5 Estonian data & analytics software companies are actively bought by businesses tracked on Cledara, led by Plausible Analytics (0.02% market share). Rankings reflect real purchasing data — what companies actually pay for — not analyst estimates. Updated monthly. Data as of 27 July 2026, 13:13 UTC.
| # | Product | Category | Founded | Employees | Funding | 12-mo rank |
|---|---|---|---|---|---|---|
| 1 | Plausible Analytics | Data & Analytics | 2,018 | 2-10 employees | -24 | |
| 2 | WP Statistics | Data & Analytics | 2,018 | 11-50 employees | ||
| 3 | Ghost Genius | Data & Analytics | 2,023 | 2-10 employees | ||
| 4 | Actual Reports | Data & Analytics | 2,012 | 11-50 employees | Under $1M | |
| 5 | Äripäev | Data & Analytics | 1,989 | 201-500 employees |
The oldest is Äripäev (founded 1989); the newest, Ghost Genius (2023).
Disclosed funding is led by Actual Reports (Under $1M); 1 of 5 have disclosed a round.
Estonia accounts for 2.4% of the data & analytics software products tracked globally on Cledara (5 of 208).
The top Estonian product, Plausible Analytics, ranks #42 worldwide in the category.
Plausible Analytics, WP Statistics and Ghost Genius lead the Estonian data & analytics software market in 2026, ranked by real adoption among companies on Cledara. Last updated 27 July 2026, 13:13 UTC.
Within Cledara's dataset of real company purchases, 5 Estonian data & analytics software products are in active paid use, led by Plausible Analytics. This measures actual adoption — it is not a revenue TAM estimate.
From anonymized, aggregated purchasing data across companies that manage their software with Cledara — real payments, not surveys or web traffic. Updated monthly.