-2024Product Management9.729.78
    Aug-2024Sales / RevOps6.4211.20
    Sep-2024Cross-functional10.6115.36
    Sep-2024Customer Success / Support3.356.14
    Sep-2024Data / AI6.612.99
    Sep-2024Engineering17.5914.94
    Sep-2024Executive Leadership0.200.14
    Sep-2024Finance5.154.45
    Sep-2024IT / Ops9.117.85
    Sep-2024Legal / Compliance2.011.66
    Sep-2024Marketing / Growth17.1210.70
    Sep-2024People / HR3.815.66
    Sep-2024Product Management9.589.62
    Sep-2024Sales / RevOps6.4411.34
    Oct-2024Cross-functional10.6515.30
    Oct-2024Customer Success / Support3.305.98
    Oct-2024Data / AI6.723.13
    Oct-2024Engineering17.6614.72
    Oct-2024Executive Leadership0.200.12
    Oct-2024Finance5.104.14
    Oct-2024IT / Ops9.097.96
    Oct-2024Legal / Compliance1.991.79
    Oct-2024Marketing / Growth17.2410.86
    Oct-2024People / HR3.695.82
    Oct-2024Product Management9.489.28
    Oct-2024Sales / RevOps6.5011.82
    Nov-2024Cross-functional10.7615.45
    Nov-2024Customer Success / Support3.275.79
    Nov-2024Data / AI6.833.34
    Nov-2024Engineering17.7114.81
    Nov-2024Executive Leadership0.200.16
    Nov-2024Finance5.104.03
    Nov-2024IT / Ops8.977.91
    Nov-2024Legal / Compliance2.001.84
    Nov-2024Marketing / Growth17.1510.92
    Nov-2024People / HR3.645.71
    Nov-2024Product Management9.379.27
    Nov-2024Sales / RevOps6.5711.74
    Dec-2024Cross-functional10.8915.55
    Dec-2024Customer Success / Support3.246.00
    Dec-2024Data / AI6.893.47
    Dec-2024Engineering17.7514.60
    Dec-2024Executive Leadership0.190.12
    Dec-2024Finance5.094.19
    Dec-2024IT / Ops8.837.51
    Dec-2024Legal / Compliance2.021.94
    Dec-2024Marketing / Growth17.0711.07
    Dec-2024People / HR3.575.76
    Dec-2024Product Management9.338.74
    Dec-2024Sales / RevOps6.6411.92
    Jan-2025Cross-functional10.9515.77
    Jan-2025Customer Success / Support3.215.96
    Jan-2025Data / AI6.953.63
    Jan-2025Engineering17.9114.85
    Jan-2025Executive Leadership0.190.11
    Jan-2025Finance5.104.30
    Jan-2025IT / Ops8.867.95
    Jan-2025Legal / Compliance2.001.83
    Jan-2025Marketing / Growth16.9310.89
    Jan-2025People / HR3.495.50
    Jan-2025Product Management9.218.93
    Jan-2025Sales / RevOps6.6911.31
    Feb-2025Cross-functional11.1116.13
    Feb-2025Customer Success / Support3.195.89
    Feb-2025Data / AI7.053.73
    Feb-2025Engineering18.0614.98
    Feb-2025Executive Leadership0.190.14
    Feb-2025Finance5.054.13
    Feb-2025IT / Ops8.777.68
    Feb-2025Legal / Compliance2.021.95
    Feb-2025Marketing / Growth16.8510.83
    Feb-2025People / HR3.425.14
    Feb-2025Product Management9.149.03
    Feb-2025Sales / RevOps6.7211.54
    Mar-2025Cross-functional11.2116.46
    Mar-2025Customer Success / Support3.165.62
    Mar-2025Data / AI7.183.90
    Mar-2025Engineering18.1514.79
    Mar-2025Executive Leadership0.180.11
    Mar-2025Finance5.004.26
    Mar-2025IT / Ops8.877.75
    Mar-2025Legal / Compliance2.011.86
    Mar-2025Marketing / Growth16.7410.98
    Mar-2025People / HR3.405.31
    Mar-2025Product Management9.058.97
    Mar-2025Sales / RevOps6.7011.45
    Apr-2025Cross-functional11.2916.74
    Apr-2025Customer Success / Support3.115.56
    Apr-2025Data / AI7.424.18
    Apr-2025Engineering18.3614.92
    Apr-2025Executive Leadership0.190.14
    Apr-2025Finance4.964.07
    Apr-2025IT / Ops8.707.65
    Apr-2025Legal / Compliance2.031.77
    Apr-2025Marketing / Growth16.6411.27
    Apr-2025People / HR3.375.25
    Apr-2025Product Management8.978.74
    Apr-2025Sales / RevOps6.7111.06
    May-2025Cross-functional11.4817.06
    May-2025Customer Success / Support3.125.59
    May-2025Data / AI7.604.32
    May-2025Engineering18.5215.07
    May-2025Executive Leadership0.190.16
    May-2025Finance4.903.94
    May-2025IT / Ops8.447.41
