AI Platforms & Model Ops
369 AI tools · 9 subcategories
20.1%of all software purchases
Anthropic/Claude leads with 61% of the category's AI purchases, ahead of OpenAI/ChatGPT (5.9%). AI-native tools take >99%.
AI-native >99%Hyperscaler <1%
Include the source URL and the data date in your citation.
The AI tools companies actually pay for, ranked by purchases across AI-native tools, AI-embedded software and hyperscalers. As of 6 November 2026, 13:16 UTC, Anthropic/Claude is the most-purchased AI tool on Cledara, ahead of OpenAI/ChatGPT and Google Workspace. On its own it outweighs every other category on the map, including all of Collaboration & Productivity (10.2%).
Share of all software purchases
2.1×Claude is bought 2.1 times as often as ChatGPT, across every purchase and renewal in the last 12 months.
#1Anthropic/
#2OpenAI/



#3Google Workspace3.5%1 in 28 purchases
#7Slack1.0%
Zoom0.83%
Notion0.73%
Miro0.67%
Loom













Figma1.3%
Webflow0.96%
Hubspot0.8%
Canva0.72%
Intuit Mailchimp0.53%



















#4Cursor3.2%1 in 31 purchases
#5GitHub2.1%
Zapier0.76%
Vercel0.76%
Lovable




















AI Platforms & Model Ops · 20.1%
Collaboration & Productivity · 10.2%
Marketing & Growth · 9.4%
Engineering & DevOps · 9.3%
Data & Analytics · 1.2%
Sales & Revenue · 1.1%
Customer Success & Support · 1.1%
Legal, Risk & Compliance · 0.42%
Finance & Accounting · 0.15%
Operations & Supply Chain · 0.11%
IT & Security · 0.11%
People Ops & Talent · 0.078%
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The AI 20
The 20 most-purchased AI tools over the last 12 months. Anthropic/Claude accounts for 12.3% of all software purchases on Cledara, ahead of OpenAI/ChatGPT and Google Workspace.
Ranks count every purchase and renewal over the last 12 months. Shares are a percentage of all software purchases on Cledara, so AI tools can be compared directly with the rest of the software market.
| # | Tool | Type | Payment-activity share | 1 in N | Payment-activity rank |
|---|---|---|---|---|---|
| 1 | Anthropic/ClaudeAI Platforms & Model Ops | AI-native | 12.3% | 1 in 8 | #1 |
| 2 | OpenAI/ChatGPTAI Platforms & Model Ops | AI-native | 5.9% | 1 in 17 | #2 |
| 3 | Google WorkspaceCollaboration & Productivity | Hyperscaler | 3.5% | 1 in 28 | #4 |
| 4 | CursorEngineering & DevOps | AI-native | 3.2% | 1 in 31 | #5 |
| 5 | GitHubEngineering & DevOps | 2.1% | 1 in 48 | #7 | |
| 6 | FigmaMarketing & Growth | 1.3% | 1 in 78 | #10 | |
| 7 | SlackCollaboration & Productivity | 1.0% | 1 in 99 | #11 | |
| 8 | WebflowMarketing & Growth | 0.96% | 1 in 104 | #12 | |
| 9 | ZoomCollaboration & Productivity | 0.83% | 1 in 121 | #13 | |
| 10 | HubspotMarketing & Growth | 0.8% | 1 in 124 | #14 | |
| 11 | ZapierEngineering & DevOps | 0.76% | 1 in 131 | #16 | |
| 12 | VercelEngineering & DevOps | 0.76% | 1 in 131 | #17 | |
| 13 | NotionCollaboration & Productivity | 0.73% | 1 in 137 | #19 | |
| 14 | CanvaMarketing & Growth | 0.72% | 1 in 138 | #20 | |
| 15 | MiroCollaboration & Productivity | 0.67% | 1 in 149 | #23 | |
| 16 | Intuit MailchimpMarketing & Growth | 0.53% | 1 in 188 | #25 | |
| 17 | ElevenLabsMarketing & Growth | AI-native | 0.5% | 1 in 199 | #26 |
| 18 | LovableEngineering & DevOps | AI-native | 0.47% | 1 in 212 | #27 |
| 19 | TypeformMarketing & Growth | 0.47% | 1 in 215 | #28 | |
| 20 | OpenRouterAI Platforms & Model Ops | AI-native | 0.46% | 1 in 215 | #29 |
Of the 20 most-purchased AI tools, 6 are AI-native, 13 AI-embedded and 1 hyperscaler. Together they account for 38% of all software purchases and renewals on Cledara. Marketing & Growth is the most represented category, with 7 of the 20 tools.
"1 in N" turns a tool's share into plain odds: one in every N software purchases and renewals on Cledara goes to that tool. Payment-activity rank places each AI tool among every product bought through Cledara, AI or not.
twelve territories
Every AI product companies pay for through Cledara, mapped by category and classified as AI-native, AI-embedded or hyperscaler. Use it to see which AI tools dominate each part of the stack and where new challengers are breaking through.
