5 Estonian data & analytics software companies are actively bought by businesses tracked on Cledara, led by Plausible Analytics (0.02% market share). Rankings reflect real purchasing data — what companies actually pay for — not analyst estimates. Updated monthly. Data as of 18 August 2026, 19:12 UTC.
| # | Product | Category | Description | Founded | Employees | Funding | 12-mo rank |
|---|---|---|---|---|---|---|---|
| 1 | Plausible Analytics | Data & Analytics | Plausible Analytics is a platform that provides website analytics for businesses. It offers insights into website traffic, visitor behavior, and site performance without compromising user privacy. The platform tracks metrics such as page views, unique visitors, bounce rates, and referral sources to help businesses understand how users interact with their websites. | 2,018 | 2-10 employees | -46 | |
| 2 | WP Statistics | Data & Analytics | WP Statistics is a tool designed to offer insights into the traffic and user data of your website. This plugin provides detailed information about visitors, including their browsers, search engines, and the most popular content categorized by tags, categories, and authors. | 2,018 | 11-50 employees | ||
| 3 | Ghost Genius | Data & Analytics | Ghost Genius is a platform that provides an API for extracting real-time data from LinkedIn, including posts, profiles, job listings, and company information. It allows users to access this data without requiring a LinkedIn account, supporting integration with various programming languages and no-code tools. | 2,023 | 2-10 employees | ||
| 4 | Actual Reports | Data & Analytics | Actual Reports provides a document generation and automation platform. It offers tools like the PDF Generator API, which allows developers to create and manage document templates via a browser-based editor. The platform supports generating transactional PDF and HTML documents. | 2,012 | 11-50 employees | Under $1M | |
| 5 | Äripäev | Data & Analytics | 1,989 | 201-500 employees |
The complete list is available as <a href="/api/export/startups/estonia/data-and-analytics.csv">CSV</a> or <a href="/api/export/startups/estonia/data-and-analytics.json">JSON</a>.
The oldest is Äripäev (founded 1989); the newest, Ghost Genius (2023).
Disclosed funding is led by Actual Reports (Under $1M); 1 of 5 have disclosed a round.
Estonia accounts for 2.5% of the data & analytics software products tracked globally on Cledara (5 of 203).
The top Estonian product, Plausible Analytics, ranks #47 worldwide in the category.
Plausible Analytics, WP Statistics and Ghost Genius lead the Estonian data & analytics software market in 2026, ranked by real adoption among companies on Cledara. Last updated 18 August 2026, 19:12 UTC.
Within Cledara's dataset of real company purchases, 5 Estonian data & analytics software products are in active paid use, led by Plausible Analytics. This measures actual adoption — it is not a revenue TAM estimate.
From anonymized, aggregated purchasing data across companies that manage their software with Cledara — real payments, not surveys or web traffic. Updated monthly.