    May-2025Legal / Compliance2.041.87
    May-2025Marketing / Growth16.6311.01
    May-2025People / HR3.315.02
    May-2025Product Management8.828.95
    May-2025Sales / RevOps6.7811.13
    Jun-2025Cross-functional11.5817.07
    Jun-2025Customer Success / Support3.065.41
    Jun-2025Data / AI7.894.65
    Jun-2025Engineering18.6314.69
    Jun-2025Executive Leadership0.190.18
    Jun-2025Finance4.874.24
    Jun-2025IT / Ops8.437.20
    Jun-2025Legal / Compliance2.061.78
    Jun-2025Marketing / Growth16.4911.25
    Jun-2025People / HR3.265.22
    Jun-2025Product Management8.728.95
    Jun-2025Sales / RevOps6.7410.87
    Jul-2025Cross-functional11.6717.10
    Jul-2025Customer Success / Support3.025.33
    Jul-2025Data / AI8.104.85
    Jul-2025Engineering18.8314.82
    Jul-2025Executive Leadership0.180.17
    Jul-2025Finance4.823.91
    Jul-2025IT / Ops8.407.22
    Jul-2025Legal / Compliance2.051.72
    Jul-2025Marketing / Growth16.3311.28
    Jul-2025People / HR3.235.20
    Jul-2025Product Management8.588.99
    Jul-2025Sales / RevOps6.7411.08
    Aug-2025Cross-functional11.8117.27
    Aug-2025Customer Success / Support3.015.35
    Aug-2025Data / AI8.435.10
    Aug-2025Engineering19.0615.00
    Aug-2025Executive Leadership0.180.17
    Aug-2025Finance4.784.31
    Aug-2025IT / Ops8.237.18
    Aug-2025Legal / Compliance2.041.66
    Aug-2025Marketing / Growth16.2110.57
    Aug-2025People / HR3.175.09
    Aug-2025Product Management8.499.24
    Aug-2025Sales / RevOps6.6510.76
    Sep-2025Cross-functional11.8717.35
    Sep-2025Customer Success / Support3.005.20
    Sep-2025Data / AI8.775.37
    Sep-2025Engineering19.2014.96
    Sep-2025Executive Leadership0.190.21
    Sep-2025Finance4.714.07
    Sep-2025IT / Ops8.146.98
    Sep-2025Legal / Compliance2.071.80
    Sep-2025Marketing / Growth16.0510.55
    Sep-2025People / HR3.175.10
    Sep-2025Product Management8.409.51
    Sep-2025Sales / RevOps6.5510.51
    Oct-2025Cross-functional11.9517.50
    Oct-2025Customer Success / Support3.005.14
    Oct-2025Data / AI9.105.72
    Oct-2025Engineering19.3615.28
    Oct-2025Executive Leadership0.170.17
    Oct-2025Finance4.653.64
    Oct-2025IT / Ops8.087.35
    Oct-2025Legal / Compliance2.081.70
    Oct-2025Marketing / Growth15.8810.65
    Oct-2025People / HR3.155.09
    Oct-2025Product Management8.259.27
    Oct-2025Sales / RevOps6.4910.15
    Nov-2025Cross-functional12.0917.59
    Nov-2025Customer Success / Support2.995.03
    Nov-2025Data / AI9.576.14
    Nov-2025Engineering19.5515.54
    Nov-2025Executive Leadership0.160.18
    Nov-2025Finance4.583.75
    Nov-2025IT / Ops7.966.96
    Nov-2025Legal / Compliance2.141.94
    Nov-2025Marketing / Growth15.7710.40
    Nov-2025People / HR3.064.75
    Nov-2025Product Management8.079.40
    Nov-2025Sales / RevOps6.399.95
    Dec-2025Cross-functional12.0517.52
    Dec-2025Customer Success / Support3.004.94
    Dec-2025Data / AI9.946.30
    Dec-2025Engineering19.7215.57
    Dec-2025Executive Leadership0.160.18
    Dec-2025Finance4.513.94
    Dec-2025IT / Ops8.017.09
    Dec-2025Legal / Compliance2.141.54
    Dec-2025Marketing / Growth15.6010.36
    Dec-2025People / HR3.064.71
    Dec-2025Product Management7.949.35
    Dec-2025Sales / RevOps6.319.85
    Jan-2026Cross-functional12.0317.94
    Jan-2026Customer Success / Support2.964.68
    Jan-2026Data / AI10.586.78
    Jan-2026Engineering19.8415.37
    Jan-2026Executive Leadership0.160.19
    Jan-2026Finance4.473.46
    Jan-2026IT / Ops7.986.81
    Jan-2026Legal / Compliance2.161.55
    Jan-2026Marketing / Growth15.4310.62
    Jan-2026People / HR3.035.14
    Jan-2026Product Management7.759.13
    Jan-2026Sales / RevOps6.199.93
    Feb-2026Cross-functional11.9717.88
    Feb-2026Customer Success / Support2.894.65
    Feb-2026Data / AI11.477.27
    Feb-2026Engineering19.9715.56