369 AI tools · 9 subcategories
20.1%of all software purchases
Anthropic/Claude leads with 61% of the category's AI purchases, ahead of OpenAI/ChatGPT (5.9%). AI-native tools take >99%.
AI-native >99%Hyperscaler <1%
180 AI tools · 12 subcategories
10.2%of all software purchases
Google Workspace leads with 35% of the category's AI purchases, ahead of Slack (1.0%). AI-native tools take 13%.
AI-native 13%Hyperscaler 35%
485 AI tools · 11 subcategories
9.4%of all software purchases
Figma leads with 14% of the category's AI purchases, ahead of Webflow (0.96%). AI-native tools take 27%.
AI-native 27%
120 AI tools · 10 subcategories
9.3%of all software purchases
Cursor leads with 34% of the category's AI purchases, ahead of GitHub (2.1%). AI-native tools take 47%.
AI-native 47%Hyperscaler <1%
83 AI tools · 9 subcategories
1.2%of all software purchases
Datadog leads with 36% of the category's AI purchases, ahead of Hotjar (0.16%). AI-native tools take 6%.
AI-native 6%
154 AI tools · 7 subcategories
1.1%of all software purchases
Apollo.io leads with 31% of the category's AI purchases, ahead of Clay Labs (0.18%). AI-native tools take 90%.
AI-native 90%
96 AI tools · 7 subcategories
1.1%of all software purchases
Intercom leads with 30% of the category's AI purchases, ahead of Zendesk (0.27%). AI-native tools take 12%.
AI-native 12%
57 AI tools · 6 subcategories
0.42%of all software purchases
DocuSign leads with 85% of the category's AI purchases, ahead of Vanta (0.019%). AI-native tools take 4%.
AI-native 4%
43 AI tools · 6 subcategories
0.15%of all software purchases
Dext leads with 74% of the category's AI purchases, ahead of Monitr (0.011%). AI-native tools take 7%.
AI-native 7%
45 AI tools · 7 subcategories
0.11%of all software purchases
AfterShip leads with 26% of the category's AI purchases, ahead of SAP (0.021%). AI-native tools take 16%.
AI-native 16%
41 AI tools · 8 subcategories
0.11%of all software purchases
afi.ai leads with 39% of the category's AI purchases, ahead of TitanHQ (0.0094%). AI-native tools take 57%.
AI-native 57%
55 AI tools · 6 subcategories
0.078%of all software purchases
Metaview leads with 53% of the category's AI purchases, ahead of Peec AI (0.034%). AI-native tools take 98%.
AI-native 98%
Breaking through
Highperformr is the fastest-rising AI-native tool, up 1,442 places in the popularity ranking over three months, as of 6 November 2026, 13:16 UTC.
Highperformr
Marketing & Growth
+1,442places in 3 months
Anam
Customer Success & Support
+1,258places in 3 months
Kie.ai
Marketing & Growth
+1,224places in 3 months
Venice AI
AI Platforms & Model Ops
+1,180places in 3 months
Sphere
Finance & Accounting
+1,005places in 3 months
| Tool | Category | Rank 3 months ago | Rank now | Ranks gained |
|---|---|---|---|---|
| Highperformr | Marketing & Growth | #2,675 | #1,233 | 1,442 |
| Anam | Customer Success & Support | #2,725 | #1,467 | 1,258 |
| Kie.ai | Marketing & Growth | #2,588 | #1,364 | 1,224 |
| Venice AI | AI Platforms & Model Ops | #2,720 | #1,540 | 1,180 |
| Sphere | Finance & Accounting | #2,686 | #1,681 | 1,005 |
Three kinds of AI
Every product on this map carries one of three classifications. AI-native products are built primarily around AI models; Anthropic/Claude is one. AI-embedded products add AI features to an existing software platform, like GitHub. Hyperscalers are the large cloud platforms that ship AI services alongside everything else, like Google Workspace. Of the AI tools on the map, 68% are AI-native, 31.3% AI-embedded and 0.7% hyperscalers.
AI-native
Built around AI models. Anthropic/Claude, OpenAI/ChatGPT, Cursor.
Established software with AI built in. GitHub, Figma, Slack.
Hyperscaler
Large cloud platforms shipping AI alongside everything else. Google Workspace, Google One, Google Colab.
Origins
The class of 2023 dominates: more AI tools on the map were founded in 2023 than in any other year. The United Kingdom is the second-largest home for AI tools on the map, after the United States.
AI tools on the map by the year the company was founded.
AI tools on the map by recorded headquarters country.
The full catalogue
Filter the catalogue by founded year, category or headquarters country. PNG exports show up to six tools in each of the twelve largest categories; CSV and JSON include every matching tool.
1731 matching tools in 13 categories
Source: Cledara software payments data, classified by AI type and category. Published 6 November 2026, 13:16 UTC.
