{ "source": "Cledara SaaS Market Data", "page": "https://data.cledara.com/startups/netherlands", "updated": "2026-10-26", "publicationId": "834811c3d53f04dd94a537259845e004cb1f689a495e9085f28032465bf61e93", "contentModified": "2026-10-26T21:39:03.300Z", "exportVersion": 2, "observationThrough": "2026-10", "license": "https://creativecommons.org/licenses/by-nc/4.0/", "columns": [ "rank", "product", "category", "subcategory", "founded_year", "employee_range", "funding_range", "hq", "canonical_city", "canonical_region", "country_code", "city_id", "rank_change_12m_activity", "url", "global_spend_share_pct", "global_activity_rank", "observation_month", "ranking_basis", "description", "metric", "month", "value", "unit" ], "rows": [ { "rank": 1, "product": "Bird", "category": "Marketing & Growth", "subcategory": "Email & Marketing Automation", "founded_year": null, "employee_range": "501-1,000 employees", "funding_range": null, "hq": "Amsterdam, North Holland", "canonical_city": null, "canonical_region": null, "country_code": null, "city_id": null, "rank_change_12m_activity": null, "url": "https://bird.com/", "global_spend_share_pct": 0.15626715430716395, "global_activity_rank": 135, "observation_month": "2026-10", "ranking_basis": "headquarters_vendor_spend_share", "description": "Bird is a leading email delivery platform. 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employees", "funding_range": null, "hq": "Rotterdam", "canonical_city": null, "canonical_region": null, "country_code": null, "city_id": null, "rank_change_12m_activity": null, "url": "https://greenwheels.nl/", "global_spend_share_pct": null, "global_activity_rank": null, "observation_month": "2026-10", "ranking_basis": "headquarters_vendor_spend_share", "description": null, "metric": "vendor", "month": "2026-10", "value": null, "unit": "percent_of_global_software_spend" }, { "rank": 82, "product": "Growth Tribe", "category": "People Ops & Talent", "subcategory": "Learning & Development", "founded_year": 2015, "employee_range": "51-200 employees", "funding_range": null, "hq": "Leusden, Utrecht", "canonical_city": null, "canonical_region": null, "country_code": null, "city_id": null, "rank_change_12m_activity": null, "url": "https://growthtribe.io/", "global_spend_share_pct": null, "global_activity_rank": null, "observation_month": "2026-10", "ranking_basis": 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"Amsterdam, North Holland", "canonical_city": null, "canonical_region": null, "country_code": null, "city_id": null, "rank_change_12m_activity": null, "url": "https://hostkey.com/", "global_spend_share_pct": null, "global_activity_rank": null, "observation_month": "2026-10", "ranking_basis": "headquarters_vendor_spend_share", "description": "HOSTKEY provides dedicated and cloud server solutions, including GPU and colocation options.", "metric": "vendor", "month": "2026-10", "value": null, "unit": "percent_of_global_software_spend" }, { "rank": 85, "product": "Ikea", "category": "Unknown", "subcategory": "Other", "founded_year": null, "employee_range": "10,001+ employees", "funding_range": null, "hq": "Delft, Zuid-Holland", "canonical_city": null, "canonical_region": null, "country_code": null, "city_id": null, "rank_change_12m_activity": null, "url": "https://ikea.com/", "global_spend_share_pct": null, "global_activity_rank": null, "observation_month": "2026-10", "ranking_basis": 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