    Feb-2026Executive Leadership0.160.19
    Feb-2026Finance4.383.26
    Feb-2026IT / Ops7.836.84
    Feb-2026Legal / Compliance2.201.84
    Feb-2026Marketing / Growth15.0310.06
    Feb-2026People / HR2.924.74
    Feb-2026Product Management7.599.16
    Feb-2026Sales / RevOps6.079.74
    Mar-2026Cross-functional11.8217.38
    Mar-2026Customer Success / Support2.824.47
    Mar-2026Data / AI12.758.13
    Mar-2026Engineering19.8715.84
    Mar-2026Executive Leadership0.160.18
    Mar-2026Finance4.283.30
    Mar-2026IT / Ops7.747.01
    Mar-2026Legal / Compliance2.181.71
    Mar-2026Marketing / Growth14.779.97
    Mar-2026People / HR2.914.83
    Mar-2026Product Management7.338.81
    Mar-2026Sales / RevOps5.999.70
    Apr-2026Cross-functional11.6317.33
    Apr-2026Customer Success / Support2.744.28
    Apr-2026Data / AI14.149.07
    Apr-2026Engineering19.8615.92
    Apr-2026Executive Leadership0.150.18
    Apr-2026Finance4.233.33
    Apr-2026IT / Ops7.576.60
    Apr-2026Legal / Compliance2.141.71
    Apr-2026Marketing / Growth14.409.74
    Apr-2026People / HR2.874.77
    Apr-2026Product Management7.128.84
    Apr-2026Sales / RevOps5.799.53
    May-2026Cross-functional11.4416.91
    May-2026Customer Success / Support2.714.25
    May-2026Data / AI15.3410.00
    May-2026Engineering19.9116.41
    May-2026Executive Leadership0.140.16
    May-2026Finance4.123.10
    May-2026IT / Ops7.546.62
    May-2026Legal / Compliance2.121.72
    May-2026Marketing / Growth14.179.66
    May-2026People / HR2.784.62
    May-2026Product Management6.918.33
    May-2026Sales / RevOps5.659.25
    Jun-2026Cross-functional11.3916.74
    Jun-2026Customer Success / Support2.684.51
    Jun-2026Data / AI16.4910.99
    Jun-2026Engineering19.8616.52
    Jun-2026Executive Leadership0.150.17
    Jun-2026Finance4.093.34
    Jun-2026IT / Ops7.306.51
    Jun-2026Legal / Compliance2.081.52
    Jun-2026Marketing / Growth13.979.54
    Jun-2026People / HR2.734.41
    Jun-2026Product Management6.778.13
    Jun-2026Sales / RevOps5.539.02
    Jul-2026Cross-functional11.2516.54
    Jul-2026Customer Success / Support2.634.35
    Jul-2026Data / AI17.5912.00
    Jul-2026Engineering19.8816.53
    Jul-2026Executive Leadership0.150.17
    Jul-2026Finance3.973.00
    Jul-2026IT / Ops7.276.77
    Jul-2026Legal / Compliance2.061.52
    Jul-2026Marketing / Growth13.629.01
    Jul-2026People / HR2.714.46
    Jul-2026Product Management6.607.80
    Jul-2026Sales / RevOps5.499.33
    Aug-2026Cross-functional11.2116.28
    Aug-2026Customer Success / Support2.514.05
    Aug-2026Data / AI18.4913.10
    Aug-2026Engineering19.9816.64
    Aug-2026Executive Leadership0.160.17
    Aug-2026Finance3.893.14
    Aug-2026IT / Ops6.946.34
    Aug-2026Legal / Compliance2.061.61
    Aug-2026Marketing / Growth13.619.29
    Aug-2026People / HR2.654.30
    Aug-2026Product Management6.437.58
    Aug-2026Sales / RevOps5.489.20
    Sep-2026Cross-functional11.3216.13
    Sep-2026Customer Success / Support2.473.97
    Sep-2026Data / AI19.8514.50
    Sep-2026Engineering19.8716.94
    Sep-2026Executive Leadership0.160.20
    Sep-2026Finance3.813.25
    Sep-2026IT / Ops6.756.30
    Sep-2026Legal / Compliance1.981.31
    Sep-2026Marketing / Growth13.219.17
    Sep-2026People / HR2.554.14
    Sep-2026Product Management6.216.85
    Sep-2026Sales / RevOps5.379.10
    Oct-2026Cross-functional11.5716.88
    Oct-2026Customer Success / Support2.403.77
    Oct-2026Data / AI21.1315.95
    Oct-2026Engineering19.7917.02
    Oct-2026Executive Leadership0.150.18
    Oct-2026Finance3.712.86
    Oct-2026IT / Ops6.546.04
    Oct-2026Legal / Compliance1.961.26
    Oct-2026Marketing / Growth12.628.38
    Oct-2026People / HR2.393.85
    Oct-2026Product Management6.106.75
    Oct-2026Sales / RevOps5.188.85
    Market Distribution