This table contains the tools on this catalogue page. Complete data is available in the CSV and JSON downloads. The activity ranking above always describes the full published population.
| Product | Category | Subcategory | Description |
|---|---|---|---|
| Outgrow | Marketing & Growth | ABM & Personalization | Outgrow offers a platform for creating interactive content, including quizzes, calculators, recommendations, and chatbots, aimed at increasing engagement and lead generation. It allows for personalisation and analytics to improve marketing efforts and integrates with various tools to enhance workflows. This service targets marketers seeking to boost conversion rates and acquire leads through engaging interactive content. |
| DeepL | Marketing & Growth | Content | DeepL is a translation app that covers text, speech, images, and files, supporting over 30 languages. I |
| HeyGen | Marketing & Growth | Content | HeyGen is a platform that offers AI-powered avatars to generate spokesperson videos. |
| Descript | Marketing & Growth | Content | Descript is an all-in-one SaaS product that simplifies video and podcast editing. It offers a range of features to solve common business problems related to content creation and editing. The product's key features include video editing, multitrack audio editing for podcasting, industry-leading transcription with powerful correction tools, instant screen recording and sharing, and remote recording for crystal-clear podcasts and videos. Descript also offers AI voices, such as text-to-speech, overdub, and regenerate, as well as AI effects like eye contact, removal of filler words, studio sound, and green screen. |
| Riverside.fm | Marketing & Growth | Content | Riverside.fm is a virtual studio that offers an all-in-one podcast and video platform for recording and editing high-quality content. The platform aims to make recording and editing accessible to everyone, providing studio-quality audio and video by recording locally and bypassing poor or unstable internet connections. |
| VEED.IO | Marketing & Growth | Content | VEED.IO is a professional online video editor that offers a range of tools and features to enhance and customise videos. It provides a drag and drop editing interface, making it user-friendly and accessible. The product solves various business problems such as the need to edit videos quickly and easily, add subtitles, remove background noise, and create captivating videos for marketing and social media purposes. |
| Opus Clip | Marketing & Growth | Content | Opus Clip is a software company that provides generative AI video editing tools. |
| Synthesia | Marketing & Growth | Content | Synthesia is a platform that allows users to quickly and easily turn text into videos. It offers a range of features, including natural-sounding AI voices in over 120 languages, 140+ AI avatars to make videos more engaging, and simple editing capabilities similar to a slide-deck. The product is designed to help teams create training videos at scale, solving the problem of replacing boring text, PowerPoints, and PDFs with more engaging and interactive videos. |
| Surfer | Marketing & Growth | Content | Surfer is a SaaS product that offers a comprehensive SEO workflow to boost organic traffic, increase visibility, and improve search rankings. The product includes various tools and features designed to streamline the content creation and optimisation process. One of the key features of Surfer is the Surfer AI, which uses next-gen AI technology to generate well-optimised articles in just 20 minutes. It takes care of research, writing, and optimisation, allowing users to focus on reviewing and publishing the final product with confidence. Surfer also includes a content editor with guidelines and content suggestions to help users write smarter. It offers keyword research functionality to create SEO-ready content strategies, and an audit tool to optimise existing articles and dominate niche markets. |
| Suno | Marketing & Growth | Content | Suno is a platform that provides AI-powered music generation services. Users can create music by using Suno's AI to analyse input parameters and produce musical compositions. The platform includes tools for composing, editing, and refining music tracks, allowing users to explore different musical styles and genres. |
| Jasper | Marketing & Growth | Content | Jasper AI is a copywriting tool that uses the power of artificial intelligence and machine learning to automatically produce copy for blog posts, landing pages, social media, ads, marketing emails, and more. Jasper AI has various templates and customisation options for tone and style. It is particularly useful for marketers, content creators, and small businesses, offering features like text and image generation, SEO optimisation, and grammar checking. |
| InVideo | Marketing & Growth | Content | InVideo is a video creation platform providing an online video editor that allows users to create professional videos using templates, stock footage, and music, supporting features like automated text-to-speech and voiceovers. |
| Wordtune | Marketing & Growth | Content | Wordtune is a platform to help users improve their writing and enhance their productivity. The product offers several features to address common business problems related to writing and communicating effectively. One of its key features is Wordtune Rewrite, which allows users to perfect their writing, whether it's a single word or an entire page. The AI-powered recommendations provided by Wordtune help users write like professionals, ensuring their thoughts are expressed accurately without worrying about grammar or spelling mistakes. |
| Murf.ai | Marketing & Growth | Content | Murf is a that uses artificial intelligence to transform text into speech. It allows users to create voiceovers for various applications such as e-learning modules, videos, podcasts, and marketing materials. The platform provides access to over 120 voices in more than 20 languages. |
