{"investor":{"id":1363,"logo":null,"name":"Merus Capital","domain":null},"products":[{"id":5131,"url":"amplitude.com","logo":"https://cledara-public.s3.eu-west-2.amazonaws.com/amplitude_analytics_logo.jpeg","name":"Amplitude","category":"Data & Analytics","isSpecial":false,"latestRank":179,"description":"Amplitude is a platform that offers a comprehensive product analytics and event tracking platform. It helps businesses understand the full user journey by providing in-depth analytics and insights. The platform offers several key features, including analytics, integrations, experiment testing and optimization, data management, customer data platform, and AI-powered self-service intelligence.","subcategory":"Analytics","firstAppeared":"Mar-2022"},{"id":5638,"url":"adroll.com","logo":"https://cledara-public.s3.eu-west-2.amazonaws.com/1688566428564.jpeg","name":"AdRoll","category":"Marketing & Growth","isSpecial":false,"latestRank":null,"description":"AdRoll is a marketing and advertising platform that streamlines the process of creating and managing web ads, social ads, and email campaigns. It helps brands grow revenue and save time by providing tools to effectively run, measure, and optimize marketing efforts across multiple channels.","subcategory":"Paid Ads & Attribution","firstAppeared":"Jan-2022"},{"id":9048,"url":"charma.com","logo":"https://cledara-public.s3.eu-west-2.amazonaws.com/1673290313998.jpeg","name":"Charma","category":"People Ops & Talent","isSpecial":false,"latestRank":null,"description":"Charma is designed to make team management easier, enabling continuous 1:1 feedback, collaborative meetings, recognition, goal tracking, and workflow management.","subcategory":"Performance Management","firstAppeared":"Apr-2022"},{"id":8045,"url":"iterable.com","logo":"https://cledara-public.s3.eu-west-2.amazonaws.com/r3ktd3oxgook5nknjqxq.png","name":"Iterable","category":"Marketing & Growth","isSpecial":false,"latestRank":null,"description":"Iterable is a platform that utilizes customer data to tailor marketing communications across channels such as email, SMS, and web. It enables businesses to personalize their messaging based on real-time data. The platform includes features for creating campaigns with content that adjusts based on user interactions.","subcategory":"Marketing","firstAppeared":"Jun-2022"},{"id":9975,"url":"moesif.com","logo":"https://cledara-public.s3.eu-west-2.amazonaws.com/1657648824977.jpeg","name":"Moesif","category":"Engineering & DevOps","isSpecial":false,"latestRank":null,"description":"Moesif is a platform that helps businesses to gain insights into how their APIs are being used, track performance, and troubleshoot issues. ","subcategory":"Observability & Monitoring","firstAppeared":"Mar-2023"}],"recentAdditions":[],"categoryBreakdown":[{"count":2,"category":"Marketing & Growth"},{"count":1,"category":"Data & Analytics"},{"count":1,"category":"Engineering & DevOps"},{"count":1,"category":"People Ops & Talent"}],"subcategoryBreakdown":[{"count":1,"subcategory":"Analytics"},{"count":1,"subcategory":"Marketing"},{"count":1,"subcategory":"Observability & Monitoring"},{"count":1,"subcategory":"Paid Ads & Attribution"},{"count":1,"subcategory":"Performance Management"}]}