    Market Share Distribution

    How software purchases and spend split across 13 categories, 12 teams and 6,411 products

    Latest month: October 2026. This view shows how software purchases and spend split across every product category and the teams those products are built for. Activity share is each group's share of all software purchases and renewals over the last 12 months; spend share is its share of all software spend. Comparing the two shows where companies buy many low-cost tools and where a few products take a large share of budget.

    Data through October 2026
    By Team
    By Subscriptions
    Data / AI21.1%Engineering19.8%Marketing / Growth12.6%Cross-functional11.6%IT / Ops6.5%Product ...6.1%Sales / Re...5.2%Finance3.7%

    Source: Cledara software payments data, grouped by product category and team. Published 10 November 2026, 12:37 UTC.

    Cledara

    SaaS market movers: last 30 days

    Top risers

    • CopyMindUp 1,744 places
    • AusarUp 1,547 places
    • Perlon AIUp 1,273 places
    • AnamUp 1,266 places
    • APPS4GSUp 1,175 places

    Top fallers

    • ApphudDown 1,848 places
    • ScibidsDown 1,564 places
    • IdeaBoardzDown 1,553 places
    • AdYouLikeDown 1,549 places
    • AdaraDown 1,549 places

    See the full SaaS competitive trends analysis · Explore the SaaS Spend Index

    Market Signals

    Market Movers & Signals

    The biggest risers and fallers in the software popularity ranking

    CopyMind, Ausar, Perlon AI are climbing fastest in October 2026. Rank movement shows how many places a product gained or lost in the global software popularity ranking, so big moves flag the tools that are winning or losing buyers fastest. Risers often include new AI tools breaking into the mainstream; fallers show where companies are cutting back.