| Frase | Marketing & Growth | Content | Frase is a tool aimed at enhancing SEO and content creation through artificial intelligence. It assists in researching, outlining, writing, and optimising content to improve Google rankings. The platform provides features for analysing competitors' content, generating content briefs, creating optimised outlines, and producing SEO-friendly text, facilitating collaboration and efficiency in content marketing strategies. |
| Writesonic | Marketing & Growth | Content | Writesonic is an AI-powered content creation and customer experience platform that offers a variety of tools for businesses and individuals. The platform aims to be a one-stop solution for content creation, audio generation, image crafting, and AI chatbot development. With Writesonic, users can generate high-quality written content quickly and efficiently. The platform uses advanced natural language processing algorithms to generate human-like text that can be used for various purposes, such as blog posts, social media captions, email newsletters, product descriptions, and more. This can save businesses and individuals a significant amount of time and effort in content creation. In addition to text generation, Writesonic offers an AI voice generator that allows users to create realistic-sounding voiceovers for their videos, podcasts, and other audio content. The platform also provides tools for image crafting, allowing users to generate eye-catching visuals for their social media posts and other marketing materials. |
| QuillBot | Marketing & Growth | Content | QuillBot is an AI-powered paraphrasing tool that enhances your writing by providing various ways to rephrase your text. It aims to improve your fluency, vocabulary, tone, and style, allowing you to use the right words for any occasion. The tool offers unlimited Custom modes and 8 predefined modes, giving you the flexibility to customise the amount of vocabulary change you want. It also utilises an AI-powered thesaurus to suggest synonyms for words in your paraphrase. QuillBot integrates with Chrome and Microsoft Word, simplifying the process of rephrasing sentences, paragraphs, or articles. |
| GPTZero | Marketing & Growth | Content | GPTZero is a platform that detects text generated by artificial intelligence models such as GPT-3 and GPT-4. It evaluates text at sentence, paragraph, and document levels using metrics like perplexity and burstiness to determine if the content is generated by AI. The tool analyses predictability and variability in the text to identify its origin. The platform supports operations in environments where verification of text origin is critical, such as academic settings and document authentication processes. |
| Kie.ai | Marketing & Growth | Content | Kie.ai provides unified AI APIs for text, video, music, and image generation. It enables developers and businesses to integrate advanced AI functionality via a single API gateway. |
| Delphi AI | Marketing & Growth | Content | Delphi AI is a platform that enables users to create digital versions of themselves, known as "Digital Minds." These digital personas can interact with others, providing coaching, answering questions, and sharing knowledge, effectively allowing users to scale their presence and impact across various platforms. |
| CopyAI | Marketing & Growth | Content | CopyAI is an AI-driven platform focused on enhancing sales and marketing processes. It provides tools for automating and optimising tasks such as lead scoring, CRM hygiene, email outreach, and meeting preparation. The platform is designed to assist sales and marketing teams with a range of automated workflows and AI-powered solutions. |
| Trupeer AI | Marketing & Growth | Content | Trupeer is a platform that converts rough screen recordings into polished, branded product-videos and step-by-step documentation using AI. |
| FLORA | Marketing & Growth | Creative & Design | FLORA is an AI-powered, infinite creative canvas that integrates top-tier models for text, image, and video generation into a unified, real-time collaborative workspace. It enables creative teams to ideate, iterate, and prototype through node-based workflows. |
| Magnific | Marketing & Growth | Creative & Design | Magnific is an AI-powered image upscaler and enhancer that enables users to enhance the resolution and detail of any image using artificial intelligence technology. |
| Remove Background | Marketing & Growth | Creative & Design | Remove.bg is a tool that automatically removes backgrounds from images using AI technology. It's designed for individuals, photographers, marketers, developers, and businesses needing to isolate subjects from their backgrounds for various purposes. The service integrates with design software and offers APIs for custom workflows. |
| Kapwing | Marketing & Growth | Creative & Design | Kapwing is a collaborative platform designed to simplify and accelerate video creation for teams. It offers a suite of tools that automate tasks, support real-time editing, and aim to enable the easier creation of content that adheres to brand standards. Kapwing aims to streamline the video creation process from start to finish, fostering collaboration among team members and ensuring content consistency across the brand. |
| Soundly | Marketing & Growth | Creative & Design | Soundly utilises artificial intelligence, related searches, auto-complete, thesauruses, and curated collections, to help search, index and manage your local and cloud based libraries. |
| MakeUGC | Marketing & Growth | Creative & Design | MakeUGC is an AI-powered platform that enables businesses to quickly create high-quality user-generated content (UGC) videos for marketing purposes. |
| Biteable | Marketing & Growth | Creative & Design | Biteable is a platform that offers an online video maker and editor, enabling users to create and edit video content using pre-built scenes and AI-assisted tools. The main features include video trimming, cropping, audio removal, text addition, and more, catering to diverse needs such as marketing, education, and team collaboration. |
| Yapper | Marketing & Growth | Creative & Design | Yapper is a cloud-based video creation and AI coaching platform that allows users to capture ideas, generate scripts, record video, edit transcripts, and schedule posts. The web application operates on a subscription and credit-based model to provide access to its video tools and artificial intelligence models. |
| Pika Art | Marketing & Growth | Creative & Design | Pika Art is a platform using artificial intelligence to transform text or image prompts into dynamic video content, empowering users to bring their creative ideas to life. |
| BeyondWords | Marketing & Growth | Creative & Design | BeyondWords is an AI voice and audio publishing platform that enables users to convert text into engaging audio content. |
| neuroflash | Marketing & Growth | Creative & Design | neuroflash is a platform that uses AI technology to assist with content creation and brand messaging. It enables users to generate written content, including marketing copy, product descriptions, and other text-based materials, through AI algorithms. The platform provides tools for creating language that aligns with specific brand guidelines and communication strategies. Users input key themes or concepts, and the platform produces content that can be used across various digital and print channels. |
| Submagic | Marketing & Growth | Creative & Design | Submagic is an AI-powered platform that streamlines short-form video editing by automating tasks like captioning, trimming, and adding effects. |
| Cutout.pro | Marketing & Growth | Creative & Design | Cutout.Pro is a platform that provides tools for photo and video editing through AI technology. It includes features for automatic background removal, photo enhancement, and video editing tasks. |
| Wondercraft | Marketing & Growth | Creative & Design | Wondercraft AI is a platform that transforms written content into podcasts using generative AI technology. The platform offers features such as AI voices, hosting, script generation, show notes, video content creation, and translation. It is designed to create studio-quality podcasts quickly, enhancing the production value of podcasts with tools and features that simplify the process. |
| Maestra | Marketing & Growth | Creative & Design | Maestra offers an AI-powered platform for automating the transcription, captioning, and voiceover of video and audio files. |
| Sync.so | Marketing & Growth | Creative & Design | Sync.so is an AI-driven video editing platform that allows creators to synchronise lip movements in videos with any audio or text input, facilitating content localization and personalisation. |
| Midjourney | Marketing & Growth | Design | Midjourney is an AI-driven platform that generates images from textual descriptions, facilitating visual content creation. |
| Squarespace | Marketing & Growth | Design | Squarespace is a website publishing and online content management software company. |
| Gamma | Marketing & Growth | Design | Gamma is a platform that uses AI to create and edit presentations, documents, and webpages. |
| Runway | Marketing & Growth | Design | Runway is a platform that offers AI-driven creative tools for generating and editing visual and audio content. It includes functionalities for text-to-video, image-to-video, video-to-video, text-to-image, and image-to-image transformations, along with motion brush capabilities. The platform uses advanced AI models to understand and produce media content. |
| Wix | Marketing & Growth | Design | Wix provides cloud-based web development services. It offers tools for creating HTML5 websites and mobile sites using online drag-and-drop editing. |
| Krea | Marketing & Growth | Design | Krea is an AI-powered creative tool designed for image and video generation based on prompts. It provides users with the capability to generate images and videos using advanced AI algorithms. |
| Scenario | Marketing & Growth | Design | Scenario is an advanced AI engine designed specifically for the gaming industry. It empowers users to fine-tune custom generators, granting precise control over various concepts and styles. |
| KLING AI | Marketing & Growth | Design | KLING AI offers AI-driven solutions to enhance customer engagement and operational efficiency through advanced data analytics and automation. |
| UXpilot.ai | Marketing & Growth | Design | UX Pilot is a platform that provides AI-powered tools for the user experience (UX) design process. It generates UI designs, wireframes, and style guides, and synthesizes insights from text. The platform aims to facilitate the creation of custom workshops and conducts AI-driven UX design reviews. It integrates with Figma to automate tasks such as requirements gathering, user insights extraction, and information analysis. |
| Lovart AI | Marketing & Growth | Design | Lovart AI is an AI-powered design platform that enables users to create professional-quality visuals from text descriptions. It offers features such as real-time editing, batch production, and integration with multiple AI models, supporting various export formats. |
| PhotoRoom | Marketing & Growth | Design | PhotoRoom is a platform that uses AI technology for photo editing. Tailored for sellers of all scales, Photoroom empowers users to generate studio-quality, high-performance images, |
| Vizard | Marketing & Growth | Design | Vizard is an AI-driven video editor that simplifies the process of turning long videos into viral social media clips. |
| Bird | Marketing & Growth | Email & Marketing Automation | Bird is a leading email delivery platform. The platform offers features to help maintain optimal inbox placement, automated delivery optimisation, and dedicated deliverability experts. With pre-configured settings for top inbox placement with providers like Gmail, users can monitor reputation and resolve issues like hitting spam traps and blocklists. The platform also uses optimisation models that aggregate real-time data from millions of emails to reduce bounces, blocks, and delays. Additionally, the dedicated deliverability experts work with ISP and inbox providers to ensure emails get delivered successfully. |