    Top Movers
    Rank change (3M)
    1
    CopyMind
    CopyMind
    People Ops & Talent
    +1,744
    2
    Ausar
    Ausar
    Sales & Revenue
    +1,710
    3
    Perlon AI
    Perlon AI
    Sales & Revenue
    +1,483
    4
    Anam
    Anam
    AI Platforms & Model Ops
    +1,456
    5
    DinoRANK
    DinoRANK
    Marketing & Growth
    +1,379
    6
    GojiberryAI
    GojiberryAI
    Sales & Revenue
    +1,301
    7
    Aneryth
    Aneryth
    Engineering & DevOps
    +1,235
    8
    APPS4GS
    APPS4GS
    Collaboration & Productivity
    +1,175
    9
    Venice AI
    Venice AI
    AI Platforms & Model Ops
    +1,157
    10
    Orufy
    Orufy
    Customer Success & Support
    +1,141

    Source: Real time market signal data from Cledara customers. Published 10 November 2026, 12:37 UTC. Generate yours at data.cledara.com.

    Cledara
    Biggest Fallers
    Rank change (3M)
    1
    Apphud
    Apphud
    Finance & Accounting
    -1,848
    2
    Scibids
    Scibids
    Marketing & Growth
    -1,564
    3
    IdeaBoardz
    IdeaBoardz
    Collaboration & Productivity
    -1,553
    4
    AdYouLike
    AdYouLike
    Marketing & Growth
    -1,549
    5
    Adara
    Adara
    Data & Analytics
    -1,549
    6
    Adloox
    Adloox
    Marketing & Growth
    -1,549
    7
    Paytrail
    Paytrail
    Finance & Accounting
    -1,451
    8
    Canddi
    Canddi
    Sales & Revenue
    -1,399
    9
    Ninja Forms
    Ninja Forms
    Marketing & Growth
    -1,384
    10
    Wootric
    Wootric
    Customer Success & Support
    -1,320

    Source: Real time market signal data from Cledara customers. Published 10 November 2026, 12:37 UTC. Generate yours at data.cledara.com.

    Cledara

    How to read and cite this research

    What is the Cledara SaaS Market Data Hub?

    Free SaaS and AI market data built from real software payments made through Cledara. It ranks the most-purchased software tools, tracks AI adoption and benchmarks what companies pay for software, with rankings updated monthly and purchase activity updated daily.

    What makes this different from G2, app stores, or web-traffic tools?

    Review sites measure opinions and traffic tools measure visits. This hub measures what companies actually pay for, using real software payments rather than reviews, clicks or searches. That makes it a direct read on software demand: which tools businesses buy, renew and spend the most on, and how that changes each month.

    What does "AI wallet share" mean?

    It is the share of software spend going to AI-native tools such as model providers, AI coding tools and AI assistants. Tracked monthly, it shows how fast software budgets are moving to AI, and how today's share compares with a year ago.

    How do you calculate "OpenAI vs Anthropic share of wallet"?

    The chart tracks OpenAI and Anthropic's combined share of spend in Cledara's software payments data, month by month. It shows how much budget the two leading AI model providers capture together.

    What counts as a "purchase" or a "renewal"?

    Every software payment counts: first-time purchases and repeat payments on existing subscriptions. The live ticker shows individual anonymous payments, and the rankings and benchmarks add them up over the last 12 months, so a tool that companies keep paying for ranks above one bought once.

    What counts as "AI-centric" in the charts?

    AI-centric tools are those whose core value is AI, for example model providers, AI coding tools, AI assistants and AI-native workflow products. Classifications are reviewed as products change.

    What does "First-time discovery" mean?

    A first-time discovery is a product bought through Cledara for the very first time on the date shown. It is an early signal of new tools reaching business buyers.

    How fresh is the data?

    Software rankings, market shares and spend benchmarks update monthly. The purchase ticker and discovery lists update daily. Each section shows the date of its latest data.

    What's included, and what's not?

    The hub covers software and SaaS subscriptions that businesses pay for, across every major category from AI and engineering to finance, sales and marketing. Non-software costs such as agency services are not included.

    I can't find a SaaS company in this data. Why?

    Products appear once companies pay for them through Cledara and they can be matched to a clear product identity, such as a vendor domain. New tools are added every month, and the newest arrivals show up first in the Emerging SaaS list.

    Can I cite this data in a report or article?

    Yes. Cite "Cledara SaaS Market Data Hub", the page URL and the date shown. Downloads include their reuse licence.

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