| Ortto | Marketing & Growth | Email & Marketing Automation | Ortto is a marketing automation and customer-data platform that helps businesses create personalised customer journeys. It combines features such as email marketing, SMS, push notifications, and AI-driven engagement tools to streamline and enhance customer interactions. |
| Seventh Sense | Marketing & Growth | Email & Marketing Automation | Seventh Sense is a platform that automates the optimisation of email send times for users of HubSpot and Marketo. It uses artificial intelligence to determine the best times to send emails to individual recipients. The platform includes features for managing email delivery schedules and allows for real-time adjustments during campaigns. |
| Klaviyo | Marketing & Growth | Marketing | Klaviyo is a marketing automation and email platform designed to help grow businesses. |
| PandaDoc | Marketing & Growth | Marketing | PandaDoc is a platform that aims to streamline the document management process by offering solutions for creating, approving, tracking, and e-signing documents. It offers various solutions categorised by use case, including proposals, eSignatures, quotes, contracts, and payments. |
| Brevo | Marketing & Growth | Marketing | Brevo is a CRM platform that offers a range of products to help businesses with their marketing, sales, and digital marketing needs. The product lineup includes the Marketing Platform, Sales Platform, BrevoPlus, Transactional Email, and Conversations. The Marketing Platform allows users to create campaigns using email, SMS, automation, and more. The Sales Platform helps users keep track of people, pipelines, leads, and deals, enabling them to streamline their sales process and improve productivity. |
| Windsor.ai | Marketing & Growth | Marketing | Windsor.ai is a multi-touch marketing attribution software that integrates with various data sources and CRM platforms. It specializes in analysing and optimising marketing ROI by consolidating and visualising data, using models such as the Markov model, to provide actionable insights across online and offline marketing campaigns. |
| Unbounce | Marketing & Growth | Marketing | Unbounce offers a landing page builder and platform to help businesses create landing pages. The product aims to solve low conversion rates by providing smart features that increase sales and signups. The key features of Unbounce include the ability to build landing pages with smart features, such as popups and sticky bars, that grab visitors' attention. The product also offers AI copywriting, which instantly generates copy for pages, ads, emails, and more. Additionally, Unbounce provides AI optimisation, which automatically sends visitors to their best-match landing page. |
| Outreach | Marketing & Growth | Marketing | Outreach is a Sales Engagement Platform designed to enhance seller productivity across the sales cycle. It provides a solution for the entire sales organisation, including sellers, managers, and leadership, aiming to create and close more pipeline. The platform aims to address the challenges of modern B2B sales by increasing deal velocity and win rates, helping sales teams improve performance with more pipeline, sales, and reduced costs and risks. |
| Zapmail | Marketing & Growth | Marketing | Zapmail is a team-focused email platform that combines traditional email with collaboration tools like channels and AI assistance |
| Sprout Social | Marketing & Growth | Marketing | Sprout Social helps businesses transform their social media marketing strategy and improve their overall organisation. The platform streamlines and scales monitoring and engagement efforts, enabling businesses to manage and respond to social conversations through a unified social inbox. It also offers publishing and scheduling capabilities, access to comprehensive social data and analytics, and listening capabilities to uncover trends and actionable insights from social conversations. |
| Hootsuite | Marketing & Growth | Marketing | Hootsuite is a social media marketing and management tool that helps users optimise time on social media. It offers a range of features to solve various business problems related to social media management. Users can publish and schedule content, engage with customers, monitor activity, advertise content, and analyse results. The tool also includes an employee advocacy feature and integrations with other platforms. |
| AdManage.ai | Marketing & Growth | Marketing | AdManage.ai automates the creation and bulk uploading of ads to Meta and TikTok platforms. It supports batch processing of over 100 ads per session, with features including creative grouping by aspect ratio, dynamic naming conventions, UTM parameter management, and integration with external asset management systems. |
| AnswerRank | Marketing & Growth | Marketing | AnswerRank is a SaaS tool that monitors how a brand appears in AI-generated search results and provides actionable insight for improving visibility on platforms like ChatGPT and Gemini. |
| Otterly.AI | Marketing & Growth | Marketing | Otterly.AI is a SaaS platform that enables businesses to monitor their brand and content visibility across AI-powered search experiences like Google AI Overviews, ChatGPT, and Perplexity.AI. It provides insights into keyword rankings, brand mentions, and link visibility to help optimise content strategies. |
| Magellan AI | Marketing & Growth | Marketing | Magellan AI is a platform that provides advertising insights and competitive intelligence for podcasts. It uses a proprietary machine-learning algorithm to analyse podcast advertising data, offering insights into ad spend, advertisers, and ad creatives. |
| AdCreative.ai | Marketing & Growth | Marketing | AdCreative.ai is a platform that allows businesses to generate conversion focused ad creatives and social media posts using AI. |
| Smartcat | Marketing & Growth | Other | Smartcat is a translation management system combining AI and human translation. It features an advanced CAT tool that integrates AI to enhance translation quality and productivity, supports multiple neural MT engines, and offers efficient project management and quality assurance functionalities. The system is designed to facilitate consistent and scalable global communication for enterprises. |
| Limelight | Marketing & Growth | Other | Limelight is a B2B creator partnership SaaS platform that helps brands discover, match, and activate content creators, automating large parts of the partnership process and providing real-time analytics to measure campaign performance. |
| AppLovin | Marketing & Growth | Paid Ads & Attribution | AppLovin is a platform that provides a range of solutions and services to help mobile app developers and advertisers acquire, engage, and monetise users. They offer a platform for mobile advertising, app monetisation, and user acquisition, aiming to connect advertisers with their target audience and optimise mobile app revenue. |
| Atria | Marketing & Growth | Paid Ads & Attribution | Atria is an AI-powered ad workflow platform that provides insights, ideation, and analytics to optimise ad performance across Meta and TikTok. |
| AppsFlyer | Marketing & Growth | Paid Ads & Attribution | AppsFlyer is a platform that provides measurement, analytics, engagement, protection, and collaboration solutions for mobile, web, and CTV platforms. The product aims to help businesses make data-driven decisions by giving them visibility into campaign performance, maximising customer lifetime value, and scaling app installs. |
| Hyros | Marketing & Growth | Paid Ads & Attribution | Hyros is an AI-driven attribution tool that tracks sales data across multiple channels, providing detailed insights into ad performance and customer behaviour. It integrates with existing systems and requires minimal setup. |
| Adscore | Marketing & Growth | Paid Ads & Attribution | Adscore provides ad fraud detection services to identify and categorise web traffic as human, proxy, low quality, or bot-driven. |
| Birch | Marketing & Growth | Paid Ads & Attribution | Bïrch automates ad management across platforms like Meta, Google, Snapchat, and TikTok, optimising budgets and streamlining campaign operations. |
| Sembot | Marketing & Growth | Paid Ads & Attribution | Sembot is a platform that helps users manage and optimise performance marketing campaigns. It supports the creation and automation of campaigns across platforms like Google Ads and Microsoft Advertising, and provides tools for optimising product feeds and handling routine marketing tasks. |
| Optmyzr | Marketing & Growth | Paid Ads & Attribution | Optmyzr is a PPC management suite powered by AI and machine learning, giving advertisers control over their campaigns for smarter automation and tailored decision-making |
| Profound | Marketing & Growth | SEO & Content Optimization | Profound is a platform that collects and analyses data on how AI-powered search engines, such as ChatGPT, Perplexity, Google AI Overviews, and Microsoft Copilot, reference and present information about brands. It provides tools to monitor AI-generated content, track citations, and measure traffic originating from AI-driven search results. |
| Sitechecker | Marketing & Growth | SEO & Content Optimization | Sitechecker is a platform that offers a website SEO checker & audit tool for reporting, alerting, insights, and forecasting. |
| Promptwatch | Marketing & Growth | SEO & Content Optimization | Promptwatch is a platform that tracks how large language models generate answers mentioning a brand, product or competitor across AI-search systems. It enables users to monitor, analyse and optimise their visibility in AI-driven search environments. |
| Searchable | Marketing & Growth | SEO & Content Optimization | Searchable operates as an artificial intelligence search visibility and analytics platform for modern brands. This tool monitors brand citations across large language models and provides real-time insights regarding brand authority within synthesized answers. |
| Waikay | Marketing & Growth | SEO & Content Optimization | Waikay is an AI-powered search optimisation and brand monitoring platform. The tool analyses how large language models (LLMs) such as ChatGPT, Gemini, and Claude perceive and represent a brand, allowing users to track visibility, identify knowledge gaps (hallucinations), and perform competitive benchmarking. |
| PageOptimizer | Marketing & Growth | SEO & Content Optimization | PageOptimiser Pro is a comprehensive on-page SEO and content optimisation tool. It provides a suite of features such as content briefs, a Chrome extension, a content editor, and AI-powered content prompts to help create and optimise web content efficiently, ensuring it meets Google's ranking factors. |
| Outrank | Marketing & Growth | SEO & Content Optimization | Outrank provides a comprehensive platform that automates the process of generating SEO-optimised blog posts. |
| iGEO | Marketing & Growth | SEO & Content Optimization | iGEO is a platform that helps businesses monitor, control, and improve how their brand appears in AI-driven search results by tracking mentions and optimising content for generative answer engines. It focuses on making content more likely to be cited and represented in responses from AI search systems such as ChatGPT, Google SGE, Bing Chat, and Perplexity rather than just ranking in traditional search results. |
| vidIQ | Marketing & Growth | Social Media Management | vidIQ is a YouTube audience development and management suite that helps brands and agencies grow their views and subscribers. |
| Favikon | Marketing & Growth | Social Media Management | Favikon is an AI-powered influencer platform designed for B2C and B2B marketing campaigns, featuring an integrated CRM for managing influencers, AI-driven discovery, in-depth profiles, rankings, and reports for social insights. |
| Typefully | Marketing & Growth | Social Media Management | Typefully is a platform for writing, scheduling, and publishing tweets and threads on social media. It includes features like AI-powered writing assistance, engagement analytics, automatic retweets, auto-DMs, and support for multiple social media platforms. The tool aims to simplify content creation and improve audience engagement through a streamlined interface. |
| Shortimize | Marketing & Growth | Social Media Management | Shortimize is a platform that enables users to track, analyse, and manage short-form video content across TikTok, Instagram Reels, and YouTube Shorts. It provides tools for monitoring account performance, discovering viral trends, and managing multiple accounts through a centralised dashboard. |
| Highperformr | Marketing & Growth | Social Media Management | Highperformr is a Gen AI-driven platform that integrates social media management, lead generation, and customer relationship management, enabling businesses to amplify their social presence and drive growth. |
| AuthoredUp | Marketing & Growth | Social Media Management | AuthoredUp is a chrome extension and web app, to help you find ideas, write content, analyse performance, and reuse your posts on LinkedIn. |
| Awario | Marketing & Growth | Social Media Management | Awario is a SaaS tool that monitors online mentions of specified keywords across 13 billion web pages daily, providing sentiment analysis and competitive insights. |
| KWatch.io | Marketing & Growth | Social Media Management | KWatch.io enables real-time social media monitoring across platforms like Twitter, Facebook, and Reddit, allowing users to track mentions, analyse sentiment, and receive alerts through email, Slack, or webhooks. |
| Octolens | Marketing & Growth | Social Media Management | Octolens is an AI-driven social listening platform that monitors web and social media platforms - including LinkedIn, Reddit, X/Twitter, GitHub, Hacker News, Stack Overflow, and others - to detect keyword mentions in real time. It delivers alerts via email or Slack based on relevance scoring. |
| Supergrow | Marketing & Growth | Social Media Management | Supergrow is a web-based AI platform designed for LinkedIn content creation and management. It enables users to generate posts from various inputs, including PDFs, YouTube videos, articles, and voice notes. The tool offers features such as carousel creation, post scheduling, and AI-assisted comment generation. |
| Yorby | Marketing & Growth | Social Media Management | Yorby’s platform uses AI tools to help creators, social media managers, marketers, and brands generate content by analysing viral content, generating scripts, providing a database of high-performing posts, and offering tools to research competitor performance to support social media growth and campaign creation. The platform combines AI-driven content remixing, viral format discovery, and engagement analytics to assist users in planning and optimising social media content. |
| Mentionlytics | Marketing & Growth | Social Media Management | Mentionlytics is a platform that offers social media monitoring and brand tracking services |
| Weglot | Marketing & Growth | Website & Landing Pages | Weglot is a platform that provides a solution for website translation, internationalization, and multilingual SEO. The product offers a fast and easy website translation solution, allowing businesses to reach new audiences and expand their customer base. With Weglot, users can add new languages to their website in minutes, resulting in an instantly translated store. The platform also offers features like content detection and glossary, which automate workflows and make managing translation projects more efficient. |
| Sitecore | Marketing & Growth | Website & Landing Pages | Sitecore is a customer experience management platform utilised for web content management and digital experience management. It is widely employed by businesses and organisations to create, manage, and optimise digital experiences across various channels, including websites, mobile apps, and email. Sitecore encompasses features such as content management, personalisation, analytics, and marketing automation. |
| ScoreApp | Marketing & Growth | Website & Landing Pages | ScoreApp is a platform that enables businesses to create customisable quizzes and scorecards using an AI quiz builder. It provides tools for creating dynamic landing pages, detailed reports, and integrations with CRMs for lead generation and engagement. |
Method
This AI market map covers 1,731 AI products, from AI-native tools to AI-embedded software and hyperscalers, ranked by how often companies buy and renew them over the last 12 months. Anthropic/Claude ranks ahead of OpenAI/ChatGPT as of 6 November 2026, 13:16 UTC. Updated monthly.
Anthropic/Claude, OpenAI/ChatGPT and Google Workspace are the most-purchased AI tools on Cledara over the last 12 months, as of 6 November 2026, 13:16 UTC. See the top-20 ranking above.
Anthropic/Claude is the most-purchased AI tool, ahead of OpenAI/ChatGPT, with 12.3% of all software purchases on Cledara over the last 12 months.
Anthropic/Claude ranks higher in business purchases over the last 12 months, as of 6 November 2026, 13:16 UTC. See the full Claude vs ChatGPT comparison for spend and overlap data.
The map covers 1,731 AI products across 13 categories, from model providers and AI coding tools to AI features inside established software. It is updated monthly as new AI tools reach business buyers.
AI-native products are built primarily around AI models (e.g. Anthropic/Claude); AI-embedded products add AI to an existing platform (e.g. GitHub). Every product on the map is labelled with its classification.
Use this map
Every tool and every category has its own link, ready for a post, a deck or a newsletter.
Links open the map with a tool or category already highlighted.
data.cledara.com/ai-market-map ?vendor=cursor ?zoom=engineering-and-devops
Put a finding from the map in an article or newsletter, with a credit link back to the source.
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<figcaption>Source: Cledara
AI Market Map</figcaption>
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